In the first half of 2024, the national property market policy will be a game of chess.
Whether it is Beijing, Shanghai, Guangzhou and Shenzhen, or the second and third lines, a wave of property market adjustments have been carried out.
However, as far as Shenzhen is concerned, there are still restrictive policies for the property market that have been delayed and unwilling to withdraw from the historical stage.
However, the transaction of Shenzhen's property market in the first half of the year is also quite interesting.
According to the monitoring of real estate internal reference, the transaction data of Shenzhen's property market in the first half of 2024 are as follows:
——12,135 new residential units were sold, a year-on-year increase of 25.13%
——21,394 second-hand residential units were sold, a year-on-year increase of ↑31.77%
For new homes:
Promotional discounts and channel referrals are still the main theme, although each company has its own ability in strength, but the market is still not the most volume, only more volume.
It can be said that Shenzhen gave birth to the first 10 billion plate - Zhonghai Shenwan Jiuxu, which won 10.02 billion yuan on the day of the official announcement, ranking the sales champion in Shenzhen in the first half of the year.
The 2-hour fierce battle for choosing a house instantly made ordinary people who tightened their belts and live an epiphany.
Everyone on the Internet says that the economy is not good, but in fact, the real clown is himself. said that it was good to wait until the house price was cut off at the ankle, but others secretly got into the car behind their backs.
On the other hand, rich people are really rich, and they will smash into real estate when they see the opportunity.
With the opening of Shenwan Jiuxu, the local tyrants were stuck at the node on June 30, a large amount of money flowed out of the bank card, and the bank account manager could only stare anxiously, just like the majority of netizens who always feel that the economy is not good, helpless but hateful to the rich.
Second-hand housing:
Since Shenzhen's follow-up to the 517 New Deal, the perception of the market by second-hand house owners has become more obvious.
On the one hand, there is an increase in the number of customers who are willing to see the house, and the other is that as long as their listings are not indiscriminately shouting, there is basically hope that they can negotiate and make deals.
Behind the strong trend of second-hand housing transaction volume is the refraction of the increasingly rational market sentiment of second-hand housing owners.
Shenzhen has become the new favorite of the market, which shows that the key to the property market transaction is not there, and the essence lies in the sharp price reduction.
In other words, apart from the policy stimulus to demand, prices are more attractive than anything else.
Therefore, for customers who have real replacement needs, standing in the current market and considering the transaction, there is no need to worry about the price of the house sold today in the short term.
To sum up, Shenzhen's property market in the first half of the year should be characterized by a slight recovery in market confidence under the support of policies, and the same is true for feedback on transaction volume.
With the turning of the page in the first half of 2024, more people are concerned about the direction of Shenzhen's property market in the second half of the year.
According to the power of the previous property market policy, the efficacy of the drug is generally maintained at about 1 month.
Of course, the strength of the policy is different, and the effect is not the same, at least the 517 New Deal still needs time to continue to ferment.
The real estate reference believes that the stimulus policy for the Shenzhen property market is not relaxed enough, and even scratches the itch in the boots, when the recent policy adaptation period is released, the next turning point should be in the Third Plenary Session of the Central Committee in July.
When the time comes, which will come first, the New Deal or the recovery of the property market?
The ultimate move may already be on the way!
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Comparison of commercial housing transaction data from January to June in Shenzhen:
Overview of first-hand transactions:
♢ Total transaction volume: 14,770 units of commercial housing were sold, a year-on-year increase of ↓37.92%; Among them, 12,135 residential units were sold, a year-on-year increase of 25.13%.
♢ Regional transaction ranking: (1) 3,730 sets in Bao'an District; (2) 3,502 sets in Longgang District; (3) 2,617 sets in Longhua District
♢ Residential transaction ranking: (1) 3,328 units in Bao'an District; (2) 2,429 sets in Longgang District; (3) 2,376 sets in Longhua District.
Overview of second-hand housing transactions:
♢ Total transaction volume: 25,565 second-hand houses were sold, a year-on-year increase of ↑30.69%, of which 21,394 residential houses were sold, a year-on-year increase of ↑31.77%
♢ Regional transaction ranking: (1) 5,707 units in Longgang District; (2) 5,187 sets in Futian District; (3) 4,097 sets in Nanshan District
♢ Residential transaction ranking: (1) 4,937 units in Longgang District; (2) 4,038 sets in Futian District; (3) 3,534 sets in Nanshan District.
■Summary of transactions in the city in the first half of the year: 12,135 first-hand residential units were sold
From January to June 2023, a total of 14,770 units of commercial housing were sold in Shenzhen, a year-on-year increase of 37.92%; The transaction area was 1.548 million square meters, a year-on-year increase of 38.81%.
Thereinto:
new houses, 12,135 units were sold, a year-on-year increase of ↓25.13%; The transaction area was 1,246,281.2 square meters, a year-on-year increase of ↓24.74%;
commercial, 1,974 sets were sold, a year-on-year increase of ↓54.50%; The transaction area was 114,294.54 square meters, a year-on-year increase of ↑66.28%;
office buildings, 329 units were sold, a year-on-year increase of ↓76.58%; The transaction area was 43,705.29 square meters, a year-on-year increase of ↓83.75%;
others, 332 sets were sold, a year-on-year increase of ↓81.96%; The transaction area was 143,362.78 square meters, a year-on-year increase of ↓46.02%.
■In the ranking of new housing transactions in each district, Bao'an District ranks first
(1) Bao'an District, 3,328 sets were sold, with a transaction area of 389,000 square meters;
(2) Longgang District, with 2,429 units transacted, with a transaction area of 253,000 square meters;
(3) Longhua District, 2,376 units were sold, with a transaction area of 251,000 square meters.
■In the ranking of commercial transactions in each district, Longgang District ranks first
(1) Longgang District, 987 units were sold, with a transaction area of 54,000 square meters;
(2) Bao'an District, 285 sets were sold, with a transaction area of 14,000 square meters;
(3) Longhua District, 165 sets were sold, with a transaction area of 5,000 square meters.
■In the transaction ranking of office buildings in each district, Luohu District ranks first
(1) Luohu District, 145 sets were sold, with a transaction area of 13,877.38 square meters;
(2) Futian District, 72 sets were sold, with a transaction area of 127,525,600 square meters;
(3) Longgang District, 65 sets were sold, with a transaction area of 103,608,500 square meters.
■In the ranking of other property transactions in each district, Nanshan District ranks first
(1) Nanshan District, 81 sets were sold, with a transaction area of 6,000 square meters;
(2) Bao'an District, 77 sets were sold, with a transaction area of 55,000 square meters;
(3) Futian District, 76 sets were sold, with a transaction area of 26,000 square meters.
■Ranking of transaction unit area: Units within 90~144 square meters are sought after
■In the first half of the year, a total of 2,882,900 square meters of pre-sale area of commercial housing was approved
A total of about 2,882,900 square meters of pre-sold commercial housing was approved, with a total of 20,849 units.
Thereinto:
1. A total of 1,889,000 square meters and 18,276 units of residential buildings were approved for pre-sale;
2. A total of 41,819.99 square meters and 393 sets of commercial approved pre-sales;
3. The office approved pre-sale totals 111,720.68 square meters and 857 sets;
4. The factory approved pre-sale of a total of 180,546.88 square meters and 110 sets;
5. A total of 59,877.38 square meters and 1,213 sets of business apartments were approved for pre-sale;
■Shenzhen's second-hand housing data in the first half of the year: 21,394 second-hand residential units were sold
According to the monitoring of @Real Estate Internal Reference, in the first half of the year, 25,565 second-hand houses were traded in Shenzhen, a year-on-year increase of ↑30.69%, of which 21,394 were residential, a year-on-year increase of ↑31.77%, and the residential transaction area was about 2.062 million square meters, a year-on-year increase of ↑33.29%.
The top three areas of residential transactions are:
(1) Longgang District, 4,937 units were sold;
(2) Futian District, 4,038 units were sold;
(3) Nanshan District, 3,534 units were sold.
In terms of second-hand housing commercial transactions, 2,091 units were traded in the city, and the top three areas in terms of transaction volume were:
(1) Longgang District, 502 sets were sold;
(2) Luohu District, 339 units were sold;
(3) Nanshan District, 308 units were sold.
In terms of second-hand housing office transactions, 741 units were traded in the city, and the top three areas in terms of transaction volume were:
(1) Futian District, 242 units were sold;
(2) Longgang District, 147 units were sold;
(3) Luohu District, 101 units were sold.
In terms of other transactions of second-hand houses, 1,339 units were traded in the city, and the top three areas in terms of transaction volume were:
(1) Futian District, 609 units were sold;
(2) Luohu District, 291 units were sold;
(3) Nanshan District, 185 units were sold.
Note: The above data is monitored by @Real Estate Internal Reference, and the original data comes from Shenzhen Real Estate Information Platform