The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000
Get on the Go
2024-06-19 11:51Posted in Guangdong automotive creators
In the context of the intensifying price war, no car brand can stand alone, except for models with better reputations. Even luxury brands now have to rely on unthinkable discounts to attract potential consumers, so much so that many netizens once thought that luxury brands would not be able to hold up after reading the price.
Today, let's take stock of the popular models of major luxury brands that can be considered with a budget of less than 300,000 yuan.
Beijing Benz - Mercedes-Benz C-Class
The manufacturer's guide price is 333,200-380,600 yuan
Reference preferential range: 70,000 yuan
Needless to say, the competitive performance of Mercedes-Benz C-class, with a wheelbase length of 2954mm, a slender and elegant body design and enough rear space, it is enough to attract the attention of many people, and the interior of Mercedes-Benz C-class is quite rich, and the performance of the 11.9-inch multimedia screen with MBUX on-board intelligent system is also good. Although the power system is based on a 1.5T turbocharged engine, it is also blessed by a 48V mild hybrid system and a 9-speed automatic manual transmission, which ensures smoothness.
It is precisely because the new model was just launched in early May, and now the price of Mercedes-Benz C-class is very different, and the discount range in some areas is even beyond imagination, so that the sales of Mercedes-Benz C-class in March and May have rushed into the top 10 of the sedan sales list.
BMW Brilliance - BMW 3 Series
The manufacturer's guide price is 299,900-399,900 yuan
Reference preferential range: 80,000 yuan
Even though the BMW 3 Series has put a lot of effort into the atmosphere of the interior, and has kept pace with the times, the 14.9-inch multimedia screen and the 12.3-inch LCD instrument cluster have formed a dual screen, but from the overall temperament, the sporty characteristics of the BMW 3 Series are more sought after by potential consumers. After all, the BMW 3 Series is equipped with a 2.0T turbocharged engine and an 8-speed automatic manual transmission as standard, and there are also standard axles that focus on sports experience and long axles that focus on practical performance.
With the new BMW 3 Series set to be produced in China in September, the discount margin of the BMW 3 Series has also begun to gradually open up, so that sales can be maintained. If you wait, there is a high probability that there will be more surprises.
FAW Audi - Audi A4L
The manufacturer's guide price is 321,800-400,800 yuan
Reference preferential range: 100,000 yuan
Because Audi's brand power is inferior to Mercedes-Benz and BMW, when Mercedes-Benz C-Class and BMW 3 Series have come up with big discounts, Audi A4L can only take out a larger discount margin to maintain its market share. Obviously, this is all due to the fact that the Audi A4L struggles to gain the upper hand in terms of the premium feel of the interior, and the proud quattro model lacks enough potential customers.
At the same time, the new Audi A4L has been exposed to test spy photos, and considering the Audi A6L after the discount, the current Audi A4L is indeed not a particularly cost-effective choice. Unless, the landing discount can be lowered a little more.
Lexus - Lexus ES
The manufacturer's guide price is 296,900-488,900 yuan
Reference preferential range: 60,000 yuan
A few years ago, when the luxury brand was very popular, Lexus was known for raising prices, but with the gradual change of the market, the Lexus ES that needs to go in volume must also rely on discounts to grab potential customers. Seriously, the Lexus ES is still a little uneasy in the interior design, so that the polishing of the details is difficult to be noticed by consumers, but fortunately, the space performance and ride comfort are remarkable, which is very suitable as a low-key scooter.
Since the current Lexus ES has been on sale since 2018, the news of the all-new Lexus ES is now endless, and the all-electric version and higher-spec hybrid powertrain will be the highlights. Of course, people attracted by the Lexus brand are more likely to agree with its reputation, so the sales performance of the Lexus ES is not bad after taking out the discount.
SAIC-GM Cadillac-Cadillac CT5
The manufacturer's guide price is 289,700-341,700 yuan
Reference preferential range: 80,000 yuan
Although the Cadillac CT5 uses a 33-inch curved screen and a lot of soft materials to create the interior, its positioning is more sporty than the BMW 3 Series! In addition to the power combination of the 2.0T turbocharged engine and the 10-speed automatic manual transmission, the electromagnetic induction suspension and variable steering ratio are also advantages, but to a certain extent, the Cadillac CT5 has to sacrifice the comfort of the rear to maintain the driving experience, and some of the sword is off-edge.
For a long time, the Cadillac CT5 has been selling cars on discounts, so that in the context of price wars, the once attractive discount margins have become like chicken ribs. After all, at the end of last year, the sales of the Cadillac CT5 could still reach close to 10,000 units, but now the monthly sales can only reach the level of 6,000 units.
Volvo Asia Pacific - Volvo S90
The manufacturer's guide price is 406,900-505,900 yuan
Reference preferential range: 140,000 yuan
The Volvo S90 is a medium-to-large car, with a 2.0T turbocharged engine, a 48V mild hybrid system and an 8-speed automatic transmission, but the Scandinavian minimalist interior is still a bit monotonous even with the addition of wood grain trim, not to mention that the 9-inch multimedia screen seems to be really outdated these days. But in a good way, the interior materials of the Volvo S90 are exquisite, and many soft fabrics are skin-friendly.
Because the Volvo S90 discount margin is too large, the Volvo S60, which has a lower threshold, has become less attractive, and the imminent launch of the new Volvo S90 has further put pressure on dealers' inventory. It can only be said that consumers have to benefit from the price war.
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The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000 -
The traditional heroes can't bear it! These luxury cars "dived" and landed less than 300,000