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Buying beef jerky, it's really too pitiful!

Buying beef jerky, it's really too pitiful!

As a carnivore at the top of the food chain, whether it is in the snack cabinet at home or in the office drawer, beef jerky will always be a soul snack that I can't live without! 😋

When I was hungry, I took a bite, and the hungry worms in my head and stomach disappeared in an instant, which is really top-notch!!

You must know that protein foods have a very good satiety effect, so that you can eat immediately and feel full for a long time after eating. And beef is even more outstanding among all meats!

Beef contains 20 g of protein and 1.8 mg of iron per 100 g of beef (representative value). After making beef jerky, it is "concentrated is the essence", with 45.6 g of protein and 15.6 mg of iron per 100 g of beef jerky. (*Data from the Chinese Food Composition Table, 6th Edition, Volume 2)

Buying beef jerky, it's really too pitiful!

Lilac Design Team

No, as a beef jerky lover, in order to find delicious beef jerky, I tried all kinds of beef jerky on the market, hard, soft, spicy, original, buy online, buy locally......

Look at my recent purchase record ▼

Buying beef jerky, it's really too pitiful!

Image source: My order

There is no other reason, those beef jerky that is constantly iterated by me, there is always something wrong with this, tearfully summarize the pits I have stepped on:

(1) "🐂 Meat" is wrong: Some unscrupulous sellers hysterically shouted that pure beef was made, and when they looked at the ingredient list, it turned out to be duck, chicken, and pork......

The beef fiber is long, the hand tear up is large and thick, the meat structure is compact, the lines are clear, tight and powerful. And those with short fibers and small tear pieces and thin strips are mostly counterfeits made of other meats......

Fiber display of real beef ▼

Buying beef jerky, it's really too pitiful!

Lilac Design Team

(2) "Seasoning" is wrong: Even if you choose the original flavor, it will be too salty! After eating, drink plenty of water to soothe your tongue; Choose spicy, simple spicy, rough hemp, take a bite, and the peppercorns with thick paste on the jerky.

There is also a thunder point that many people may not notice, such as beef jerky, these salty snacks, in order to make it taste more "fresh", some businesses will add a lot of sugar to the seasoning, high sodium and high sugar for you.

Buying beef jerky, it's really too pitiful!

Screenshot of ingredients for e-commerce products

What's even more exaggerated is that some flavored beef glances at the ingredient list, and inevitably gasps, in addition to white sugar, there are also various preservatives, pigments and flavors, and I suspect that it will not rot for hundreds of years......

Buying beef jerky, it's really too pitiful!

Screenshot of product ingredients on e-commerce websites

(3) The "taste" is wrong: too much firewood is not good, the bite hurts the cheeks, and the meat is stuffed with teeth; It's not good to be too rotten, I feel like I'm eating cat food and dog food, and I don't have any chewiness......

However, even if I step on a few pits, I have to be sincere and sincere for "true · Beef jerky" is a qualification: buy the right one, they are really worth eating!

Buying beef jerky, it's really too pitiful!

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It's also because I and my colleagues around me are so fond of meat snacks that four or five months ago, our product manager started planning big things:

"Since we've stepped on a pit, why don't we make our own air-dried beef? Let everyone avoid detours from now on, it's worth it!"

Therefore, we gathered nutritionists, food developers and foodies to start developing a delicious and healthy "air-dried beef" with confidence!

It took more than three months, 8 times of debugging the recipe with the factory (mainly involving the control of the sodium content, fat and sugar of the finished product) and the soft and hard proofing of the beef, and then voted for 3 rounds of tasting, today I can finally officially meet with you, first present its "resume":

  • Sufficient ingredients: select beef hind leg meat, no boiling, no frying, using Inner Mongolia traditional air-dried + low-heat slow roasting, about 3 pounds of beef only 1 pound of air-dried beef!
  • Enough meat: There are only three ingredients in the ingredients - "beef hind leg meat, edible salt, and spices", and every bite is the original and pure meat aroma!
  • Good nutrition: 0 sugar, high protein, pregnant mothers and fitness people can eat in moderation!
  • Good taste: tough but not hard, lean but not woody, chewy and not stuffed teeth, really · The best snack for the tooth festival!
Buying beef jerky, it's really too pitiful!

Lilac Design Team

Each bag of air-dried beef is 200 g, which is made from about 600 g of raw beef, and the cost of meat alone is nearly 50 yuan according to the market price. (Advice: The cost of beef is there, plus the production labor, packaging and transportation, etc., don't buy beef jerky that is too cheap!) )

However, our own products, this Double 11 group benefits must go bigger:

The original price is 69.9 yuan for a single bag, and the group is now open

Buy two bags and get 20 yuan off, and only 59.9 yuan for a single bag

The first 1,000 will receive a bag of konjac hairy belly worth 16.9 yuan

The crispy elasticity is enjoyable, delicious and not easy to fat

It can be stacked with the Lilac Family Money Saving Card

Afternoon tea tooth sacrifice, chasing dramas to satisfy hunger, and sports to replenish energy are all inseparable, it is highly recommended that you stock up on two more packs! (There are many kinds of beef jerky, this time we are the original air-dried beef, the ingredients are clean, the taste is chewy but not blush-free, except for the old people who are really bad at the mouth, ordinary people can eat it.) )

Air-dried beef made from real ingredients

Once you eat it, you won't forget it

Buying beef jerky, it's really too pitiful!

About 3 catties of beef out of 1 catty of air-dried beef

The meat is fragrant, and it is really enjoyable to eat in a big gulp

Chinese cuisine has always been particular about "color, flavor, and flavor", and beef, as a representative of the "red meat world", has always been famous for its fullness of color, and it is one of the few delicacies that can satisfy the human desire for meat engraved in human genes with a simple cooking method.

And air-dried beef, as a beef with a concentrated aroma, is even more delicious!

Buying beef jerky, it's really too pitiful!

Lilac Design Team

Tear it open and taste it, the original aroma of the beef instantly comes to your nose, hold back your saliva and observe carefully, the color of the air-dried beef is naturally deep, as if you can see it "sizzling oil" on the charcoal fire.

Buying beef jerky, it's really too pitiful!

Lilac Design Team

When you close your eyes, it feels like a tight, powerful, elastic muscle, and when you tear it open, you can see that the wisps of beef fibers are large and thick, and each fiber can feel the toughness of beef.

Lilac Design Team

Gasp, I can finally start eating!

Put it in the mouth, the more you chew the wisps of meat, the more fragrant it becomes, and you finally understand why salt is the "first of all flavors", just use salt and spices to simply season, you can infinitely amplify the aroma of the meat, and shout satisfaction!

Although it is called "air-dried beef", the taste is not dry and gnawled at all, and there is almost no constant bite of fascia and greasy fat.

Buying beef jerky, it's really too pitiful!

Lilac Design Team

Good meat is currently of course to be eaten in large quantities.

Each of our air-dried beef is solid, dry and tough but not hard, a whole piece of meat in the mouth and eat a large piece of braised beef, the pure meat aroma instantly occupies the entire mouth, the taste is not salty or light, the more you chew the meat, the more you eat, the more enjoyable it is!

Buying beef jerky, it's really too pitiful!

Lilac Design Team

好牛 + 好工艺才有好肉干

Satisfy you with every bite

The key to the good taste and texture of air-dried beef is precisely because we are not stingy with cost in the selection of raw materials.

This air-dried beef is made from cattle that have grown up freely in the fertile and rich grasslands, and is tender and meaty.

And we only use the part that carries them to run and jump, and the amount of exercise is very large - hind leg meat, which is known for its thicker fleshy fibers, less fascia, and less fat.

You can imagine how firm and chewy the air-dried beef made from this part should be.

Buying beef jerky, it's really too pitiful!

Lilac Design Team

Air-dried beef made of real beef, not adulterated ▼

Buying beef jerky, it's really too pitiful!

Of course, good meat is also inseparable from exquisite craftsmanship.

Each piece of beef hind leg meat

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