Text|Crowned and crowned
Edit|Crowned and crowned
This year, the shopping carnival of JD 618 kicked off, and as a senior "chopper", I was not absent from this shopping carnival.
Of course,The focus of my shopping is still on JD.com3C accessories,If you want to understand the hot sales trend of 3C accessories and popular products during the 618 period,It must be inseparable from JD.com's real-time data report。
Presumably, everyone is as interested in the 3C accessories shopping data during the 618 period as I am. Today, let me reveal to you,Jingdong 618 full-cycle battle report,What are the amazing growth data of 3C accessories and the popular products that everyone is most concerned about。
1. During the 618 period, Jingdong 3C accessories full-cycle battle report
As we all know, the 618 Shopping Festival is a shopping festival with great appeal for every e-commerce platform, and for JD.com, 618 is JD.com's own shopping festival.
During this shopping festival, in order to allow the majority of users to have a better shopping experience, but also to allow all partners to grow, JD has carried out a comprehensive upgrade in all aspects, and launched a variety of preferential activities and welfare measures.
As an important part of the entire 3C digital products, 3C accessories have been favored by more and more consumers during the 618 shopping festival.
According to the data of Jingdong 618 full-cycle battle report, throughout the 618 period, 3C accessories in various categories have achieved very significant growth, and in these categories, some very popular explosive products have also emerged.
In terms of mobile phone accessories, everyone can not do without mobile phone protective cases, and the sales of fulcrum mobile phone case series have increased by as much as 8 times year-on-year.
It has reached a very amazing growth data, followed by the mobile phone accessories category, which also increased by 158% year-on-year, and then there are all kinds of mobile phone holders, and the growth data of magnetic mobile phone holders is as high as 95%.
In terms of 3C accessories for workplace office and life and leisure, various computer accessories are also very popular, and the sales of graphics card docking stations have increased by 20 times year-on-year.
The growth data of gaming tables and chairs is as high as 160%, and it can be seen that more and more consumers have begun to pay attention to these computer accessories and have purchased them during the JD 618 shopping festival.
In these hot-selling 3C accessories categories, you can see that brands such as Greenlink, Bull, and Xiaomi have achieved very excellent sales results.
The turnover of the fulcrum mobile phone case series has increased by 8 times year-on-year, and the 50W Xiaomi power bank has also become everyone's favorite item.
Many consumers bought these 3C accessories through various preferential activities during the 618 period, which also made the number of transactions of these brands exceed 7 million.
Second, the hot sales trend of various categories of accessories
All kinds of workplace office accessories, consumers have more and more demand for office accessories, hoping to improve their work efficiency through these accessories.
For example, digital display sockets, many consumers have a growing demand for this accessory, during the 618 period, the sales of various digital display sockets increased by 10 times year-on-year, among these socket brands, the bull's socket has become everyone's favorite item.
Then there are all kinds of life and leisure accessories, whether it is computer accessories or digital accessories, consumers choose these accessories, not just to meet the needs of daily use.
I also hope to enrich my life with these accessories, such as action camera accessories, flashes, and even various live streaming accessories.
These accessories have achieved very significant growth during the 618 period, among them, the growth data of action camera accessories is as high as 150%, which is very popular with consumers.