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K-pop enters the next generation of warfare! JYP and YG seek stability, SM is eager to innovate

author:Han Yu said

Entering 2021, it is also predicted that a new round of competition in the Korean entertainment industry is about to begin. So which new combinations will appear in front of everyone this year? Let's take a look at the current male group and girl group combination that the current Korean mainstream performing arts company is about to launch!

K-pop enters the next generation of warfare! JYP and YG seek stability, SM is eager to innovate

First of all, as the big brother in the K-POP industry, SM Entertainment has just launched the next-generation girl group aespa at the end of 2020, so in the new year, the company's main energy will focus on the next-generation boy band. If Red Velvet succeeds in renewing sm's contract, then the two women's groups will have a chance to take turns.

K-pop enters the next generation of warfare! JYP and YG seek stability, SM is eager to innovate

In terms of boy bands, as a masterpiece of teacher Li Xiuman, it has been reported that the personnel composition of NCT is expected to be expanded. Because most fans expect SM to launch the Japanese squad as soon as possible. Therefore, the main energy of SM in 2021 will be concentrated on the next generation of boy bands and NCT. For SM who likes "innovation", what kind of market strategy will this year's next-generation boy band adopt?

K-pop enters the next generation of warfare! JYP and YG seek stability, SM is eager to innovate

Compared with SM's innovation strategy, JYP and YG are more conservative. JYP because its subsidiary has launched popular girl groups such as ITY and NiziU early, and the popularity of Stray Kids in Europe and the United States is also catching up with their predecessor GOT7, the main target of JYP in 20201 will be in the Chinese domestic market.

K-pop enters the next generation of warfare! JYP and YG seek stability, SM is eager to innovate

It is understood that Park Jin-young will launch a new talent show in China and name it "Project C". Once the talent show is successfully concluded, then JYP's boy band group for the Chinese market will also officially debut in 2021. Then this boy band will become a competitor in China and SM's NCT squad Weishen V. If you refer to the success of the previous BOOSTORY, I believe that Park Jin-young's "Project C" will also satisfy domestic music fans.

K-pop enters the next generation of warfare! JYP and YG seek stability, SM is eager to innovate

And YG's words, the current main energy will be on the Treasure boy band. However, considering that BLACKPINK's personal resources have gradually entered a stable period, BLACKPINK's performing arts activities in 2021 will be dominated by solo stages. Lisa and Rose have announced that they will shoot a new MV soon. And Kim Ji-so's words will transform into an actor. At the same time, YG will also launch a new girl group in 2021. It is reported that Chinese members are also expected to join!

So among the New Year's plans of these big companies, as a K-POP fan, which company are you most looking forward to? Feel free to post your opinion in the comments section.

K-pop enters the next generation of warfare! JYP and YG seek stability, SM is eager to innovate

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