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The cable TV set-top box is about to disappear! Can the new radio and television policy turn the tide? Or will it speed up its demise?

TV, like mobile phones, can obviously solve the problem of watching live TV with one software! Why is it so complicated?

The cable TV set-top box is about to disappear! Can the new radio and television policy turn the tide? Or will it speed up its demise?

In the wave of digitalization, cable TV set-top boxes have always been an important part of home entertainment. However, with the advancement of technology and the change of user needs, set-top boxes are gradually moving towards a new form of existence - integration with TVs.

The cable TV set-top box is about to disappear! Can the new radio and television policy turn the tide? Or will it speed up its demise?

For more than 20 years, cable TV set-top boxes have been a symbol of digitalization, bringing users a stable and clear video signal. Despite this, with the opening up of the TV market and the influx of new TV products, set-top boxes began to appear bulky and single-functional, gradually losing their original appeal.

The cable TV set-top box is about to disappear! Can the new radio and television policy turn the tide? Or will it speed up its demise?

Recently, a working meeting of a provincial radio and television bureau announced a major decision: to achieve the integration of TV sets and set-top boxes by 2024. This change means that set-top boxes will no longer exist on their own, but will be integrated with the TV. The benefits of this integration are clear:

The cable TV set-top box is about to disappear! Can the new radio and television policy turn the tide? Or will it speed up its demise?
  1. Space and aesthetics: The set-top box will be embedded in the TV, saving space and making the living room more concise.
  2. Easy to operate: After integration, users no longer need to operate multiple devices independently, which improves the convenience of watching TV.
  3. Reduced energy consumption: The integrated design means lower energy consumption, which can save users money in the long run.
  4. Remote control integration: After integration, users will only need one remote control, which greatly simplifies the operation process.
The cable TV set-top box is about to disappear! Can the new radio and television policy turn the tide? Or will it speed up its demise?

Despite the benefits that integration brings, there are some potential challenges:

  1. Risk of failure: The integration of the set-top box into the TV can increase the risk of failure, which may require the entire TV to be replaced.
  2. Functional preference: All-in-one PCs may be more focused on cable TV viewing and may be less compatible with other applications.

While it is not difficult to achieve integration technically, user acceptance and cost-effectiveness are key. Referring to the successful experience of smart TVs, the marketing of cable TV all-in-one units will rely on reasonable pricing and marketing strategies. If the price is reasonable, cable TV all-in-one is expected to become the new favorite in the market.

The cable TV set-top box is about to disappear! Can the new radio and television policy turn the tide? Or will it speed up its demise?

With the continuous advancement of technology and the change of market demand, the integration of cable TV set-top boxes represents a major transformation in the industry. This is not only the cable industry's response to market changes, but also an innovative attempt to meet the needs of modern consumers. Looking to the future, how cable TV all-in-one will affect our viewing Xi habits has become a topic worth paying attention to.

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