In the past, alcohol sales have been dominated by a single retail, however, with the increasingly fierce competition in the market, traditional sales methods can no longer meet the profit needs of enterprises. In this context, we have launched a new alcohol e-commerce operation strategy, the "platform cashback" model, to help your business achieve profitable growth.
1. Create an exclusive Official Account Mini Program as a private traffic pool, through which you can easily manage customer relationships and improve customer loyalty.
2. Select one or two high-quality wines as drainage products, and transfer most of the profits to consumers. This will not only attract more consumers, but also increase brand awareness.
3. Carefully plan a complete set of project plans so that consumers can clearly understand how to participate and benefit from them.
For example, after deducting 30% of the cost and 350 yuan gross profit of a bottle of liquor, the platform only retains 50 yuan of profit, and the remaining 300 yuan is allocated to consumers.
When a consumer successfully recommends a new user, they will receive a direct referral reward of 100 yuan; When recommending the second user, the same 100 yuan direct push reward, and from the ordinary agent to the partner, when the consumer membership level is improved, the recommended person recommends the newcomer again, the consumer can get 200 yuan of the point reward, so as to have a greater profit space.
When consumers become partners, they can get a direct referral reward of 100 yuan and a reward of 200 yuan for each newcomer they recommend. In this way, consumers can easily return the cost of 500 yuan of wine purchased for the first time, and the subsequent recommended users are their additional income.
It's worth noting that this model has a strong fission effect, and when consumers see that others are earning money through referrals, they will also generate a willingness to join. Therefore, as long as you have enough potential user resources, you can quickly expand the size of your team and achieve continuous and stable revenue growth.
Team Profit Mechanism: If a subordinate is interested in joining you after seeing that you have made a profit, do you need to recommend two consumers as agents to become a partner? Answer: Yes, this person recommends two consumers, as a partner, you can separate your team and develop independently, and at the same time, the two people recommended by him will contribute income to you, that is, each person will bring you 200 yuan of income, a total of 400 yuan. In this mode, the higher the number of users, the higher the revenue.
Take 9 drinking friends you know as an example, let's calculate the effect of one person fissioning down:
1. Leave 1 person and leave 2 people: 400 yuan;
2. Leave 2 people and leave 4 people: 800 yuan;
3. Leave 4 people and leave 8 people: income 1600 yuan;
4. 8 people left, 16 people left: income 3200 yuan;
5. 16 people left, 32 people left: income 6,400 yuan;
6. 32 people left, 64 people left: income 12,800 yuan;
7. 64 people left, 128 people left: income of 25,600 yuan;
8. 128 people left, 256 people left: 51,200 yuan.
It can be seen that the total income generated by a user's fission is about 100,000 yuan, if you have 9 drinking friends, deducting the first two left to the superior, the remaining 7 effective fission continues, and the 8th layer can make a profit of 600,000 yuan, which is the uniqueness of the infinite chain income of this model.
Remember, when your product gross profit is about 50% or more, don't just sell products, you have to find a way to support, so that others are getting better and better, because others are getting better and better, you can get better and better, we believe that only by understanding customer needs and providing innovative and unique solutions can we win more users and partners, we look forward to working with you hand in hand to create a better future! If you are interested in our business model, please feel free to contact us, we will wholeheartedly answer your questions, provide detailed program design, we work together to create brilliant!