With the "2024 Miss Hong Kong Contest Finals" unable to appear again, the situation of Hong Kong's new generation of popular singer Yan Mingxi in TVB has definitely not changed, and it seems that the only ending is to hide until the contract expires and then part ways.
In my opinion, there is no winner in this contract renewal battle. Yan Mingxi has lost and will most likely continue to lose exposure, all acting work has been suspended, and he can only rely on IG to maintain his sense of existence, and grit his teeth and take an unknown and difficult path after the contract expires. And what about TVB? For many years, a large amount of inclined resource investment has been wasted, and the already small voice and influence in the music world have been further reduced, and there has been huge losses in commercial income and talent training.
For TVB, this problem is not easy to solve for the time being, because Yan Mingxi is unique and difficult to replace, resulting in Yao Zhuofei, Zhong Roumei, and Zhan Tianwen not being able to fill the vacuum well.
What is unique about Yan Mingxi? I think it has multiple buffs: 1. Singing has strength, characteristics, and the potential to grow into a powerful singer; 2. Distinctive personal characteristics, able to impress the outside world from the inside out; 3. Parents are from Chaoshan and Shijiazhuang, and they were born here very specially; 4. High IQ and EQ, and will pretend to be a pig and eat a tiger, and have sophisticated methods to deal with reporters.
The above buffs are superimposed, creating an extraordinary Yan Mingxi, making her more malleable than other sound dream flowers, making it easier for her to maintain the local market and develop the mainland market than others. TVB's inclined resource investment must have taken a fancy to these to a large extent.
We can compare it with other sound dream flowers.
Yao Zhuofei, who debuted with personal characteristics, has a good EQ and IQ, and her appearance is quite sweet, her popularity and influence in Hong Kong have been on a par with Yao Zhuofei, but the youth meal is also the most difficult to last, most fans are not sticky enough, with the change in appearance and figure, and going abroad to study at a critical moment, her popularity has decreased significantly compared to before, but she is still excellent compared to others.
In addition, her type is not very suitable for the current mainland market, and her bond with the mainland market is not deep, which is very different from Yan Mingxi.
Zhong Roumei, the advantage is that she is good at singing and dancing, has good looks and figure, and is still an orthodox TVB "youth training" background. But the problem is that singing and dancing is also a meal of youth, and TVB is not good at singing and dancing, so it is difficult for her advantages to play in Hong Kong; In the mainland or overseas, her strength cannot be advantaged, and it is extremely difficult to obtain foreign markets. Coupled with the shortcomings of dealing with journalists, they often fall into the trap of problems, which can easily lead to PR disasters.
Zhan Tianwen, the advantage is that he has everything, can sing and dance, and his appearance and figure are not bad; The disadvantage is that she is not top-notch enough, and her personal characteristics are not highlighted, which leads to her low popularity in the Hong Kong market, even if she has a good image and high emotional intelligence. However, her likelihood of success in the mainland market is relatively the highest among the four flowers.
Therefore, as mentioned earlier, TVB has no way to solve this problem for the time being. But on the other hand, we can also see that the resources and exposure of the other three Shengmeng Xiaohua have increased significantly in the past few months, and I think this is probably a reflection of their best efforts, on the one hand, they can make up as much as possible to reduce the loss, and on the other hand, they can create more possibilities.