In the sales list of luxury cars, the top three positions have always been exclusive to BBA. When it comes to specific models, it is the Mercedes-Benz E-Class, BMW 5 Series and Audi A6L Feng Shui rotation, but turning to this episode, it is found that the Audi A6L has fallen out of the top three.
In the march 2022 high-end car sales ranking, Mercedes-Benz E-class has become the king, although there is also a year-on-year decline, but compared with the second BMW 5 Series, the decline is not so large. The Audi A6L, which was supposed to appear, could only rank fourth.
The Audi A6L sold 9,453 units in March, down 36.8% year-on-year, which was definitely a blow to Audi. In the world of BBA, in fact, each brand has its own fist products, the control of the entry-level BMW 3 Series is liked by everyone, and the real luxury car camp is the world of Mercedes-Benz S, and the backbone has always been the Audi A6L. As a result, looking at sales now, the models that were once considered classic by consumers and used as business administration have always had a strong elite consumer group. Ta is also very powerful, has always had the taste of the Audi A8, but also added chrome decoration, making this car look young. Coupled with Audi's reputation as a "light factory", this car can basically include the car selection needs of many urban backbones.
Let's look at ta's power, the 2.0T L4 engine, which is matched by a 7DCT gearbox with 224 hp and 350 Nm of torque. In particular, it is also equipped with a timely four-wheel drive system, which is not a small improvement for the stability of the vehicle, and it is more suitable for urban driving, which can also be regarded as taking into account the needs of different vehicles.
When the car was remodeled and listed, it was simply the return of the king, remembering that the sales volume at that time increased by 200% and became the top of the list for four or five consecutive months. But now even the top three can't squeeze in. Counting the reasons, the lack of core now leads to no discount is absolutely the most important reason, after all, Audi's style is crazy price reduction after listing, and now there is no discount to make many people think again. The second should be the product force, dual clutch transmission, suspension throttle, this feeling is no problem in their own eyes, but for the standard Mercedes-Benz E-Class and BMW 5 Series, it is really a bit of a gap.
Ghost bucket car view: many people around are driving Audi A6L, most of them are 40 years old + consumer groups, for them to buy a moderate car is really no problem, but there is no discount if they do not lack cars to drive. Coupled with the addition of new energy now, it is indeed a new challenge for the Audi A6L.