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Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

author:Governor of the car

For middle-aged people, the crown of that year was definitely a very emotional model, although it was not a luxury car, but it made the Audi A6 in China unable to lift its head. With the change of the times, the indispensable crown gradually declined because it did not adapt to the market, until it was discontinued. But to this day, there are still many loyal fans of the crown in China, and the owner of the crown can still be seen on the road.

Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

With the discontinuation of the Crown sedan, the Crown car logo has been reborn on the FAW Toyota Crown Land Release, but it has not achieved the expected results, and many Crown fans are more inclined to be the crown of the car than the Crown Land Release. Just when we were still lamenting the suspension of the Crown sedan, Toyota once again gave a surprise.

Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

Recently, overseas media officially announced the rendering of the new generation of Crown sedan, it is reported that the new car will be officially released at the end of next year and listed in 2023.

Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

Why did the old crown fall in the country? There are two reasons, one is that it has been castrated in power and has no advantages brought by large-displacement engines; the other is the rise of young consumers, the old crown has become obsolete in shape, and the moderate design cannot win the favor of young consumers. Toyota also found this, from the new generation of crown renderings released by foreign media, the new car did not inherit the classic in design, with subversive changes, not only became younger, but also more sporty.

In terms of design, the new generation of crown adopts a completely different design language from the previous Toyota car, and the front face adopts a large-size hexagonal intake grille design, and the central part of the grille is a blackened crown logo, showing the honor and high-end. And the headlights are also a new design, the shape becomes more slender and through the black decorative strip in the middle to form a through-through design. As far as the design of the entire front of the car is concerned, it always gives people a sense of déjà vu, isn't this audi's design?

Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?
Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

On the side, it can be clearly seen that the new generation of crowns adopts a slip-back design, the blackened B/C column and the black decorative strips at the rear all present the visual effect of the suspended roof, the body line is smooth and tough, the low shape and the large size of the multi-spoke wheels are full of movement. This also means that the new generation of crowns has subverted the strong business color of previous generations of models, but has taken a sports route to cater to the preferences of today's young people.

Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

Finally, in the tail design, the entire tail shape is still relatively exquisite, although the through-type taillight design is not adopted, but the taillights are also blackened, and the taillights on both sides are also connected by a black trim, creating a penetrating visual effect. The layout of the exhaust holes on both sides also makes the entire tail become a lot more dynamic.

Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

As for the size, toyota officials have not revealed detailed parameters at present, and overseas media speculate that the long and spacious size of the new generation of crowns will reach 4900/1850/1450mm, which is equivalent to the size of Lexus ES, positioned as a C-class sports coupe. At the same time, there is no information about the interior design of the new generation of crowns, but after looking at its subversive exterior design, I believe that Toyota will also have a very big change in its interior design.

In terms of power, there are not many engines available to Toyota at present, combined with Toyota's power collocation in recent years, the new generation of crown may use the now very mature 2.5L hybrid power combination, which is equipped on the fourth-generation Highlander, Camry, Xena, Lexus ES. Among them, the system of Camry and Lexus ES has a comprehensive power of 160kW, while the system of the fourth generation Highlander and Xena has a summary power of 183kW, according to the positioning of the new generation of Crown Sports attributes, the new car or will use this set with the fourth generation Highlander and Xena.

Toyota Crown sedan "resurrection", positioning C-class sports coupe, next year release expectations?

Write at the end:

In short, the new generation of Crown sedans has undergone subversive changes in design, and the positioning of the sport is also in line with the current trend. As for the price, the new generation of crowns as c-class cars is definitely more expensive than the existing Asian Dragon and Camry, and the author personally speculates that its future price may be comparable to the Lexus ES 300h, that is, more than 350,000 yuan.

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