A few days ago, the passenger car sales data of the Passenger Association in May was announced, and the new generation of mainstream scooter Seagull sold 35,370 units in May, winning the double champion of monthly sales of pure electric sedan + A00 class models. As of May, Seagull has sold more than 430,000 units, reshaping the A00 market pattern with leading product strength and outstanding market performance, and setting a benchmark for the value of scooters.
Promote the recovery of the A00 market and open up a new path for the high-quality development of scooters
In recent years, NEVs have developed rapidly, and in May, the wholesale penetration rate of NEVs reached 44.2%, up 10.2 percentage points year-on-year. Among them, from May 1 to 19, the wholesale penetration rate of new energy vehicles reached 50.9%, and new energy vehicles achieved a reversal of fuel vehicles. Among them, the A00 market, which is the first to achieve full new energy, is a powerful force for the development of new energy vehicles and helps the new energy market continue to develop.
However, in the first quarter of 2023, the market share of the A00 class will only be 2.4%, down 52.9% year-on-year, and it will suffer a "Waterloo". Due to the disadvantages of many products such as low battery life, low configuration, and low safety, the electric scooter in the past has been unable to meet the growing consumer needs of users. Seagull has an accurate insight into this change, adopts a high-quality route, and introduces BYD's leading new energy technology into the scooter field, helping the market share of the A00 class to recover to 7.5% in December 2023. In May, the sales of A00-class models increased by 16.6% year-on-year and 5.8% month-on-month, of which the Seagull accounted for 40.2% of the A00-class market share, which is the key force for the A00-class market to recover.
With the blessing of e-platform 3.0, a high-quality travel experience is at your fingertips
Based on the e-platform 3.0 technology, the Seagull has 12 class-leading standard configurations for all series. With all-round advantages such as safety, intelligence, and space, Seagull brings users a high-quality driving experience.
In terms of safety, the Seagull adopts a pure electric vehicle-specific safety body structure, with high-strength steel accounting for up to 61%, and is also equipped with blade batteries, 4 airbags, electronic vehicle stability system and other configurations as standard to make travel safer. In terms of space, the 2500mm long wheelbase and the rear flat floor design make the ride more comfortable. In terms of intelligent experience, the Seagull is equipped with a 10.1-inch adaptive rotating suspension pad, built-in DiLink intelligent network system, NFC key, Bluetooth key, etc., making the driving experience more intelligent and convenient.
It is worth mentioning that the high-energy quality of the Seagull has also been highly recognized by industry organizations, and in the special evaluation of micro electric vehicles of the China Automotive Center, the Seagull's use safety, battery life charging, and collision safety evaluation have all been rated A, becoming the first 3A all-excellent model in the test. In addition, Seagull was also awarded the 2023 "Enterprise Standard 'Leader'" certificate, setting a benchmark for the quality of scooters.
Seagull's high-quality route provides a new development direction for the A00 market, leading the market segment to rise with high-energy product strength and market performance, and the cumulative sales of more than 430,000 units are the best proof of Seagull's strength. If you buy a seagull now, users can also enjoy a national replacement subsidy. In the future, it is believed that Seagull will accompany more users to start a new life of green travel with its outstanding high-energy strength.