After coming to Toutiao for more than half a year, from sharing my life and knowledge to getting an unexpected income, I became obsessed with writing Toutiao as a second side hustle. Recently, the daily income amount has exceeded 50 yuan, and the followers have exceeded 1900. On the occasion of the highest profit in a single article, I have summarized 3 experiences.
Pay attention to the credit score, do not chase negative hot spots
Negative hotspots have high traffic and high impressions, so I like to chase negative hotspots and post some relevant interpretations at first. After a few "violations" and even a credit score deduction, I found that chasing hot spots is very easy to cause trouble.
The first trouble is that the amount of impressions will be limited when it reaches a certain level. The interpretation of negative hot spots can't be too hot, and the amount of display can't go up when it reaches a certain level, and it will even be punished for violations, and it will only be shown to fans.
The second trouble is getting into disputes. Uncle Hat will call you
Cherish the amount of impressions
If you want to make a lot of money, the most important indicator is the author coefficient, that is, the unit price per thousand views
The lowest unit price per 1,000 readings is 0 and the highest is 3. There are a lot of people who sign it, and the reading volume is high, but the article makes little profit, just because the author coefficient is too low.
How to increase the author coefficient? Post more positive things and guide everyone to discuss, like, and follow. If there are too many scolding wars and too many negative news in an article, the author coefficient will also be reduced, which will affect the income.
The amount of reading is not easy to control, but the author coefficient must be well controlled
Respect readers' likes and respect the laws of the market
The largest number of my readers are from Guangdong, which itself is a province with a large population. It was followed by Shandong, Henan, Hebei and Jiangsu provinces. In fact, I myself am also a person from the junction of the four provinces of mountains and rivers (referred to as the Yellow Flood Area).
Although I didn't deliberately describe the things in these provinces, my three views and the people I attracted actually silently fit in with my hometown.
I myself have been living and working in Xi'an for more than 10 years, and every time I publish today's headlines, I also define the coordinates as Shaanxi. In fact, in my prediction, the largest province I read should be Shaanxi, but I didn't expect the truth to be the opposite.
It can be seen that people cannot be separated from reality, nor can they be separated from their own growth environment. There is a high probability that the people you can attract are like-minded people with you, and there is a high probability that they are people from your hometown.
Teacher Sun said
How long have you been in Toutiao? Do you have any experiences to share? Any good experiences to share? Give people roses, hands have fragrance, thank you.