#头条创作挑战赛#
Text: Chunyuan
Editor|Film and Entertainment Pioneer
Summer is coming, and every household is too hot to sit still;
Gree air conditioner can't sit still!
At the beginning of June, Dong Mingzhu carried out PUA on employees again;
"I haven't had a day off in over thirty years and I'm happy. Employees need leisure and can quit. ”
As soon as this "happiness" statement came out, it was like a time bomb on the Internet;
Hit the eyebrows of all the workers!
This point of view, regardless of the angle standing;
It seems that the world is indifferent and unkind!
Especially the three words "very happy";
All of a sudden, the mood of employees "going to work" was crushed.
Netizens have started to fight:
"Her lack of rest and the lack of rest of the workers are not the same concept!"
"Give me the part you earn, and I'm willing to work hard happily."
"When the boss goes to work, the more he goes up, the more energetic he is; When employees go to work, the more they go up, the more tired they become. In short: she's sucking your spirit! ”
Netizens dare to say these words, but Dong Mingzhu's employees dare not say them.
There's also a funny one;
"You don't stop because you don't want to, and employees don't stop because you don't want to."
There's nothing wrong with it, this boss is weird, and he treats everyone equally!
Speaking of the female entrepreneur "Iron Lady";
Dong Mingzhu can be regarded as the contemporary "Wu Zetian" and "Empress Lu"!
As a weak woman in the world's understanding, she started from sales;
Self-made, not afraid of heaven and earth;
In the business circle full of men, the wind and water are booming!
In such an example, it is impossible to say that there is no means at all;
Many people say that Dong Mingzhu is "domineering and strong";
However, this strength is all traces left by the battle in the market.
1. In addition, Dong Mingzhu has a set of "unique insights" on managing employees
On a social level;
Dong Mingzhu said: China's economy relies on involution and operates endlessly overtime.
To translate it simply:
Entrepreneurs need to squeeze all the value of their employees in order for the economy to function.
In addition to eating and sleeping, you have to work, and you have to create surplus value for the boss all the time.
It sounded so good, the employees were almost "moved" to cry.
On a personal level;
Which employee likes "involution" when he has nothing to do;
It's not like I'm driven crazy!
The boss goes to work to show prestige;
Social animals go to work to be angry, can it be the same?
Having said that, this is not the first time that the "Iron Lady" has "managed employees".
As early as 2021, when Gree Electric celebrated its 30th anniversary;
Dong Mingzhu's "double holiday" remarks were pushed onto the hot search list.
Here's the thing;
Gree employees have left the idea of wanting "two days off" on the wish wall;
In this regard, Dong Mingzhu's response aroused public anger:
"Let go of the ego, the society needs Gree."
Netizens were so angry that they jumped to their feet and complained:
Is it the same thing for the boss to let go of himself and the employee to let go of himself?
Since then, Dong Mingzhu, who has ridiculed employees in public and wants to "take two days off";
The anger of the workers was completely stimulated!
Under the video of Dong Mingzhu's response to the "double holiday";
One comment had the highest likes;
The more narrow-minded than the treatment, the higher the dedication!
This sentence realistically portrays the hearts of many bosses......
However, after that time, the Iron Lady, who was criticized by Internet public opinion;
Finally "soft" again.
At the end of 2021, Gree issued a notice of weekends;
Dong Mingzhu was "forced" to change the single-rest system to a double-rest system.
Netizens jokingly said: "Is it two days off a month?" ”
Second, Dong Mingzhu "tore apart" his peers and angrily reprimanded Midea and Oaks!
"In the field of air conditioning, I Dong Mingzhu is the world leader, how old are others?"
Real-name report of Oaks air conditioner and sales of substandard products;
I'm worried that I won't be able to die, and I have to crush it again with the video;
In the video, Gree employees personally "unpacked and inspected" and strived to succeed in the lawsuit!
Oakes was beaten by a punch, but he had no choice but to leave the field with "conclusive evidence".
"We dare to report our peers, which shows that we are of excellent quality!"
Gree beat his peers brightly, which made other peers tremble;
But consumers applauded fiercely.
After all, what consumers hate most is that there is a problem with the product;
Especially the air conditioner, it will take hundreds to repair it once.
was also "lifted" out by Gree Air Conditioner and beaten, as well as Midea.
If the quality is no problem, start with the advertising slogan!
Dong Mingzhu has satirized the beauty advertising slogan of "one night and one kilowatt-hour electricity" more than once.
This can be said to be the most disdainful sentence of the "Iron Lady".
"The air conditioner needs at least ten kilowatt-hours of electricity a night, and what situation will be one degree, when it is not turned on."
Dong Mingzhu was merciless.
Speak bluntly and do not deceive consumers, so that everyone should not be easily deceived.
A closer look will reveal that;
Dong Mingzhu didn't pay attention to his peers at all, and he never had a time of "soft-heartedness".
In addition to air conditioning, Gree is a "novice" in the mobile phone industry.
But bold as Dong Mingzhu;
The self-proclaimed "Gree mobile phone is no worse than Apple." ”
Just when netizens were laughing and ridiculing;
Some friends who have used Gree mobile phones have analyzed the configuration of audio and other aspects;
The evaluation is much higher than the ridicule of the voice.
The result: one uses one without squeaking.
In addition to supervising peers, Dong Mingzhu also criticized the "prefabricated dishes" that have recently become popular on the whole network;
complaining in public that pre-made dishes are garbage;
There is no technology to support the pre-made dishes, only the use of additives to increase the taste......
Obviously, Dong Mingzhu's quick words are not welcome;
However, as an entrepreneur, it is also a matter of satisfaction to convince consumers of the product.
3. Recruitment and resignation of Gree Electric Appliances
In terms of Gree's recruitment;
Dong Mingzhu has repeatedly stated: You can't run for money.
In her eyes, recruiting people is not about asking people to help her do things;
It's about giving young people opportunities and taking the time and energy to nurture them.
Some netizens said indignantly:
It is natural for workers to fight for their own interests, and it is the biggest abnormality to consider sacrificing themselves for you.
For the departing personnel, the Iron Lady is even more "hard-hearted"!
Everyone still has an impression of Meng Yutong;
This is the "successor candidate" recognized by Dong Mingzhu personally!
Her resignation made Dong Mingzhu make a rule;
We don't recruit young people who only look at salary.
Especially at this year's Gree University Student Induction Conference;
Dong Mingzhu revealed the reason for Meng Yutong's resignation;
and angrily denounced the values of Internet celebrity culture, and the attitude was not friendly;
hinted that Meng Yutong was very dissatisfied with "leaving after learning things".
He also pointed out that employees should pay "training expenses" if they leave their jobs after being trained by the company.
Obviously, she used Meng Yutong as a negative teaching material.
In addition, Ms. Dong also said:
Young people only think about making a lot of money, similar to the walking dead.
On the resignation of employees, Dong Mingzhu was ashamed:
Don't be afraid of employees leaving!
In an interview, Dong Mingzhu admitted:
The subordinates went a lot.
The moderator asked: Will they be retained?
Dong Mingzhu replied categorically: No!
The host does not give up: What if they leave and want to come back?
Dong Mingzhu: Don't give it back.
Under the bewildered eyes of the host;
Dong Mingzhu explained: Is it found out after someone leaves the job or Gree is good;
But a rule is a rule;
I don't want to come back anymore.
This is in line with Miss Dong's style of "Iron Man and Iron Lady";
Before this, Dong Mingzhu talked about employee resignation on a podium;
bluntly said that he has been the chairman of the board since 2001;
All the vice presidents are almost gone;
The reason is that the will is not the same.
Jack Ma is clear about "employee resignation";
There are only two left, "The money is less, and the heart is wronged!" ”
This time, Dong Mingzhu said to employees that "if you want to relax, you will resign";
Let netizens see clearly Dong Mingzhu's high requirements for employees.
Fourth, Dong Mingzhu's strict requirements
When Lu Yu interviewed the famous enterprise Gree Dong Mingzhu;
Dong Mingzhu talked about his strict requirements for employees.
- Female employees are not allowed to wear their hair;
- There are no trash cans in the whole company, so no one throws away the trash;
- At the shareholders' meeting, no one applauded and became angry......
Including Dong Mingzhu himself admitted:
The requirements for employees are more demanding.
For managing employees, she herself has a famous saying:
"If you are not afraid of offending people, you can get more people's respect."
This sentence is vividly reflected in Dong Mingzhu's body.
When Hua Shao interviewed Dong Mingzhu;
Hua Shao asked: Are you satisfied with the income of Gree employees?
Dong Mingzhu replied like this:
If the employee is satisfied with the income, he will slack off.
Hua Shao was obviously shocked by Dong Mingzhu's reply;
Immediately change the subject and relieve the embarrassment.
After that, Dong Mingzhu revealed that he had called the departing employees;
Why did he leave Gree?
The other party's reply was very bland: unwilling to work overtime.
Dong Mingzhu understands it;
"If not working overtime is your pursuit, there's nothing to say."
Everyone has their own aspirations, so be it.
Fifth, Dong Mingzhu's counterattack is a bit fierce!
People stand in different positions, and they think differently.
From the perspective of female entrepreneur Dong Mingzhu;
It was I who gave so many young people the opportunity to grow;
It is I who make employees become talents step by step;
But from the perspective of employees;
It's just a job under an "employment relationship".
Maybe the "Iron Lady" thinks that a well-trained talent like Meng Yutong;
have flowed into the market;
It's like being "stabbed in the back" by your own hard work;
Finally ushered in the counterattack after 3 years!
Not long ago, a reporter interviewed Dong Mingzhu;
What kind of mindset do you promote to your employees?
Dong Mingzhu counterattacked: We really want to respect the "Labor Law";
But how many people barely rest?
Dong Mingzhu claimed that he had not rested for 30 years.
Tell employees to "just quit if you want to relax".
The same question that other famous entrepreneurs will answer:
I want employees to be able to enjoy life while working.
For example, Yu Donglai, the boss of Fat Donglai, advocated:
Don't let employees live as machines, don't let employees sacrifice their selfless work;
And criticize the overtime culture, so that the company is relaxed and happy.
This contrast is a solid plug.
Epilogue:
As a brilliant businesswoman;
excel in the world of men and power;
This way to fight and kill;
There must be a huge pattern and mentality behind it.
Dong Mingzhu's PUA against employees is a counterattack;
It is also a spur of the times.
It is expected that the vigorous and resolute Dong Zong can find a better way to encourage employees;
I also look forward to a better tomorrow for Gree.
Resources:
Dong Mingzhu's heart-piercing quotes, workers can resign if they want leisure, I am very happy without rest for 30 years| NetEase Video
When does Gree have two days off? Dong Mingzhu: You have to let go of yourself Quick news