In this era of pursuit of high-quality life, good sleep has become an indispensable cornerstone of modern people's health, every deep sleep can make life better, and in order to sleep well, people also pay more attention to choosing a healthy, comfortable, green and environmentally friendly bed. As a global high-end sleep brand, Serta has been loved and recognized by consumers for 93 years with its intelligent sleep technology and high-end comfort quality.
From 2023 to the present, Serta has successively visited old Serta customers in different industries and different groups of people in many cities across the country through the documentary "100 Reasons to Choose Serta", listening to and sharing their unique stories and experiences with Serta.
Serta quality, old customer reputation
▪ Ms. Zhang, a customer in Kunming
She said: When I was pregnant for the first time, I couldn't sleep well all night due to backache, and in my second pregnancy, I met Serta, which completely supported my waist and stomach and allowed me to sleep well, which is really a "pregnant mother artifact"!
▪ Mr. Yang, a customer in Jinan
Running a grocery supermarket agency and being busy every day, he said: Since changing the Serta mattress, the sleep quality of the whole family has been guaranteed. Because of its comfort and intelligence, it really makes our lives more convenient and our sleep healthier.
▪ Mr. Li, a customer in Chengdu
Running a clothing store and loving football, he has suffered a waist injury and pays special attention to the choice of mattresses. He said: Whenever I exercise, I will use the micro-massage function of the smart bed to relieve muscle fatigue and promote blood circulation, and when I sleep at night, my waist obviously feels much more relaxed.
▪ Ms. Jia, a customer from Chongqing
She said: "I am busy with education and need a proper lunch break to cope with the busy afternoon, and the Serta mattress allows me to fall asleep quickly during the afternoon nap and regain my full energy.
Through their own personal experiences, these loyal Serta users have spontaneously shared with their friends and relatives the Amway Serta brand about the leap in sleep quality and the significant improvement in quality of life ushered in by the use of Serta, and slowly transformed from Serta users to Shuda fans, sharing and delivering the beautiful experience brought by Serta to more people.
Quality witness, champion's choice
In order to bring this smart and comfortable experience to more families, Serta has inherited nearly 100 years of ingenuity and is grateful for feedback. On October 5, 2024, Serta, a global high-end mattress brand, and Tian Liang, its smart sleep experience officer, will hold a smart sleep experience event at Chongqing Red Star Macalline Southwest Global No. 1 Shuda Store to experience the smart comfort of iComfort smart beds and sleep well.
Tian Liang will personally experience the new generation of Serta iComfort products in 2024 at this event, sharing that Serta iComfort smart bed is driven by intelligent adaptive mattress + AI intelligent engine, with an evolving intelligent system, the more you sleep, the more you understand your unique charm, leading consumers to try on sleeping on iComfort smart bed and feel the comfortable experience brought by smart sleep. From users to fans, Serta will go on a journey of deep sleep with you and enjoy a quality life.
The leader of smart sleep, so that people can sleep enough and sleep well
The reason why Serta mattress can win the favor of many consumers, including Tian Liang, is inseparable from its long-term strict control of product quality and deep understanding of customer needs. In view of the three major sleep pain points of consumers, such as difficulty falling asleep, easy to wake up, and fatigue after waking up, we focus on the whole cycle of sleep process from before bedtime, deep sleep to waking up. In 2024, Serta's iComfort smart bed will be upgraded to help people sleep efficiently and with high quality through a complete set of smart sleep solutions in the "trinity" style, namely: a smart bottom bed that allows you to fall asleep quickly + a mattress that allows you to sleep peacefully + a smart APP that you understand more and more about you the more you sleep.
At present, the 93rd anniversary fan festival has been fully launched, and Shuda is committed to giving back to loyal users who have supported the brand for a long time.
There is Shuda, sleep wantonly!!
Source: Enterprise