On April 21st, TCL held the 2024 TCL Collector's Mini LED TV New Product Launch Conference with the theme of "Salute to Audio-Visual Lovers".
At the press conference,TCL released 3 new king-level Mini LED TV products,They areCollector's levelMini LED TVQ10K、True XDR high image qualityMini LED TV T7K、And the only super flagship TV product online:Collector's flagshipMini LED TVQ10K Pro。 The three major products cover the five sizes of 55/65/75/85/98, and on the basis of iterative upgrading, all of them have achieved "increase in quantity without price increase", truly breaking through the limit of Mini LED quality-price ratio, TCL's strong innovation and market influence have once again shocked the entire industry.
Collector's grade Mini LED is further advanced, and TCL Q10K continues to write the peak experience of sound and picture quality
TCL's Q10 series of products have an innate flagship hit gene,First of all,2022The hottest phenomenal TV product in the whole yearQ10G,Opened the prelude to the domestic Mini LED TV involution war;Its iterative productQ10G ProIt will lead the way in 2023;And Q10K's previous generation modelQ10H,Up to now, it has sold more than 100,000 units,It is a well-deserved flagship TV sales in the industryTOP1,Sales account for the flagship Mini With a market share of 63% of LED TVs, it is known as "the most worthwhile flagship Mini LED product to buy in 2023".
Compared with the previous generation Q10H, Q10K has been comprehensively upgraded in 6 dimensions, including partition, brightness, halo control technology, color, sound quality and appearance design, which also makes the technical barriers established by TCL more solid.
All full-size partitions have been upgraded, and the peak brightness has been comprehensively improved
The more partitions the Mini LED has, the finer the light control and the sharper the level of detail. The number of partitions in Q10H has actually reached the best of the best, and Q10K has further improved the partitions in different sizes.
Among them, the 65-inch has been upgraded from 1080 to 1512, the 75-inch has been upgraded from 1920 to 2160, and the 98-inch has been upgraded from 2304 to 2592. This upgrade makes the partitions of each size more balanced, and the number of partitions of all sizes of the Q10K is also ahead of the same price range in all sizes.
In terms of brightness, the Q10K's upgrade is even more noticeable. Originally, the previous generation of productsQ10HXDR 3000nitsBrightness,It has far exceeded the industry average of the same price segment of only2000nits,And this timeQ10K once again expanded its lead,98/85/75The brightness of the three sizes has been increased toXDR 3800nits,65The brightness of the inch TV has also been increased toXDR 3500nits,At the same time,Q10H's dynamic contrast ratio is as high as 38 million to 1,The layers are clearer,The details are clearer。
TCL's global halo control technology solves the stubborn problems of Mini LED TV
If zoning and brightness are important indicators of Mini LED, halo control technology is the core of creating a great Mini LED. After TV has entered the era of partitioning, especially Mini LED technology, the number of partitions has been continuously improved, which has greatly improved the contrast of the picture, but also made the halo problem more obvious, which seriously affected the viewing experience.
In terms of halo control, TCL's global halo control technology can be called the industry's most advanced technical solution, which is composed of six crystal square core II., super concentrating micro-lens, transient response, two-way 16bit, macro OD and HVA wide-angle low reflection screen, which can achieve precise control on the whole link of Mini LED imaging, laying the foundation for the advancement of image quality, and is known as the "Mini LED halo terminator" by the industry.
On the light-emitting chip, the Q10K is upgraded to a six-crystal square core II as the luminescent light source of Mini LED, with a luminous area 6 times that of an ordinary wick, with a more stable material process, higher brightness, higher energy efficiency and higher durability.
In addition, the lens of the Q10K has also been upgraded from the previous generation of optical image microlenses to super-concentrating microlenses, so that the lens has stronger light-concentrating ability and better halo control ability. Compared with the lens of ordinary Mini LED TV, TCL super-concentrating micro lens can achieve 22.5% improvement in backlight uniformity, 60% improvement in halo control ability, and 8 times improvement in optical stability, and has 24 lens patents, leading lens technology disconnection.
In terms of Mini LED's image quality algorithm, Q10K has also been upgraded to the highest-level transient response and two-way 16bit image quality algorithms, making the picture signal respond faster and the image more delicate and realistic.
The implementation of macro OD is another unique skill of TCL in halo control. OD refers to the distance between the backlight board and the diffuser board, the smaller the OD value, the more focused the emitting surface, the more matching with the size of the planned partition, the stronger the halo control ability, and the macro OD makes the Q10K control halo more comfortable.
On the screen,TCL Q10K adopts HVA wide-angle low reflection screen,While guaranteeing7000:1High contrast ratio,Q10K also adds a layer of nano-level low reflection film on the surface of the screen,The anti-light and anti-reflection effect of the screen is also improved compared with ordinary screens169%,It can be said that Q10K not only solves the problem of halo internally through technology,It also solves the problem of ambient light interference externally,The viewing experience is further upgraded。
TCL's global halo control technology is unique in the TV industry, which not only solves the stubborn problem of halo and creates the peak picture quality, but also becomes a benchmark for enterprise innovation and self-development.
In terms of color, based on the upgrade of the latest quantum dot Pro 2024 display technology, TCL Q10K not only has a more stable crystal structure and longer color life, but also can achieve 98% color gamut value under the DCI-P3 standard, 95% ultra-high full-screen color purity, and more uniform and gorgeous color performance, which is also an important factor for Q10K to achieve archival-level influence.
Hi-Fi professional audio + ultra-thin design, the flagship temperament is refreshing
As an important role in "paying tribute to audio-visual lovers", TCL Q10K also has a good performance in terms of picture quality. Q10K compared with Q10H, from 2.1 channels to 2.1.2 channels of Hi-Fi professional audio, including the audio unit from 5 units to 7 units, the channel has also been upgraded from the original 3 channels to 5 channels, and the power has been upgraded from 60W to 90W high power. Moreover, 2 new sky channels have been added, which can feel the sound field effect of 360° all-round 3D stereo surround, and with the 20W subwoofer, the sound effect is more shocking, allowing users to feel the cinema-level viewing experience in the living room.
Science and technology are born to the United States,Flagship products are not only flagships for music and painting,Industrial design should also conform to its flagship temperament,In terms of appearance,Q10K is also a proper flagship level。 Easy macro OD design,Q10KThe thickness of the fuselage is only half of that of ordinary TV,And the back is flat and integrated,It can be attached to the wall without gaps,It can be perfectly integrated into the home environment。 In addition, the entire back of the Q10K is covered with Mini LED starry sky texture, with gravity star ring bass design, between the flow of light, it is like entering the bright starry sky of Vientiane Galaxy, which looks full of beauty and texture.
In addition to the top-level audio and picture experience, the Q10K is also fully equipped in terms of software and hardware configurations, achieving 360° top-level product power without dead ends. For example, the full-channel 4K 144Hz high brush solution, 4GB+128GB memory combination, 4-channel HDMI2.1 interface, and the highest Wi-Fi 6 wireless module, as well as the latest second-generation smart control desktop, in terms of configuration and use experience, TCL Q10K is fully ahead of the same price segment in the industry.
Compared with Q10H, TCL Q10K has achieved a comprehensive upgrade in six dimensions: partition, brightness, halo control technology, color, sound quality and appearance.
The only ultra-flagship product online, Q10K Pro, creates a ceiling of picture quality
At this press conference,The most heavyweight new product released by TCL,It is the collector's flagshipMini LED TV——Q10K Pro,It is also the only super flagship product online。
A super flagship Mini LED TV,In terms of partition and brightness,It must have an incomparable and unattainable advantage for others。 The Q10K Pro is equipped with up to 5000+ backlight partitions, as well as XDR 5500nits peak brightness. At present, the number and brightness of flagship TV partitions of various brands in the industry are still fighting at about 2,000,And Q10K ProSacrifice a double5000Big move,The picture quality performance is fault-like,Once again, it defines the new height of the picture quality of flagship TV,Let Q10K ProIt can present unprecedented、Rich details that have never been seen before。
In addition to the extremely bright partition and brightness, the Q10K Pro is also equipped with TCL's world-leading global halo control technology, which can be accurately controlled on the whole link of Mini LED imaging, completely ending the Mini LED halo. In terms of color, Q10K Pro still follows TCL's world-leading quantum dot QLED display technology, thus achieving 98% color gamut under the DCI-P3 standard, displaying 1.07 billion colors and ΔE<0.99 color accuracy performance, color performance is quite accurate, and the life span has also been increased to 100,000 hours without fading.
In terms of chips,Q10K ProUsingTSRindependent image quality chip,Equipped withAIThe large model of omniscience,Through its powerful AI capabilities,Further improve the overall picture quality adjustment level of TV。
In terms of sound quality, the Q10K Pro is also equipped with a 2.1.2-channel Hi-Fi professional audio system that supports Dolby Atmos panoramic sound effects. At the same time, it also adopts the ultra-thin integrated wall appearance full of flagship, and uses the aesthetic Mini LED starry sky texture and gravitational star ring bass design.
2024 True XDR High Definition Mini LED TV T7K, cross-species product upgrade
In order to allow more users to experience the ultimate picture quality brought by Mini LED TV, this conference also launched a true XDR high image quality Mini LED TVT7K, which is also an upgrade of the 2023 double champion of the same price / sales volumeT7H.
Compared with T7H, T7K has achieved a leap from traditional LED TV to Mini LED TV, and has been upgraded in five aspects.
The biggest upgrade of the T7K this time is to upgrade the backlight from ordinary LED to Mini LED. In this way, the lamp beads can be micron-scale, which increases the number of zones, and improves the precise control of light, contrast and hierarchy of the picture. T7K has a total of 5 sizes,In addition to 98 inches,The number of partitions of the other 55/65/75/85 inches 4 sizes are more than 3 times improved,The image quality performance is also improved by leaps and bounds。
In terms of brightness, the T7K has been increased from the HDR 1100nits of the previous generation T7H to XDR 1600nits. It's not just a digital change, it's an upgrade from HDR to XDR, a whole standard leap that allows for a higher dynamic range with richer color detail.
In terms of image quality, T7K adopts Mini LED core image quality technologies such as custom optical image microlenses, transient response, and two-way 16bit, which can greatly reduce the generation of halos. At the same time, T7K is the only high-quality product in the same price segment with both Mini LED+ quantum dot display technology, richer colors, higher color accuracy, and more durable color display.
In terms of sound quality, T7K is equipped with 2.1 channel Hi-Fi professional audio, up to 70W power 5-unit independent speakers, 20W super subwoofer, and Dolby Atmos technology, the sound is more shocking. At the same time, it adopts an ultra-thin integrated design, the back panel is flat and there is no "small school bag", and the hanging can achieve beautiful walling. After all-round upgradeT7K, it is expected to quickly take over from T7H and become the 2024 popular Mini LED TV on the whole network.
Spend less and buy better, TCL Mini LED "King Fried Combo" is the right time to get it now
Following the release of the new product of "King Fried Combination", the strongest Mini LED product camp of TCL 2024 has all been assembled, and there are more surprises in terms of price. Among them, Q10K during the pre-sale period, the actual prices of 98/85/75/65 inches are: 19999 yuan, 10999 yuan, 8499 yuan, 6499 yuan, the price is very close to the people.
Q10K Pro has a total of 4 sizes, which are 98 inches, 85 inches, 75 inches and 65 inches, during the pre-sale period, the prices of 98 to 65 inches after returning the trial fund are: 23999 yuan, 14999 yuan, 10999 yuan, 7999 yuan. At present, Q10K and Q10K Pro have opened pre-sale on the whole network, and will officially go on sale at 8 pm on April 30th!
T7K has a total of five sizes: 98, 85, 75, 65, and 55 inches, and after returning the trial fund during the pre-sale period, the actual prices from 98 inches to 55 inches are: 13999 yuan, 7999 yuan, 5999 yuan, 4299 yuan and 3299 yuan, the quality-price ratio is extremely high, and it will be officially sold at 8 pm on May 15th!
TCL Mini LED TV's strong product strength and market performance are inseparable from the audio-visual enthusiasts who have always supported TCL. It is backed by a large number of fans who continue to provide suggestions and feedback for the product that can make TCL Mini LED TV continue to become an annual hit. At this press conference, TCL also prepared a thank you gift for audio-visual enthusiasts who continue to give suggestions and feedback to TCL - TCL's sound bar, allowing users to enjoy a more extreme audio-visual experience through TCL's products.
As a leading brand in the TV industry, TCL TV sales have been ranked second in the world and first among Chinese brands for many years. In the field of Mini LED, it continues to lead the industry, winning the double championship of sales and sales for many years, with a market share of more than 50%. The release of the three major products, Q10K, T7K, and Q10K Pro, further consolidated TCL's leading edge, and also allowed TCL to build a more solid technical barrier in the global Mini LED TV field, which will help it continue to hit the highest peak of the TV industry.