Financial assistance for tourism, live broadcast to help agriculture
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Wuhan Rural Commercial Bank joins hands with Jiangnan Rural Commercial Bank
A live broadcast of the alliance was held in the Huangpi Jinligou Scenic Area
"Government-bank-enterprise" linkage
Open a new model of "helping enterprises and benefiting farmers" of rural commercial banks
On the day of the live broadcast, the staff of the Rural Commercial Bank turned into cultural tourism recommendation officers and gourmet agricultural product tasting officers, focusing on promoting and recommending the cultural and tourism resources and high-quality agricultural and sideline products of Huangpi Mulan Grassland, Magnolia Township, Yecun Valley, Mulan Taoyuan, Jinligou and other scenic spots, and "endorsed" with heart and affection, so that Huangpi's agricultural products were wonderful "out of the circle". Netizens enthusiastically participated in the interaction, and the live broadcast room attracted 35,400 people to watch, gave away 1,500 tickets to the scenic spot, and reached 1,300 sales orders for agricultural and sideline products.
The relevant person in charge of the Huangpi Branch of Wuhan Rural Commercial Bank said that this live broadcast is another successful attempt by Wuhan Rural Commercial Bank to explore a new model of bank-enterprise cooperation of "e-commerce + helping enterprises (agriculture) + live broadcast". In the next step, Wuhan Rural Commercial Bank Huangpi Sub-branch will strive to build a "Rural Revitalization Tourism Characteristic Bank" and continue to provide strong financial support for the high-quality development of the regional economy.
As the main force serving local economic development, in recent years, Wuhan Rural Commercial Bank Huangpi Sub-branch has given full play to the advantages of local banks, regarded the financial service and cultural tourism industry as an important starting point for serving the real economy and private enterprises, vigorously supported the development and upgrading, integration and innovation of the agriculture, culture and tourism industry in Huangpi District, and continuously injected "financial living water" into building a strong Mulan cultural all-for-one tourism area. At present, nearly 20 scenic spots in Huangpi have achieved full coverage of financial services.