Prompt! The main target groups of the express ecosystem: (investors, private equity funds, brokerage institutions, local government decision-makers, express regulatory departments, express operators, media practitioners, express upstream and downstream operators, franchise network owners, express logistics practitioners with an annual salary of more than 300,000 yuan)
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Comprehensive Xinhua Net News
| Express Ecosystem Information Group
The "6.18" online shopping festival is approaching, and 56 publishing houses in Beijing and Shanghai jointly announced that they would boycott an e-commerce book promotion, which attracted attention.
The e-commerce platform complained, saying that the big promotion is to increase sales and then benefit consumers; The publishing industry is dissatisfied, and the promotional price of 2-3% off has quickly broken through the cost line, and the platform is generous to others; Some consumers don't understand and think that the price of books is inflated, and it is natural to make profits. It sounds like each has its own reasoning.
At present, book sales mainly rely on e-commerce channels, and due to fierce competition, in order to compete for market share, the low-price strategy has become normalized on e-commerce platforms. It is not uncommon for platforms to sell books at prices below cost. The long-term promotion strategy has made many readers develop the habit of "waiting for events to buy books", and the publishing industry is "very hurt".
In the face of strong e-commerce platforms, publishers have limited voice and lack bargaining power. Some people in the industry said that even if the price is hit to a "fracture", for the sake of small profits and quick turnover, they can only endure it. Previously, promotions such as "1 yuan to sell books" and "9 yuan and 9 free shipping" had caused protests, but in the end, they were also gone.
Consumers complain that the prices of books are inflated, and publishers are also full of grievances, and in order to cope with discounts, they have to maintain profits in the face of rising costs, so they can only be forced to raise prices. In the long run, high pricing and low discounts form a vicious circle.
It should be said that adequate market competition is necessary, which will force all parties to improve the quality of goods and improve service standards. On the basis of optimizing production, management and operation methods, it is naturally a good thing to reduce costs and increase efficiency to benefit consumers. But the competition should be orderly, and a bottomless "price war" or just a "battle" with no winners.
Data shows that the operating cost of book publishing accounts for about 30% of the price, and in today's increasingly popular mobile phone reading, the publishing and distribution of physical books is facing huge challenges, and the price is too low can only lead to a continuous decline in the quality of book publishing.
The "price war" of "killing chickens and eggs" will also destroy the benign industry ecology. Some publishers may not be able to reinvest in reproduction, and practitioners may also lack incentives, which affects the vitality of cultural creation and the diversity of cultural products.
For e-commerce platforms, over-reliance on "price wars" and resistance from merchants will also affect their goodwill. Platforms and publishers are supposed to be allies, and the key is to explore a healthier cooperation model and find a balance between benefiting consumers and ensuring the orderly development of the industry.
This is true for the book publishing industry, as well as for other industries.
Express ecosystem
It has been settled on the following platforms
Snowball | Straight flush | Oriental Fortune | Futu |
Weibo | Today's headlines | Zhihu | Tencent
Tik Tok | Xiaohongshu|Kuaishou|Video number|Himalayas
Twitter|ins|YouTube|Station B
Recently, the stock market continues to fluctuate, some criminals illegally make profits, harming the legitimate rights and interests of investors, I will increase the supervision of trading behavior, enrich the means of clue screening, make overall arrangements for special verification, strengthen the "penetrating" transaction monitoring, use multi-dimensional technical means to collect market intelligence, and carry out joint research and judgment with the Ministry of Public Security, and find a number of cases suspected of manipulating the market and malicious shorting.
An illegal gang controlled more than 100 securities accounts to manipulate a certain stock, used continuous pulling, reverse trading and other methods to affect the stock price, and then waited for the opportunity to clear the stock and smash the shipment, resulting in a flash crash and continuous decline in the price of individual stocks, with a total of 2.7 billion yuan sold and an illegal profit of about 130 million yuan.
The actual controller of an investment institution manipulated the prices of more than 20 stocks by suppressing stock prices, absorbing chips at a low level, and continuously pulling up, resulting in rapid fluctuations in the prices of individual stocks, and even extreme markets such as "sky flooring" within a day, from which the transaction illegally profited 140 million yuan.
A certain lawbreaker took advantage of his capital advantage and used hundreds of millions of yuan to frequently make false declarations for many futures products on the futures exchange, creating a false impression of trading, deceiving other investors, and taking the opportunity to sell them for a profit of more than 4,000 yuan.
The China Securities Regulatory Commission (CSRC) insists on responding quickly and resolutely investigating and dealing with illegal acts that affect the stable operation of the stock market and harm the legitimate rights and interests of investors.
Manipulating the market to maliciously short-sell, seriously eroding the people's "money bags", has stood on the opposite side of all stockholders, disrupting the normal rhythm of the healthy and stable operation of the stock market. The China Securities Regulatory Commission will maintain a high-pressure posture of "zero tolerance", resolutely crack down, and let those who dare to illegally manipulate and maliciously short sellers "go bankrupt and sit in prison". In this warning, don't defy the law and take the chestnut from the fire.
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Prompt! The main target groups of the express ecosystem: (investors, private equity funds, brokerage institutions, decision-makers of local governments, express regulatory departments, express logistics operators, media practitioners, upstream and downstream operators of express logistics, owners of franchised outlets, express logistics practitioners with an annual salary of more than 300,000 yuan.
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