Thirteen days after the "official roll-off", Hengchi 5 appeared in the new car catalog again, and the new car has entered the countdown to mass production?
On February 11, the 353rd batch of "Road Motor Vehicle Manufacturers and Product Announcements" on the website of the Ministry of Industry and Information Technology showed that Evergrande New Energy Automobile (Tianjin) Co., Ltd. once again declared a pure electric multi-purpose passenger car Hengchi 5, with different configurations divided into two models. The Hengchi 5, Evergrande Automobile's first mass-produced model, rolled off the production line at its Tianjin plant on December 30 last year.
According to the declaration information, Hengchi 5 is positioned in a compact SUV, using a closed mid-grid design, split headlights, suspension roof and through taillights are also popular design elements. According to the declared size information of the new car, the length, width and height are 4725/1925/1688mm, and the wheelbase is 2780mm. In terms of power, it will be equipped with an electric motor produced by United Automotive Electronics with a maximum power of 150 kW. The battery comes from the lithium iron phosphate battery of the Ningde era, and the maximum design speed is 180km/h. The above information is consistent with the declaration information of 350 batches of new cars.
It is worth noting that this is not the first time that Hengchi 5 has declared a new car, the data shows that as early as the beginning of November 2021, the Ministry of Industry and Information Technology website 350 batches of road motor vehicle new car publicity, including Evergrande New Energy has two models in the public list, from the rear of the new car can see the word "Hengchi 5LX", the two models only have slight differences in tire specifications, the two declaration names are consistent. At that time, this was considered to be Evergrande Automobile's first new car not far from being listed.
At that time, Hengchi 5 did not have the conditions for mass production, and the background of the first appearance in the new car catalog was worth scrutinizing. At this time, Evergrande is the autumn of events, Evergrande Group announced at the "Special Meeting on The Resumption of Work and Production" that within 10 years, the sales scale of real estate will be reduced from more than 700 billion yuan per year to about 200 billion yuan per year, and at the same time complete the industrial transformation from real estate to new energy vehicles. The industry generally believes that Evergrande Automobile, as one of the three major strategies of the group's self-help, is still trying to turn over.
However, since October 2021, Evergrande Automobile has successively reported arrears of employee wages, provident funds, etc., which can be said to be an eventful autumn. In order to stabilize people's minds, Evergrande Automobile held a communication meeting. Liu Yongzhuo, president of Evergrande Automobile, said that Evergrande Automobile has launched a three-month battle to ensure that Hengchi's first car will roll off the production line at the Tianjin plant early next year. Undoubtedly, Hengchi 5's entry into the new car catalog was a "sedative" to stabilize the situation at that time.
However, the New Hengchi 5 car did not arrive as scheduled, and in the list of new cars released by the Ministry of Industry and Information Technology on December 7 last year and January this year, the above two models did not arrive as scheduled. On February 11, Hengchi 5 appeared again in the background of the new car catalog, and only thirteen days have passed since the "Hengchi 5 officially rolled off the production line".
On December 27, 2021, Evergrande Automobile low-key revealed a news, the first new car - Hengchi 5-through line debugging car has been off the production line, "warmly celebrate the assembly of the whole line through" under the big sign of gold on a red background, is a black Hengchi 5 with big red flowers, many reports that "Hengchi 5" is about to enter the mass production stage.
The long-awaited new car off the production line is undoubtedly like a spring breeze for Evergrande, which is shaky in the wind and rain. However, compared with the previous high-profile posture, this downline is particularly low-key and cannot be strung together, which is not in line with Evergrande's consistent style. In fact, this time is only Hengchi 5-way line debugging car off the line, not the mass production model off the line, the through-line debugging car is for the production line debugging, so it is not a mass production car, and does not have the ability of standard operating procedures, can be called a "model car".
However, on December 30 of the same year, Evergrande Automobile officially announced that Hengchi 5 was officially rolled off the production line. Therefore, at this time, Hengchi 5 appeared again in the new car catalog before officially announcing that Evergrande delivery car entered the countdown. However, can the hasty roll-off and delivery of Hengchi 5 stand the test?
According to the planning previously disclosed by Evergrande Automobile, Hengchi 5 is the first delivered model, positioned as a compact SUV, built by the team of design master Shiro Nakamura, priced at less than 200,000 yuan, and benchmarked against Audi Q3, BMW X1 and other models. Liu Yongzhuo, president of Evergrande Automobile, said at the Shanghai Auto Show press conference, "In the fourth quarter of this year, Hengchi Automobile will fully start trial production and deliver on a large scale next year." At present, Hengchi 5 has officially rolled off the production line, only to be delivered in 2022.
Evergrande Automobile aims to achieve annual production and sales of more than 1 million vehicles by 2025 and more than 5 million vehicles by 2035. At present, Evergrande has invested 47.4 billion yuan in the new energy industry, of which 24.9 billion yuan has been invested in research and development. In order to ensure the delivery and marketing of new cars, Evergrande Automobile has begun to recruit new employees.
Recently, a recruitment advertisement of Hengchi Automobile has been widely circulated in the automotive circle. "Hengchi Automobile recruitment, want to come, resume smashed over, immediate interview, immediately go to work." This time, Hengchi Automobile's recruitment positions include BCM and PE system related parts, door modules, seat modules and other positions. Judging from the wording and position, it seems to be moving closer to the formal mass production offline stage.
Can Evergrande Automobile be successfully mass-produced and delivered? 2021 is the year of the new car-making forces "blindfolded", Tesla and BYD are marching forward, and the new car-making forces have greatly improved their sales, and the sales of Weilai, Xiaopeng and the ideal are basically close to 100,000. Evergrande Automobile as a latecomer, in the product strength is not outstanding, itself is still negative, the mass production and formal delivery of new cars does not represent a safe landing, whether it can stand firm and achieve benign operation, Evergrande Automobile still has a long way to go.