In the domestic auto market, there has always been a saying that "the mid-size car wins the world", although the brand influence or the market share of the model in the market has been changing, but as long as the brand's main B-class car can stand, it is not afraid of the short ups and downs of other market segments, and once the mid-level car market is frustrated, no matter how to blow in other fields, it will gradually lose people's hearts.
Ford, for example, although Ford has never used the B-class car Mondeo as the main force, in 2013, the new Mondeo just a few months after the launch, it successfully entered the monthly sales club, this mid-level car from the Ford EVOS concept car, with a similar design idea to Aston Martin, Mondeo has become one of the must-enter young people's car purchase list. The reason why Mondeo can be popular, on the one hand, Mondeo is a new model of Changan Ford's technical expertise at that time, and introduced the family design element of Martin Face into China, on the other hand, the strong sports control texture has laid the tone for Ford in China in the past decade, winning with athletic performance and catering to the trend of young domestic consumer groups.
And Changan Ford, it is also from 2013, opened the road to sales upwards, from 2013 annual sales of 600,000 vehicles, to break through 800,000 vehicles and then in 2016 peak to create 960,000 vehicles, the fourth generation of Mondeo not only contributed excellent sales data, more like a bright light, leading the sales of Changan Ford.
In fact, since 2016, domestic consumers have gradually begun to find that Changan Ford's meritorious Mondeo has not been replaced for many years, and even once made people feel that Ford began to transfer the baton to Taurus, after all, since 2017, there have been rumors every year that Ford will introduce a new Mondeo, but it has been thunder and rain. It wasn't until nine years after the launch of the fourth-generation Mondeo that the new Mondeo arrived late.
Before the new Mondeo confirmed the replacement, the insertion of Ford EVOS was even once considered to be the true successor of Mondeo, but with more and more information exposed, the fifth generation of Mondeo finally confirmed that it returned as the main B-class car, and Ford still needed a pure B-class car to start its own rebirth.
However, the new generation of Mondeo is slightly different from the previous global car identity, whether it is research and development or design, it is led by Ford's Chinese design team, and Ford has determined to adjust the positioning of Mondeo to become a B+ class model.
Of course, after the listing of Ford EVOS, the new generation of Mondeo has become less mysterious, after all, it was born on the same platform, and the design method is quite similar to Ford EVOS, with many similar design elements, the only surprise is the 4935/1875/1500mm body size and 2945mm wheelbase parameters, compared with the third generation of Mondeo, the length increased by 63mm, the width increased by 23mm, a huge increase.
Despite this, the new generation of Mondeo still brings a lot of technology configurations, such as breathing barrier dragon scales, hidden exterior door handles, 1.1 meters screen, etc., of course, because of the Ford EVOS, it may not be so fresh, but in the market, it is still the top trend.
In the power section, the new generation of Mondeo is also in line with the Ford EVOS, the 2.0T turbo engine capable of bursting 238 horsepower maximum power and 376N·m peak torque, matched by the 8-speed manual transmission.
Finally, there is a question, if the new generation of Mondeo is listed before the Ford EVOS, will it work better?