The news that Microsoft has acquired Activision Blizzard for $68.7 billion has become the biggest focus of the gaming industry since 2022. Even the CCTV financial channel reported the news. What is the concept of $68.7 billion, ordinary people may not have a clear understanding.
According to the data conversion: if you win a 5 million yuan a day welfare lottery, you will not accumulate $68.7 billion until 240 years later.
As the largest acquisition in the history of gaming, Microsoft's inclusion of Activision Blizzard under its own umbrella caused a shock in the industry. Microsoft is currently like Thanos, collecting the Infinity Stones composed of game makers until it finally opens the door to the metaverse. For a time, the online terrier exploded, and netizens speculated with a spoof mentality who would become Microsoft's next little brother.
In theory, Microsoft does have the ability to acquire the world's most well-known game makers because they have already bought the most expensive one.
After the TGA founders saw Microsoft announce the acquisition of Activision Blizzard, they released a set of reference data that included the market capitalization of many well-known game manufacturers. Although the content of this data does not mean that the acquisition can eventually be completed at this price, it can at least establish this concept for everyone.
The following are the market capitalizations of each company announced: 1. Nintendo: $53.79 billion, 2.EA: $38 billion, 3.T2: $18 billion
4. Nexon: $15 billion, 5.Bandai Namco: $15 billion, 6.Embracer: $10.8 billion, 7.Netmarble: $7 billion, 8.Ubisoft: $7 billion, 9.Konami: $6 billion, 10.Square? Enix: $5.6 billion, Capcom: $4.9 billion, Sega: $3.6 billion
At this stage, the world's most valuable game manufacturer is Nintendo, but the market value of $53.79 billion is still a big gap from Activision Blizzard's $68.7 billion. Of course, this does not mean that paying so much money Nintendo is yours, referring to the operating conditions of these manufacturers, most of them are in a state of "no market".
After the announcement of the acquisition, some people also questioned: "Does Microsoft's acquisition of Activision Blizzard constitute a monopoly?" For this question, a professional answered: "This transaction is a vertical integration of the content distributor (Microsoft)'s acquisition of the content producer (Activision Blizzard), and the US courts are generally reluctant to apply restrictive antitrust principles to vertical transactions." "This means that the amount of this acquisition transaction, although unprecedented, does not constitute a monopoly."
After the acquisition of Activision Blizzard, Microsoft's strategic layout in the field of games has ushered in a further deepening, and Sony's stock price has seen a cliff-like decline since last night.
Admittedly, it will take time to integrate Activision Blizzard's existing resources, but Microsoft has enough energy to do that. Perhaps in the near future, Microsoft can really get rid of the hat of "the world's third largest game company" and go further.