Extended-range electric vehicles have become a dark horse in the new energy vehicle market.
Nowadays, the power forms of the new energy vehicle market are mainly divided into three types: pure electric, plug-in hybrid, and extended range. In the early days of the new energy era, the range extension technology was not favored, but with the continuous breakthrough of technology, more and more consumers began to invest in the camp of range extension vehicles, and the car circle also began to blow a "range extension wind".
With super range extension technology, Deep Blue Automobile has brought users multiple car experiences including pure electric drive, ultra-long battery life, and ultra-low energy consumption, and has delivered a satisfactory answer in the era of electrification of new energy vehicles.
You know, the first half of new energy vehicles is electrification, the second half is intelligent, so in the intelligent war is about to start, what should Deep Blue Auto do?
Just some time ago, Shenlan Automobile reached a cooperation with Huawei Qiankun Intelligence, starting the exploration in the field of intelligence. In the author's opinion, with the blessing of Deep Blue Super Range Extension Technology and Huawei Qiankun Intelligence, Deep Blue Automobile has an absolute advantage in the battle of electrification and intelligence of new energy vehicles.
Super Range Extender + Huawei Dry
Deep Blue has practiced the "Left and Right Fighting Technique"
In Mr. Jin Yong's famous book "The Legend of the Condor Heroes", there is a subtle martial arts, called left and right mutual fighting, which can use different martial arts with both hands, and the protagonist Guo Jing has defeated countless martial arts masters with this magic skill. If the concepts in the novel are applied to the automobile market, then today's Deep Blue is obviously a first-class master of left-right fighting.
In the past, Shenlan has achieved brilliant results in the new energy vehicle market by virtue of super range extension technology, and its first new energy sedan Shenlan SL03 has achieved a single-month delivery of more than 10,000 in only 5 months on the market, and Shenlan has also become the fastest new energy brand in China to achieve single-month delivery of more than 10,000.
Its first new energy SUV model, Deep Blue S7, was delivered more than 10,000 in 35 days, once again refreshing the rocket-like "Deep Blue Speed", and in less than a year, 100,000 mass production cars rolled off the assembly line.
Its first off-road model, the G318, exceeded 3,000 orders within 60 minutes, 10,000 in 70 hours, and 14,126 orders in 5 days.
And all this is inseparable from the blessing of Deep Blue Super Range Extension Technology. So how strong is Deep Blue Super Technology?
You must know that in terms of technology, it is very rare for a certain function to be the first in the world, but Deep Blue's super range extension technology has achieved 9 global firsts and 2 industry uniqueness.
It not only has the world's highest power density of 2.53kW/kg mass-produced all-in-one products, the world's highest total success rate of 92.59% of electrical appliances, the world's thinnest ultra-thin and low-loss rotary magnet sheet in mass production, the world's first mass-produced micro-nucleus high-frequency pulse heating technology, the world's first 150mJ ignition energy system, the world's first 500bar ultra-high pressure fuel injection system, the world's highest mass production stroke bore ratio S/D=1.45, and the world's best level of extreme low-friction technology. It also has the lowest cell manufacturing defect rate in the world.
For example, with the blessing of super range extension technology, the efficiency of its electric drive assembly is as high as 94%, making travel more energy-efficient, and in the case of oil consumption, 1L of oil can generate more than 3.85 kWh of electricity, so that consumers can truly experience the super "saving" travel of oil and electricity.
As a result, Deep Blue Automobile has become the only brand among the mainstream range extension brands that has an in-depth grasp of engine technology, and it is also the only brand that has an in-depth grasp of hydrogen-electric range extension in the range extension track, which shows its strength.
In addition, Deep Blue Automobile also has a number of technical blessings, for example, in the field of batteries, the Golden Bell Jar battery it is equipped with has the advantages of long life, true safety, ultra-high efficiency, fast energy replenishment, etc., in the battery life anxiety, safety anxiety, energy supplement anxiety is intensifying at the moment, the Golden Bell Jar battery is a typical case of Deep Blue to give back to users with technology.
It is not difficult to see that most of the above technical achievements are concentrated in the field of electrification, and in the field of electrification, Huawei released Huawei Qiankun Intelligence some time ago, including newly upgraded products and solutions such as "Qiankun ADS", "Qiankun Vehicle Control" and "Qiankun Car Cloud". If the super range extension technology is the accumulation of Deep Blue Automobile in the field of electrification of new energy vehicles, then Huawei Qiankun Intelligence has obviously completed the "puzzle" in the field of intelligence for Deep Blue Automobile.
So far, Deep Blue Automobile has thoroughly practiced the "left and right mutual fighting technique", the left hand Deep Blue Super Range Extension, the right hand Huawei Qiankun Intelligence, in the field of electrification, intelligence can bring consumers the most extreme experience, will also let Deep Blue Automobile completely open the second half of the new energy era.
A clear sense of purpose
Create the first extended-range brand with sales volume of less than 300,000
Through the above analysis, we can see that there is a clear development direction in the field of electrification and intelligence, so in the treacherous and changeable automobile market, how does Deep Blue Automobile, which has only been two years, respond to market changes safely and develop steadily step by step?
The answer lies in the fact that Deep Blue Automobile has a clear goal, although the brand is young, but it is determined to become the first extended-range brand with sales of less than 300,000 yuan, so it has a clear plan in terms of technology, market, users, and sales.
In terms of technology, in addition to the aforementioned super range extension technology, golden bell cover battery, etc., Shenlan Automobile has accumulated more than 1,584 authorized invention patents and published more than 92 top papers in the world. You must know that in the current new energy vehicle market, technology is already the first competitiveness of a brand, so it is not an exaggeration to call it "technology deep blue".
In terms of users, Deep Blue Auto also has a clear user portrait. According to Deep Blue, its users are a group of users with an average age of 30 years old, and the user group is relatively young, easier to try new things, and willing to accept challenges. The clear user portrait provides a clear design idea for Deep Blue Auto, which integrates "technology fashion" and "young vitality" with the car to create a number of popular products.
Looking at the market layout, in addition to the existing models, Deep Blue also said that it will release 3 new products in the second half of 2024, and will release a six-seat SUV next year to complete Deep Blue's product matrix and meet the needs of consumers from multiple market segments. In terms of regional market layout, Deep Blue Automobile plans to cover about 81 countries around the world in 2025, achieve annual sales of 1.5 million units in 2026 and 1.9 million units in 2028, becoming a banner of the new energy track.
It can be seen that Deep Blue Automobile has clear goals in many aspects such as brand positioning, product planning, market planning, and user anchoring. Zuckerberg once said, "People with a sense of purpose are inherently influential, even if you're a newcomer." ”
With a clear sense of purpose, Shenlan has continuously broken through technology and practiced internal skills, and has influenced countless users with its attentive products, and defeated countless brands in the fiercely competitive new energy vehicle market.
With the advancement of the cooperation between Deep Blue and Huawei Qiankun, the author believes that although Deep Blue, which has only been born for two years, is only a "newcomer" in the automobile market, but under the empowerment of "Super Range Extension + Huawei Qiankun Intelligence", Deep Blue will continue to create infinite possibilities in the decisive battle in the second half of the new energy vehicle, just like Guo Jing, who has practiced "left and right mutual fighting skills".