Building the "main engine" of economic development
——Xianyou County continues to promote the high-quality development of the modern service industry
Core Reminders
The modern service industry is the "stabilizer" and "main engine" of high-quality economic development. In recent years, Xianyou County has focused on the modern service industry, adhered to the synchronous development of production and life, supported the quality development of the consumer market, promoted the integrated development of culture, tourism and economy, accelerated the development of e-commerce clusters, encouraged the innovative development of cultural media, helped accelerate the development of modern logistics, comprehensively stimulated the new impetus for the county's commercial and trade development, and promoted the high-quality development of the modern service industry.
At the beginning of the lanterns, the streets of Xianyou County are lit up, and the major commercial complexes and commercial blocks are gradually lively. Dining, shopping, relaxing...... The neon colors outline the thriving posture of the modern service industry.
In the first quarter of this year, the added value of the tertiary industry in Xianyou County completed 9.358 billion yuan, an increase of 8%, ranking second in the city. There are 42 service enterprises in the county, with a total revenue of 1.748 billion yuan in the first quarter, accounting for 32.3% of the city's revenue and ranking first in the city...... A series of numbers show the quality and quality of the development of Xianyou's modern service industry.
The e-commerce economy is rising rapidly
On the evening of June 25th, in the Tianzong Gongfu live broadcast base in Duwei Town, an electronic screen, a mobile phone, and various agarwood bracelets were displayed on the table, and the anchor was preparing for the live broadcast.
"Tiancai Group has 8 live broadcast rooms, including mahogany furniture, mahogany small pieces, etc., 30 anchors take turns to live broadcast every day, 12 hours a day, with an average daily turnover of 500,000 yuan." Lin Zhixiong, deputy general manager of Tiancai Group Industrial Co., Ltd., told reporters that after more than 10 years of development and precipitation, Tiancai Group has formed a good development pattern of product development and production, Internet sales, supply chain integration and application, business services and project investment.
Tianzhong Gongfu live broadcast base, the anchor live broadcast with agarwood bracelets
In recent years, Xianyou County attaches great importance to the development of e-commerce, fully implements various tasks such as e-commerce to expand the market, e-commerce to promote consumption, and e-commerce to create advantages, gives full play to the advantages of industrial agglomeration, continuously improves the e-commerce supply chain system, and carries out live broadcast promotion activities such as "100 enterprises broadcasting 100 games", and 100 Internet celebrities (talents) entering 100 enterprises to sell thousands of agricultural products, so as to realize the industrial integration of "e-commerce + agricultural tourism + new media".
According to statistics, up to now, the number of e-commerce stores in Xianyou County has exceeded 30,000, the number of e-commerce enterprises has exceeded 10,000, and the number of e-commerce employees has exceeded 90,000. Last year, the county-level online retail sales of Xianyou County were 10.188 billion yuan, an increase of 59.6%. In April 2023, Xianyou County won the excellent grade in the performance evaluation of the 2021 National E-commerce into Rural Comprehensive Demonstration County by the Provincial Department of Commerce.
Xianyou Douyin e-commerce live broadcast base. Zheng Wenjie/photo
The booming e-commerce economy is becoming the "strength stock" of the county's economic development.
In the next step, Xianyou County will take the opportunity of creating a national-level e-commerce comprehensive demonstration county in rural areas, based on advantageous industries such as arts and crafts, shoes and clothing, and agricultural products, develop new models such as industrial live broadcast and cross-border e-commerce, and further improve the county's e-commerce service system. At the same time, expand the convenience service functions of rural e-commerce sites such as buying and selling, information consultation, and job introduction, encourage the integration of multiple stations, and improve the service level of terminal service outlets in townships (towns) and villages; Support postal enterprises, express delivery enterprises, logistics, trade circulation and other enterprises to carry out market-oriented cooperation, develop rural logistics joint distribution, and improve the county, town, village three-level logistics distribution system.
Modern commerce is booming
When night falls, the bright lights will illuminate the night, and the Fangyuanhui Mall, located on Xuefu East Road, Xianyou County, is particularly eye-catching, and the mall is very lively and lively.
It has been nearly 3 years since the opening of Xianyou Fangyuanhui, and in December 2021, it was awarded the "Putian Night Economy Demonstration Zone", and now it has become a benchmark shopping mall and check-in landmark of Xianyou. Zheng Zhiming, director of investment promotion and operation of Fangyuanhui, told reporters that thanks to the superior business environment, the occupancy rate and opening rate of the shopping mall have reached 100%, the proportion of first-time brands is as high as 70%, the number of operating brands is more than 100, the average daily passenger flow exceeds 25,000 person-times, and the employees are nearly 1,000, and the operation of each brand is stable. The shopping mall has won the top three in the public reviews of Putian shopping malls and Douyin eating, drinking and playing praise list for many times.
Xianyou Fangyuanhui Mall is full of people and lively
In the next step, Xianyou Fangyuanhui will carry out research on consumers, understand consumer needs, introduce more brands that are in line with Xianyou's consumer market, and combine rich activities to bring customers a "better life in a blink of an eye", enhance the business atmosphere of the night economy demonstration zone, create a "trendy fun place" for young people, and strive to build a provincial-level night economy demonstration zone.
Xianyou Fangyuanhui is a successful example of Xianyou County's commercial development. In recent years, Xianyou County has continuously strengthened the infrastructure construction of the commercial and trade circulation system, carried out creation activities in accordance with the standards of the municipal night-time economy demonstration zone, and supported and guided the urban complex to enrich the business format and gather popularity.
In order to further enhance market popularity, Xianyou County has organized a series of activities in key business districts, characteristic blocks, commercial and trade enterprises, characteristic hotels, and large-scale e-commerce platforms, covering home decoration, automobiles and home appliances, accommodation and catering, leisure and entertainment, etc., and held various consumption promotion activities to promote the revitalization and development of time-honored brands and excellent brands. Last year, a total of 6 consumption promotion activities were carried out, with a total investment of more than 3.9 million yuan for consumption promotion activities in automobiles, home building materials, supermarkets, hotels and restaurants, etc., driving consumption of 56.1 million yuan.
As one of the "troikas" driving economic growth, consumption is linked to industrial development and people's livelihood and well-being. Xianyou County guides and encourages physical commercial and trade enterprises to conform to consumption trends, continuously enrich experiential formats such as catering, cinemas, and entertainment, and cultivate new service formats corresponding to hot spots such as online consumption, customized consumption, experience consumption, intelligent consumption, and fashion consumption. At the same time, the county takes the new construction, reconstruction and expansion of commercial complexes and commercial streets as the starting point, introduces big data, AR, VR and other applications to create high-end business districts, smart business districts, and ecological business districts, and creates provincial-level characteristic pedestrian streets, and creates night-time economy demonstration areas and night-time economy demonstration stores.
Characteristic business formats go hand in hand
Fried skewers are crispy on the outside and tender on the inside, the barbecue aroma is fragrant, and the drinks are sweet and sour.
Dongqiao Food Street is 200 meters long and is located at the intersection of Zitan North Street, Guangming Road and Yongchang East Road in Bangtou Town, with superior geographical location, convenient transportation and passenger flow. It will start operation in December 2022, bringing together nearly 200 food stalls with special snacks and Puxian delicacies from all over the country, operating from 5 p.m. to 2 a.m. the next day, attracting an average of 5,000 people per day, and achieving a daily revenue of more than 100,000 yuan, bringing rent and other economic benefits to shops and merchants along the street.
"With the rise of the night market economy, more and more people regard night markets as the best pastime on summer nights, and it is also included in one of the tourist check-in items." Zheng Wei, Secretary of the Party Committee of Dongqiao Community, introduced that the food street will continue to optimize the business environment, improve the service level, further enrich the business format of the food street, enhance the sense of experience of tourists, expand the scale of reception, build a top night economy demonstration street, enrich the night life of the masses, and add new vitality to economic development.
Wangcuo Xiang Cultural Products Street is located in Huancheng North Street, with a total length of about 1 km, east of Yongchang Commercial Street, west of Qingyuan East Road, north of Chihe Buddha Zhu Street, south of Xiaming Redwood Street, with obvious advantages in transportation location and industrial development. At present, there are more than 80 businesses engaged in the trade of raw materials such as agarwood, sandalwood, and incense, handicrafts, incense product packaging, incense utensils, etc., with about 500 employees and an annual output value of about 300 million yuan.
Wangcuo Xiang cultural products street. Zheng Wenjie/photo
Xiaming precious mahogany street, set residence, trade, shopping, tourism, leisure in one, is currently Fujian and even the whole country precious mahogany wholesale market. The precious furniture street under the dam, with a total length of more than 10 kilometers, is distributed with thousands of antique handicraft shops and precious furniture, giving birth to a number of well-known mahogany brand enterprises such as Sanfu and Fusen, and is a Taobao resort for mahogany lovers and collectors.
With the construction of different characteristic streets, it will not only improve the service level of the tourism industry and create a down-to-earth characteristic economic model, but also meet the diversified consumption needs of the masses.
In recent years, Xianyou County has vigorously developed cultural tourism economy such as characteristic tourism, rural tourism, red tourism, and health tourism, strengthened the integration of resources, created new scenes of cultural tourism, cultivated new landmarks of cultural tourism, and formed a brand demonstration effect. On the basis of the optimization and upgrading of scenic spots such as Jiuli Lake, Caixiyan and Xianshuiyang, we will accelerate the investment promotion and operation of Xianyou Food City, and promote the parallel and coordinated development of cultural and tourism formats such as special food, leisure and entertainment, tourism and tourism, and cultural performances.
From production to life, with the increasing proportion of modern service industry in the economy, high value-added modern service industry will become a new engine for Xianyou's modern economic growth. (Zhu Jianting, Lin Luoxiao, text/photo)
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