Although the official listing of Changan Deep Blue C385 will take a while, Changan Automobile still can't wait to burst out the various information of the Deep Blue brand and this new car, but it is subject to the epidemic, so a lot of information is still conveyed to the outside world through the form of online press conferences. In fact, after we watched the first press conference of the establishment of the Deep Blue brand, we were more convinced that Changan Automobile hoped that the Deep Blue brand could truly undertake most of the current users of fuel vehicles in the next few years, and then the Deep Blue brand was bound to use a series of brand briefings, analysis meetings, test drive activities, pre-sale activities, listing activities, etc., as far as possible in the warm-up period of C385, to give consumers full attention and expectations, so as to convert into sales.
In this time, Changan mainly introduced the positioning of the Deep Blue brand, future products, potential users, future planning/sales network and the difference with the Avita brand. In addition, the final naming of C385 and the deep blue brand logo will be officially announced in May, the power part is used in pure electricity, range extender and hydrogen power three technical routes, of which the pure electric model main endurance CLTC range of more than 700km, the performance version of the maximum power of more than 190kW (extended range model in the case of full oil and full power, CLTC comprehensive working conditions cruising range of more than 1200 km; hydrogen version of the CLTC cruising range of more than 700 km, The loss of electricity hydrogen consumption is less than 0.65kg/100km, and it can be replenished in 3 minutes).
Many people may not understand why there are three technical routes, and it is still hydrogen electricity that is not too popular on the market at present?
In fact, in the face of the electrification track, Changan's strategy is to "consolidate the cost and expand the new", in other words, although the two brands of Changan Deep Blue and Avita are mainly to seize the new market, but the new energy model must solve the problem of potential users' endurance anxiety, for this reason, the choice of C385 multiple technical routes can not only minimize consumer concerns, but also show the outside world that Changan Automobile's technical reserves in the new energy vehicle market are not lagging behind other independent brands. It should be known that a pure electric platform (EPA) can expand the power direction of 3, which has explained the technical hard power of Chang'an, not to mention the EPA1 platform and the hydrogen fuel cell that grinds a sword for 12 years, Changan will also sell to the outside world in the future.
On the other hand, compared with the positioning of high-end intelligence, all product platforms and intelligent technologies are from Changan, Huawei, Ningde era cooperation of the Avita brand and energy-saving, gradually to electrification of the UNI series, Changan Deep Blue positioning as a "digital pure electric brand", the target users will pay more attention to product experience and quality consumption advancement, the use of Changan self-developed platform and technology - to meet a certain brand tone, deliver technology, the future brand image.
Of course, it is not difficult to see from the Changan deep blue brand to target the 150,000-300,000 yuan high-end pure electric vehicle market: Changan hopes that the deep blue brand will directly undertake potential Changan fuel vehicle users who have certain doubts about the pursuit of intelligent electric vehicles and plans to change electric vehicles in the future (as the penetration rate of new energy vehicles is getting higher and higher). And according to Changan's plan for the deep blue brand, the "order center" will also be opened in the bustling business circle of the city in the future.
Speaking of Changan Deep Blue C385 (the appearance design we will not repeat), the new car is based on Changan's new EPA1 platform, and it is also the first model of the platform - the drive motor of the EPA1 platform will adopt eight-layer flat wire winding technology, rotor double V topology configuration, and drive efficiency will be increased by 1.3%. At the same time, the adaptive electronic control algorithm adapted to the electric drive system and the ultra-low resistance wire make the whole system up to 95% efficient.
From the perspective of the size of the three dimensions, the Length, Width and Height of changan Navy C385 are 4820 * 1890 * 1480mm, and the wheelbase is 2900, which is slightly larger than the Tesla Modol 3. In the part of the drag coefficient that everyone pays more attention to, the wind resistance coefficient of C385 is 0.23Cd, although it is not outstanding, but it is also considered to reach the level above the average level of mainstream products of the same level.
As for the interior part, judging from the pictures released by Chang'an at present, the layout and design of the center console of the Deep Blue C385 are relatively simple, and there is no particularly exaggerated screen size and wood grain/leather material stacking, and the steering wheel also adopts a two-frame design, but it is better than the Dark Blue brand Logo.
Ah Chuan said car
From the perspective of changan's announcement of the deep blue brand aiming at the 150,000-300,000 yuan pure electric market and the C385 endurance and interior, we guess that the price of the C385 pure electric version will be between 200,000 and 250,000 yuan, and the probability will not be less than 200,000 yuan, for two reasons: First, from the current endurance and price of the models on the market, the price of the super 700km endurance product is almost not less than 200,000 yuan; second, the interior of the C385 does not seem to pursue luxury attributes too much. Coupled with the fact that there are Avita and Deep Blue, the following SUV models of the same level should be launched, and the top model of the C385 should be priced at about 250,000 (excluding optional).
Of course, if the C385 is officially launched when the motor version model with a range of about 500km is launched, its price may also drop to less than 200,000, if it is really done, perhaps the Deep Blue brand will have a better chance to quickly enter the list of options for potential customers.