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Luxury car price reduction trend: new forces such as Zeekr 007 and Xiaopeng P7 face off against traditional big brands, how to choose?

author:Take stock of the famous car exchange

In recent years, the luxury car market has seen a wave of price cuts, with traditional luxury brands such as Mercedes-Benz, BMW and Audi offering significant discounts. However, consumers' concept of buying a car is also quietly changing, and high premiums are no longer the only criterion for their choice. At the same time, new power electric vehicles such as ZEEKR 007, Xiaopeng P7 and Zhijie S7 have gradually become the new favorites of the market by virtue of technological innovation and price advantages. How are these emerging models performing in this market shift? Let's find out.

Luxury car price reduction trend: new forces such as Zeekr 007 and Xiaopeng P7 face off against traditional big brands, how to choose?

As a new star in the new energy vehicle market, ZEEKR 007 has quickly won the favor of consumers with its excellent product strength and unique design concept since its launch. The exterior design of ZEEKR 007 was created by the world's top designer Stephen Sillaf, and adopted the design theme of "Hidden Energy". In terms of intelligence, the whole system of ZEEKR 007 is equipped with Qualcomm Snapdragon 8295 car machine chip, which has excellent performance in car machine response speed, multi-task processing ability, voice interaction and image recognition. In addition, ZEEKR 007 has also launched an advanced version of the OS 6.1 system, which further optimizes the functions of intelligent driving and intelligent cockpit, making it a pioneer in intelligence.

Luxury car price reduction trend: new forces such as Zeekr 007 and Xiaopeng P7 face off against traditional big brands, how to choose?

Next, let's take a look at the Xpeng P7. The front face design of Xiaopeng P7 has a distinctive personality, and the through-type light strip design makes Xiaopeng P7 more recognizable, coupled with the embellishment of light groups on both sides, so that Xiaopeng P7 not only looks sporty. Xiaopeng P7 wheelbase is close to 3 meters, so that passengers have a more comfortable ride experience in the car, in terms of configuration, Xiaopeng P7 is also in place, not only the whole system is equipped with L2 level auxiliary driving system as standard, but also 360-degree panoramic image, full-speed adaptive cruise, automatic parking, remote control parking, memory parking and other scientific and technological configurations.

Luxury car price reduction trend: new forces such as Zeekr 007 and Xiaopeng P7 face off against traditional big brands, how to choose?

The interior design of the Zhijie S7 is fashionable and practical, and the sense of science and technology is full. It is equipped with Hongmeng4 car machine system and rich entertainment functions, which not only enhances the driving pleasure, but also enhances the sense of science and technology of the whole vehicle. The Zhijie S7 is equipped with Huawei's Turing platform, which enables road surface perception, intelligent vehicle status perception, dynamic adaptive torque system, and intelligent body cooperative control system to cooperate with each other, calmly respond to various road conditions and emergencies during dynamic driving, and effectively improve driving comfort and safety.

Luxury car price reduction trend: new forces such as Zeekr 007 and Xiaopeng P7 face off against traditional big brands, how to choose?

ZEEKR 007, Xpeng P7 and Zhijie S7, as representatives of new power electric vehicles, have their own characteristics and advantages. In the wave of luxury car price reductions, consumers' choices have become more diverse. So, which car will you choose? Let's talk in the comment section!