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Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

The vehicle industry is an important pillar industry of the national economy, with the characteristics of long industrial chain, high correlation and strong drive This industry not only includes the production and sales of automobiles, but also covers value-added services such as after-sales service and beauty, forming a comprehensive system including the production and sales of passenger cars, buses, trucks and special vehicles and related services. With the advancement of technology and policy support, new energy vehicles such as electric vehicles and fuel cell vehicles will gradually replace traditional fuel vehicles and become the mainstream. Intelligent vehicles and driverless technologies will also become a new hot spot in the automotive industry, and the development of these technologies will profoundly change the competitive landscape and market demand of the automotive industry.

History

At the beginning of the establishment of the new People's Republic of China, the domestic basic industry was almost poor, and the automobile manufacturing industry was even more so. In order to develop modern industry, the automobile industry is listed as a key development area. With the assistance of the Soviet Union, on July 15, 1953, the foundation stone of China's first automobile factory was laid in Changchun. Around 1958, Sino-Soviet relations deteriorated, and the Soviet Union withdrew all aid personnel and equipment. China's automobile industry has entered a stage of self-reliance and independent innovation. Since the reform and opening up, the Chinese government began to allow the establishment of automobile joint ventures and agreed to develop the car industry, which became a major turning point in the history of China's automobile industry. At present, the automobile industry is undergoing great changes, and the trend of electrification, networking, intelligence, and sharing has made the traditional automobile industry undergo subversive changes.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

Policy environment

In the first half of 2024, new energy vehicles will receive policy support, and the construction of supporting facilities based on charging piles will continue to be strengthened; Overseas competition in overseas markets will also be the focus of policy support. At the same time, the stimulus for automobile consumption continues to advance. The policy environment for the automotive industry is good.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

Industrial structure

The upstream industrial chain of the automotive industry involves special chassis, raw materials, key components, integrated control systems, etc., the midstream industry chain is the major OEMs, manufacturers, etc., mainly producing special automotive products, and the downstream is the use scenario, and the special vehicle reaches the user through the channels such as automobile dealers and Internet platforms, and the common scenarios include logistics and transportation, medical rescue, livestock and poultry transportation, infrastructure, urban maintenance, etc.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

Industry classification

According to the statistics of the bidding network, the number of official vehicles traded in the first half of 2024 will reach 14,054, accounting for 24.53%, ranking first. This data fully illustrates the important position and demand of official cars in the current automobile market. It was followed by trucks, accounting for 16.76%. Although the proportion of goods vehicles is slightly lower than that of official cars, they also occupy a significant share of the overall market. As an important tool in the fields of commercial transportation and engineering construction, the market demand for trucks has been relatively stable. Taken together, business cars and vans dominated the automotive market in the first half of 2024, accounting for more than 40% of the total, reflecting the current strong demand for specific functional vehicles. At the same time, it also indicates that the future automotive market may continue to develop in the direction of more diversification and specialization.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

Market size

Vehicle bidding data for the first half of 2024, including release time, project number, province, city, product, quantity, brand, model, vehicle configuration, unit price, owner, agency, winning bidder, winning bid amount, etc. It involved 15,811 bid-winning data, covering 484 brands, with a total of 56,592 units and a total of 21,234.79 million yuan, of which 5,328 were complete data on brand information disclosure.

In the first quarter, due to holiday and seasonal factors, the frequency of vehicle transactions was relatively low. This is mainly due to the fact that during this time, many people are busy celebrating the holidays or due to the cold weather, the frequency of going out is reduced, resulting in a relatively deserted car sales market. However, with the arrival of the second quarter, the situation began to improve. As the temperature gradually warms up, people's outdoor activities increase, and their willingness to see, test drive, and buy a car also increases. In addition, after the holidays, work and life are back on track, and many people are starting to seriously consider car purchase plans. The combination of these factors led to a significant increase in the frequency of vehicle transactions in the second quarter. Specifically, the traffic of 4S stores has increased significantly, and consumers' attention to new models is also rising. At the same time, major auto brands and dealers have also seized this opportunity to launch a series of promotional activities and preferential policies, which have further stimulated consumers' desire to buy.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

Regional distribution

According to data analysis, North China accounts for 28.82% of the entire industry in the vehicle industry. It is followed by East China with a market share of 22.34%. As one of China's largest economic regions, North China has a well-developed industrial base and a huge consumer market. This provides a broad space for development and huge business opportunities for the vehicle industry. In addition, North China also has abundant human resources and technological innovation advantages. Many well-known automotive manufacturing companies and R&D institutions are concentrated in the region, providing strong support for the development of the industry.

Tier 1 cities account for 20.67% of the overall vehicle industry, reflecting the importance of these cities in the automotive market. As economic, cultural, and technological hubs, first-tier cities attract a large number of people and resources, so the demand for vehicles is relatively high. Residents of these cities usually have higher income levels and spending power, and they are more inclined to buy new cars or high-end models, which is also driving the development of the vehicle market. With the development of cities and the adjustment of policies, the vehicle market will also change, but first-tier cities are still one of the important markets for the vehicle industry.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

Make and model

When analyzing the transaction data of the vehicle market in the first half of 2024, we can clearly observe a remarkable phenomenon. GAC Trumpchi ranked first with 2,553 units and a turnover of 466.36 million yuan. This achievement shows that GAC Trumpchi has performed well in the market competition and attracted the favor of a large number of consumers. It was followed by Great Wall Motors, with 1,895 units sold and a winning bid of 287.92 million yuan. Although Great Wall Motors is slightly inferior in terms of the number and value of transactions compared with GAC Trumpchi, it still ranks second, showing its strong competitiveness in the market. Foton Motor ranked third with 1,785 units and a turnover of 805.92 million yuan. Despite the relatively small number of transactions, Foton's transaction value is considerable, which indicates that its products have high added value and profit margins in the market. These data not only reflect the performance of each brand in the market competition, but also provide consumers with a basis for choice.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

In the vehicle market in the first half of 2024, through an in-depth analysis of transaction data, we can clearly see that the GAC Trumpchi brand topped the list with 716 Trumpchi M8 transactions, becoming one of the most popular models in the market. This data not only shows the strong competitiveness of the GAC Trumpchi brand in the market, but also reflects its high recognition and trust in the hearts of consumers. At the same time, the second place is also the GAC Trumpchi brand vehicle Trumpchi E8. This achievement further consolidates the leading position of the GAC Trumpchi brand in the market. The reason why the GAC Trumpchi brand can stand out in the highly competitive market is first of all due to its excellent product quality and excellent performance. Whether it is the Trumpchi M8 or the Trumpchi E8, they all use advanced technology and high-quality materials to provide consumers with a comfortable, safe and reliable driving experience. This high-quality product characteristics have made the GAC Trumpchi brand widely recognized and praised in the market.

Be a sneak peek! A look at vehicle procurement trends in the first half of 2024

(Source: Bidding Network Data Center)

In today's ever-changing and fast-developing society, vehicles are not only a means of transportation, but also a symbol of people's quality of life and social status. With the continuous advancement of technology, the vehicle market has also undergone earth-shaking changes. From traditional fuel vehicles to new energy vehicles, from manual transmissions to automatic transmissions, and then to the increasingly popular autonomous driving technology, every change in the vehicle market has brought more choices and a better driving experience to consumers. At the same time, with the improvement of people's living standards, consumers' demand for vehicles is becoming more and more diversified and personalized. They are no longer satisfied with basic travel needs, but pay more attention to the performance, appearance, interior and intelligence of the vehicle. This kind of diversified and personalized needs provides more choices for enterprises and individuals. Enterprises can develop models that are more in line with consumer needs according to market demand, so as to enhance their competitiveness. Individuals can choose the most suitable model according to their own preferences and needs, and enjoy a more convenient and comfortable travel experience. In the future, with the continuous innovation of technology and the continuous change of consumer demand, the vehicle market will usher in a broader space for development.