The owner of the barber shop during the Spring Festival broke the news that business was bleak. Netizens angrily: Your price has risen too little
Chinese New Year is the most important festival of the year, and people are full of festive spirits. Haircuts are one of the traditions to welcome the New Year, and barbershops do their best business during this time. However, this year, many barbershops have raised prices too hard, causing strong dissatisfaction among customers, which has more or less ignited the public's anger against the business practice of "robbing while the fire is hot", and everyone has reacted strongly to it. This actually reflects the changes in people's consumption concepts under the influence of the epidemic, as well as the changes in pressure in life.
A barbershop owner broke the news in the video that his shop's business was bleak, and the shop hall that was once crowded a year ago is now very deserted. But after this video was broadcast, netizens immediately asked: Isn't this the result of your excessive price increase?
It turned out that this barber shop used to wash and cut and blow for only 20 yuan, but it skyrocketed to 60 yuan when the Spring Festival approached; A single cut is usually 10 yuan, but now it has risen to 50 yuan; The price of washing and blowing has increased by 5 times to 50 yuan. This is not the most outrageous, the child actually costs 50 yuan to cut his hair!
What's even more incredible is that the barbershop actually forbids the use of membership card discounts during the Spring Festival, which can be said to be "one-size-fits-all". Isn't the membership card just for long-term accumulation and discounts, and what is the difference between doing so and "running away"? Barbershops are so arbitrarily raising prices and prohibiting discounts, no wonder business is bleak.
Netizens have joined the "angry army" and strongly oppose this excessive price increase and restriction on the use of membership cards. Under the conditions of market economy, it is understandable that businesses should raise prices appropriately, but price increases cannot be separated from market value judgments.
A service that has a low cost for a haircut actually increases in price several times, and discounts are also prohibited, which is easily reminiscent of "robbery". What's more, in the New Year, when people dress up and travel to "welcome the New Year", it is really a lack of standardization and humanity.
In addition to scolding and complaining, netizens also put forward a lot of countermeasures: buy your own electric hair clipper for haircuts,
Buy hair dye cream online, dye your own hair color, buy tools to cut your own hair, and so on.
If the barber shop wants to retain customers, it can't arbitrarily raise prices to limit discounts during the Spring Festival, but also ensure the quality of service, otherwise it is easy to be abandoned by customers.
Finally, this incident actually reflects that people are facing great pressure in life and consumption under the influence of the epidemic in the past two years. People are extremely sensitive to the quality of service and the price of merchants. Therefore, if the barber shop is to operate for a long time, it must not only focus on immediate profits, but also provide high-quality services from the perspective of customers. Only by satisfying customers can businesses achieve sustainable development.
What do you think about this?Do you still go to the barber shop to cut your hair during the epidemic?Have you also encountered a price increase in the barbershop?Will you figure it out or accept the price increase in the face of it?Feel free to talk in the comment section. Let's think more deeply about this.