Working from 9 to 6 has become the "unspoken rule" of urban life, and in the 1,440 minutes of a day, there is not much time left for you. Gradually, the lives of urban youth have become copy-paste, and how to regain their rhythm has become a new issue.
Our solution: Feel the "20-Minute Effect"!
That's right, even in a busy city, you only need 20 minutes a day to be alone with yourself, to give yourself up, you can do nothing and do everything you want. You'll find that the control of your life is back in your hands!
Now, UE North has teamed up with @_007 and @不二颜 to establish a new connection with the city in 20 minutes and rediscover your comfortable life!
From buses and subways to taxis, the fast-paced city always provides us with a variety of efficient and convenient transportation methods. Tall buildings and traffic flashed in front of me, missing the pulse of the city and ignoring the deep feelings of my heart. Try slowing down and measuring the city with your feet.
@不二颜, who works as a creative planner in an advertising agency, produces a lot of ideas every day, and in addition to brainstorming with her colleagues, the Suzhou Creek promenade downstairs in the company is also a good place for her to find inspiration. In her opinion, good ideas should be relaxed, fluid, and comfortable.
In order to be able to switch between office and outdoor scenes, @不二颜 will put a lot of effort into their daily styling, "The North UE is my choice most of the time!" ”
"Keeping me professional in the company and making me feel at ease when I'm outdoors are two of my little things about commuter attire. This dress from North UE has a DWR water repellent treatment, and the combination of a long-sleeved shirt on the top and a loose skirt on the bottom is very innovative, which completely meets my needs! ”
In addition to that, in the face of unpredictable weather, @不二颜 also has its own options when it comes to footwear.
"The weather can be quite changeable in the summer, so the functionality of the shoes is what I value more! When the weather is nice, I want it to be breathable and comfortable, and if it suddenly rains, I want it to be able to cope with it! ”
The urban and functional North UE River Tracing Shoe is the @不二颜's go-to choice. The multi-functional attributes allow her to easily cope with weather or shine; The urban design language of the shoes, such as multiple straps and earth tones, also brings more possibilities for her daily looks.
@_007 is a professional track and field athlete, and in the competition, his eyes are more focused on the track under his feet and the finish line in the distance. In addition to training, he spends 20 minutes a day walking the city streets, on the one hand, to help his muscles better deprive himself of acid, and on the other hand, to enjoy the neglected scenery.
As an athlete, you naturally have your own requirements for equipment, "City walks also have their own 'professional equipment'!" ”
"During the 20 minutes of a city walk, I prefer loose-fitting and casual gear. The North UE short-sleeved loose silhouette and its trendy details and color palette give me a sense of relaxation. ”
The athletes on the field are undoubtedly the center of attention, and for the 20 minutes that are just for him, @_007 will try to "hide" himself as much as possible and calm down to enjoy the scenery on both sides of the street.
"In the game, the cheers of the crowd will give me a lot of encouragement, but in fact, I am an I-person, including my own clothes, which are gray and low-saturated colors, so sometimes I really want everyone to think of me as 'invisible' hahaha."
The UE vest on the north face is designed with an urban camouflage print, which is the protective color of the urban i people. The WINDWALL windproof fabric ensures the professional functionality of the garment, while the double zipper and multi-pocket design also make the vest more practical and trendy, making every trip easy.
Who said playgrounds are for kids? It can also be a "refuge" for urban youth to escape the bustling world.
If you feel tired and tired of life, go to the playground for a while, be a child for 20 minutes, and rediscover the joy of life!
In the eyes of her colleagues, @不二颜 is a serious and serious Leader, but in private she has more fun than anyone else, after all, time is very limited, if you want to play, you have to spread out and play, even if it is just a small urban free amusement park, you have to let yourself fly in these 20 minutes!
Play brilliantly, but also wear brilliantly, "Really, in the matter of brilliant, North UE is really good at playing!" ”
"Contrasting colors are my favorite color styles lately, I just don't like some of the rules. This North UE shirt uses a bold contrast of blue and orange, and it blends into the amusement park in a second! It also has a hidden little easter egg, and the fabric is DWR water-repellent treatment, so I can play with it with confidence! ”
It's not just the color that stands out, but the loose hem design and the integration of workwear style also give the @不二颜 a more varied look. Overalls? Cargo skirts? Then it depends on the mood of the day!
The North UE cargo skirt and contrasting shirt are a combination of trendy workwear and functional style, and the DWR water-repellent performance also makes every @不二颜 "urban escape" plan more secure!
There is pressure to perform when competing, and there are pressures on all sides of life, and for @_007, "stress" can be an inescapable topic in daily life. But as long as you learn to release the pressure correctly, the pressure will become the driving force to move forward, "You will never guess where I will go to decompress!" ”
"I started running at a very young age, and every time I was criticized by my coach or had bad grades, my parents would pick me up and take me to the amusement park. When I came back, I felt better and trained so efficiently that I now use the amusement park as a secret decompression place, and when I'm stressed, I go to the playground for 20 minutes! ”
The joy of the playground is not only felt by children, but also by adults. North UE uses a childlike polka dot design to bring all urban youth back to their childhood happiness, and the blessing of reflective effects can also help you play freely at night.
"Since it's a decompression, the body and mind must be in place. So every time I go to the amusement park, I put on the outdoor slippers of the North UE and they are so comfortable! ”
Wide upper design for comfortable footing; The freely adjustable elastic strap design increases convenience and brings more styling style.
The staggered bridges are a symbol of the city, and how many people have really explored the mysterious space under the bridge? If you want to experience the tension and excitement of caving, you don't need to go to the ancient mountain road. In just 20 minutes, you can explore the mysterious world under the urban bridge!
Because of the needs of the work, @不二颜 will go to different places to do location surveys. The popular scenes in the city are certainly very filmful, but they have been filmed too many times and always feel that they are not new enough. Therefore, every time the scene is explored, "niche", "out of the film", and "quiet" have become the three core keywords.
"It's a lot of fun to do location surveys, because you don't know what's going to happen until you actually get there. So every time I go to a location survey, I wear clothes that are more functional. Everyone said that my North UE was almost overall. ”