Xiaomi now in the domestic mobile phone market can be said to have a very good market development performance, in the current mobile phone products also do have a relatively large market change performance, like the current Millet 12 series mobile phone products, in today's mobile phone market is also part of the good, some people feel that the state of change is very poor.
And my attitude towards the Xiaomi Mi 12 series is a part of the people who feel that the state is poor, and indeed I think the current market performance of the Xiaomi Mi 12 series is not very satisfactory. After carefully thinking about why I think the Xiaomi Mi 12 series does not satisfy me, in fact, the reason is simple, that is, the Xiaomi Mi 12 series not only does not let me see the sense of quality, but also makes me feel that the cost performance is average.
In the current group of Snapdragon 8gen1 processor mobile phone products, the current Xiaomi 12 series is indeed a very ordinary mobile phone product, the price advantage is not much, and the performance of the configuration is also very general, and even on the Xiaomi 12 because of the need to consider the small screen, there is no better screen configuration performance.
But in fact, now the Millet 12 series is also good, in the current mobile phone market other manufacturers of mobile phone products have begun to appear more or less market changes, now Xiaomi also knows to do some changes, the current Millet 12 series, after insisting on two months or ushered in the price reduction situation, but also let a lot of previously because of the Millet Mix4 price reduction led to dissatisfaction of consumers have some outlet.
And now the price of the decline in the millet 12 series has improved a lot of cost performance, in today's mobile phone market plus also with millet gifts, indeed the market performance will have a great change, the next sales performance should also be a situation of great recovery.
Previously in the mobile phone market, many people said that Xiaomi 12 did not rush to buy because Xiaomi is now strong, expanding the supply chain or OEM performance, but in fact, to be honest, more reasons are still because of Xiaomi's own market development changes, the previous mix4 price performance is still vivid, who does not want to encounter the situation of spending high prices to buy losses.
Coupled with the fact that the Xiaomi 12 series on the market before is indeed not a big advantage, more attractive mobile phone products than it are also one after another, and now the price reduction situation appears, to a large extent, it also shows that xiaomi's current Xiaomi 12 series market performance needs to be changed, and in a rational manner, the performance of the Xiaomi 12 series in the mobile phone market is now very suitable for the performance of the Xiaomi 12 series in the mobile phone market.
First of all, it should be clear that a key reason why the Xiaomi 12 series is not worth much before is that its cost performance is not high, and the sense of quality is not high, resulting in old consumers not being interested, and new consumers are not cold, but now the price is reduced, which means that the cost performance has increased, plus gifts, but also means that there is a cheap, and the domestic mobile phone market does not lack consumers who want to discount and want gifts.
In fact, from this point of view, xiaomi is now in the mobile phone market to develop a sense of quality, it is still difficult, after all, the first step to hand over the cost-effective consumer group is relatively general. In my opinion, at this stage, Xiaomi's quality mobile phone products will inevitably disappoint the rice noodles that have previously wanted cost-effective mobile phone products, and what Xiaomi has to do can also maintain consumers from two directions.
One is to hand over to Redmi, now look at Redmi's new mobile phone product k50 e-sports version, although the sales performance is very good, but more or less still did not let some of the previous rice noodles feel that they can start, after all, the game mobile phone products are still relatively niche. Another is that while doing a sense of quality, Xiaomi continues to do some mobile phone products with relatively high cost performance, but now Xiaomi has not moved, and I don't know if it will take into account it.
The performance of the current Xiaomi 12 series price reduction, although it is obvious that its market performance needs to change, is indeed very attractive, but the purpose of Xiaomi's current price reduction is not to mean that the next product will have a price-performance improvement is indeed unclear, and it can only be said that there are friends who are interested in Xiaomi 12 can start first.