In this year's 618 promotion, Xiaomi's omni-channel cumulative payment amount exceeded 26.3 billion yuan.
Lei Jun, the founder of Xiaomi, posted an article for the first time to express his gratitude to all consumers who support Xiaomi.
During the 618 period, Xiaomi mobile phones, with their excellent performance and excellent quality, have won the double championship of domestic mobile phone sales and sales on major platforms such as Jingdong, Tmall, Pinduoduo, Douyin, and Kuaishou. Among them, Redmi K70 has become one of the best-selling domestic mobile phones.
In addition to digital products such as mobile phones and tablets, Xiaomi's performance in the AIoT field is also excellent. Smart door locks, water purifiers, sweeping robots and other categories have achieved sales of more than 200 million yuan, demonstrating Xiaomi's deep accumulation and strong strength in the field of smart home.
In addition, air purifiers, fans, smoke machine stoves, routers, cameras and other categories have also achieved sales of more than 100 million yuan.