Today's consumer demands on the purchase of a car are no longer what they used to be. The quality of the car product itself is only part of the consumer's consideration, and the other part is the emphasis on service, after all, in most Chinese ideas and practical life, a car can accompany a person or family for 6 to 7 years. Therefore, compared with product quality, service quality is also a key factor in winning the favor of consumers.
The current automobile market is entering the stage of stock development, industrial competition has become unprecedentedly fierce, and joint venture brands have also been greatly impacted. In such a severe situation, Dongfeng Peugeot insists on using "ingenuity" to melt conscience products and create word of mouth with five heart services, and in January-February 2022, Dongfeng Peugeot's cumulative sales increased by 43% year-on-year, continuing the cumulative sales of 51,056 vehicles in 2021, an increase of 74% year-on-year.
"Conscience car" quality, to create a 360 ° safety protection
For the sake of driving safety, it is not too much to do. The safety hard power possessed by Dongfeng Peugeot is not only reflected in the safety test of not being afraid of high standards, but also reflected in the fact that Dongfeng Peugeot has always created products with high standard requirements, and strives to create "conscience car", "assured car" and "safety car".
Recently, a Peugeot 4008 was driving at a speed of 114 kilometers per hour at high speed, and suddenly encountered a large truck changing lanes to the left, which may be that the truck driver did not see a car behind, resulting in the 4008 sandwiched between the truck and the high-speed guardrail. Due to the heavy weight of the truck itself and the long braking distance, the 4008 was forcibly squeezed and dragged by the truck for more than 100 meters.
Even without pulling goods, this heavy truck weighs itself in the range of 15-20 tons, and its pulling weight is between 20-50 tons. The truck at the scene is already in a fully loaded state, its weight needless to say, everyone has a spectrum of psychology. At a high speed of 114KM/H, the squeezing and impact forces generated will be very frightening, exponentially surpassing the static extrusion test in the crash test. You know, the speed of foreign car crash tests does not exceed 60KM/H.
In the picture from the scene, the 4008 was initially dragged on the front side of the car, and finally the entire side of the car was completely squeezed by the truck. We all know that the side of the car is different from the front, and there is no energy absorption and collapse setting on the front of the front. There are only a few doors and a few pillars of the vehicle, and once squeezed, they can only have their own little steel hard top. At this time, the strength of steel is the living space of people.
Judging from the damage at the scene, the 4008 withstood the squeeze of the full truck, and the structure of the body was not deformed, ensuring the safety of the life of all the people in the car. In particular, the anti-collision beams of the doors and the columns (A and B) that support the body frame are completely undamaged. Only those metallic skins and lacquered surfaces outside the frame were scratched. Why can peugeot 4008 withstand the squeeze of a fully loaded truck, what special designs does its body safety have, and how strong is the steel?
The picture above is a side view of the vehicle of the new 4008. The red part of the steel fills the bodywork and builds a protective frame, which has a tensile strength of 1600MPa. What is this concept? An 18-ton whale pressed against an ant at a pressure value of almost 1600 MPa. To be more intuitive, it's the equivalent of 10 elephants dancing on your fingernails. And the use of high-strength steel in the new 4008 reached 74.2%. Another small statistic, the number of body solder joints in this car reached 5420. The Volvo S90, you know, is a very large executive class sedan with only 5789 solder joints.
I don't know if you have noticed a detail. This Peugeot 4008 model has two indentations in the middle of the body, but the entire door is not recessed, squeezing into the people inside the body. This is because the Peugeot 4008 also has a high-strength anti-collision beam of 1600MPa on the door, which resists the squeeze of the truck. You can find the two red anti-collision beams in the body. In contrast, in a test of the strength of the body steel in a self-funded car purchase comparison program, Honda Haoying's side protection strength was only one-third of that of the Peugeot 4008.
Five hearts and four guarantees, into the first echelon of industry services
Dongfeng Peugeot's protection of users is not only in terms of safety, at the "2020 DPCA Automobile Culture Festival", DPCA released the "Five Hearts Guardian Action", the policy will fully cover the entire life cycle of customer cars, and further upgrade services.
Based on the "Five Hearts Guardian Action", Dongfeng Peugeot constantly updates and upgrades customer service, puts forward the "four guarantees plus code", value preservation repurchase, the establishment of customer care fund, maintenance time-sharing appointments, door-to-door maintenance free pick-up and delivery service, spare parts price transparent inquiry, holiday highway customer care service and other policies, constantly adapt to customer needs, the service to the extreme, in one fell swoop will push the service level of Dongfeng Peugeot to the first echelon of the industry.
A series of sincere service policies not only highlight the confidence of the Dongfeng Peugeot brand in the "conscience" quality of products, but also the solemn commitment to customers, the pursuit of "five-star" standards for customer service, and effectively bring users the guarantee of visible and tangible use.
"Conscience" products coupled with "five hearts" services help Dongfeng Peugeot achieve a comprehensive brand rejuvenation. In the future, Dongfeng Peugeot will continue to launch higher quality and higher-grade products and services to provide Chinese consumers with a new French high-quality car experience.