【EV Vision Report】In April 8, SAIC-GM-Wuling's new Hongguang MINIEV GAMEBOY was officially launched. A total of four models of the new car were launched, and the official price was 55,800-69,800 yuan. It is reported that the new car has been upgraded in shape and configuration. And push 200km and 300km two endurance versions.
In terms of sales policy, from now on, users log on to the LING Club APP/Mini Program, LING LAB, Tmall/Jingdong official flagship store and other platforms, 9.9 yuan to upgrade the Tide Cool courtesy, enjoy the high value of 4050 yuan "Supreme Tide Creator Package", including zero sense tasting gift - enjoy 2000 yuan Chaochuang Fund, play chaochuang on LING LAB (only 300km endurance models); tide-level novice gift - ultra-low interest, ultra-low down payment, 5 years ultra-long loan a variety of financial solutions Game Rights Gift - Gives LING Club 500 LING value (equity mall redemption gift).
In terms of appearance, the front and rear lights of the new car adopt a new design, and the internal structure of its X shape echoes back and forth, and with the C-shaped daytime running lights, luminous logo and luminous front grille, the lighting is more like cybertechnical.
Based on the personality positioning of the GAMEBOY version, the appearance also provides four models to choose from: Hurricane Phantom, Jungle Crossing, Interstellar Roaming and Party Sweetheart, each of which is inspired by sports cool games, military competitive games, cyberpunk science fiction games and simulation games, four different model appearances, in addition to different body colors, there are also different designs in the details, all with their own theme appearances.
On the side, the body of the new car has been lengthened, so there has been a further improvement in terms of space, which is more spacious than the current model, with a length, width and height of 2997/1493/1604mm and a wheelbase of 2010mm, respectively. In addition, the new GB logo replaces the current macaron logo, and the tail is also an X-shaped tail light group.
In terms of interior, the new car was equipped with a new style steering wheel, the details of the car were also fine-tuned, and the bulge of the center console changed from a polyline to a straight line. In addition, the new car offers four tide color interiors, which correspond to the paint one by one. And the driver's seat is equipped with a 7-inch color LCD instrument and a functional wind steering wheel inspired by gamepads, the GAMEBOY game theme atmosphere is even stronger.
In terms of configuration, the new car will be equipped with driver assistance, electric power steering system, power windows, rear reversing radar, etc. as standard. In terms of safety configuration, the new car will be equipped with ABS anti-lock braking system + EBD braking force distribution system, safe driving of the main driver, low-speed pedestrian tips, tire pressure monitoring, automatic locking of driving, etc. In addition, the new owners' co-pilot seats are all four-way adjustable one-piece seats, using leather-woven mix-and-match materials, and the rear seats can be proportionally reclined to increase the overall storage space.
In terms of power, Hongguang MINIEV GAMEBOY still adopts a rear permanent magnet synchronous motor, with a maximum power of 30Kw and a maximum torque of 110N·m, and the power output is more powerful. At the same time, the chassis has also been upgraded to a certain extent, using McPherson independent front suspension with three-link semi-independent rear suspension, providing more rapid vibration absorption, and the handling is both comfortable and safe. In terms of endurance, the new car is equipped with a lithium-ion battery with a capacity of 17.3kW·h/26.3kW·h, and the CLTC working mileage is 200km/300km, respectively. However, the new car still does not have a fast charging function, but is equipped with a new 3.3kW high-efficiency charger, and the charging time using the AC charging station is shortened to 5.5 hours /8.5 hours (the original 120km/170km endurance version charging time is 6.5/9 hours).
In terms of safety, the new car adopts a high-strength steel ring cage body design to achieve lightweight and meet the high-dimensional safety protection needs of passengers and batteries. At the same time, the main stress areas of the body side circumference, battery periphery and cabin front and rear are strengthened, and the proportion of high-strength steel in the entire body reaches 42%, the impact resistance is strong, and the safety of the occupants is more "comprehensively" protected, providing a solid safety guarantee for the occupants of the car.
It is worth noting that SAIC-GM-Wuling provides users with a "one-stop landing service ecosystem" by creating the "first original factory personalized customization service platform" LING LAB in China, allowing users to achieve a 0 threshold for tide creation, and 0 basic players can easily get started. LING LAB is fully oriented to users, optimizes the user experience, and provides users with official high-end quality suites and personalized co-creation solutions by aggregating massive design resources and professional product development team advantages; at the same time, with O2O digital channels, self-built logistics systems, five-star engineering teams, and full-chain customer service, from online optional installation to offline one-stop landing services, breaking the traditional "standardized" car purchase process and opening up a new model of user tide car creation. The platform has also gradually formed a new cultural circle layer, including the LING Club cultural community, the regional play car circle layer, the pan-car life circle layer, etc., to create a cultural exchange position for users.