On October 24, the 2021 Guangxi Automobile Tourism Conference opened in BeihaiYuan Expo Park. As an important part of this year's Guangxi Cultural Tourism Development Conference, the Auto Tourism Conference will introduce the tourism brand of "Xiujia World, Magnificent Guangxi" to tourists inside and outside the region through five major themes and eight supporting immersive experience methods.
The opening scene of the Guangxi Automobile Tourism Conference. Nanguo Morning Post client reporter Peng Qing photographed
With the aim of "living tourism, gathering industries, promoting development and benefiting people's livelihood", this year's auto tourism conference is jointly sponsored by the Department of Culture and Tourism of the Autonomous Region, the Beihai Municipal Government and other units, and will last until October 26. Relying on beihai city's unique coastal tourism resources, the conference will create a unique automobile tourism destination, expand the popularity and influence of the tourism brand of "Xiujia Tianxia Magnificent Guangxi", and promote the high-quality development of Guangxi's cultural tourism industry with the integration of "automobile + tourism" industry.
Motorhome display. Nanguo Morning Post client reporter Peng Qing photographed
On the morning of the 24th, nearly 700 vehicles were simultaneously exhibited in the BeihaiYuan Expo Park, including more than 130 RVs of more than 30 brands, more than 100 off-road vehicle modified vehicles, 300 low-lying modified vehicles, 60 audio modified cars, 30 Internet celebrity modified cars, 60 trend locomotives, and 2 light sports aircraft experience displays. This automotive cultural tourism event attracted many eyes, and many citizens and tourists rushed to observe the caravan scene and experience the caravan life.
The reporter learned that the conference relied on the topographical characteristics of the Beihai Garden Expo Park, designed an all-round and closed-loop observation route, and introduced the Guangxi tourism brand to citizens and tourists through the "five themes" and "eight supporting" real-life immersive experience methods. Among them, the "five themes" include the special seminar of China's auto tourism camping circle, the display of automobile tourism life scenes, the caravan and camping accommodation experience, the Guangxi Cultural Tourism Creative Exhibition, and the Guangxi camping circle camp self-driving tour; the "eight supporting facilities" are composed of food festivals, engine music festivals, pearl tail box markets, car movie theaters, Haisi Art Gallery, ukulele evenings, Haisi Ancient Port Style Show, and carnival outdoor activities.
According to the relevant person in charge of the organizer, in recent years, self-driving travel has become the first choice for many citizens, especially the caravan travel ushered in a new development opportunity. In 2021, car travel camping has become a hot spot in the tourism economy, and the autonomous region has also taken many measures to vigorously develop guangxi's auto tourism industry. In this context, the Guangxi Auto Tourism Conference uses cars as the medium to innovate Guangxi self-driving tour brand activities, expand the construction of Guangxi auto travel camping circle, and promote the prosperity and development of Guangxi's tourism market.
Citizens visiting RVs. Nanguo Morning Post client reporter Peng Qing photographed
On the same day, the conference simultaneously launched the 2021 theme activity of "Mountains and Rivers Warm You, Zhuangxiang Waiting for You - Winter Tour to Guangxi", and released guangxi that meets the "heart" and the theme film of "winter tour to Guangxi" in 2021.
It is reported that "Winter Tour to Guangxi" is a winter cultural tourism brand that the party committee and government of the autonomous region give full play to the climatic advantages and tourism resource advantages of Guangxi's winter tourism and strive to build. Today, Guangxi has become one of the preferred winter destinations for domestic and foreign tourists.
During this year's "Winter Tour to Guangxi", our district will hold various cultural tourism festivals, literary and artistic performances, folk performances, organize cultural and tourism enterprises to carry out publicity and promotion in more than 20 important source cities across the country such as Beijing and Guangzhou, continue to introduce a series of joint promotion policies such as scenic spot ticket reduction and reduction, air ticket discounts, etc., and launch a number of high-quality warm winter tourism routes such as longevity and health tours, ethnic customs tours, and charming rural tours, and strive to make "winter tours in Guangxi" into a "winter feast" in the field of cultural tourism.
Citizens punched in before the auto show to take souvenirs. Photo by Peng Qing, a reporter from the Southern Morning Post
In the next step, Guangxi will improve the infrastructure of automobile tourism, comprehensively improve the level of automobile tourism services; create a characteristic brand of automobile tourism, further expand the influence of automobile tourism in Guangxi, and promote the development of Guangxi's automobile tourism industry to scale and brand; promote the integrated development of "automobile + tourism", deepen the wisdom of services, smart marketing, and wisdom supervision into all aspects of travel, strengthen the integration of resources, and vigorously carry out new formats such as trunk economy while meeting the leisure and vacation needs of tourists. Achieve more cross-industry integration and development.
During the "14th Five-Year Plan" period, Guangxi will continue to promote automobile tourism as the starting point and accelerate the construction of a new pattern of cultural tourism development of "three places, two belts and one center". The first is to strengthen the planning of automobile camps and accelerate the construction of guangxi automobile camping circles; the second is to strengthen the integration of resources and accelerate the integration of the automobile cultural tourism industry; the third is to strengthen brand incubation and build an automobile cultural tourism brand.
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