The latest wealth codes of Internet celebrities are so abstract that I can't understand them

New Weekly

2024-06-19 11:33Published on the official account of Guangdong New Weekly

Author | Ari

Editor丨Su Wei

Title Picture |

There is always a new traffic password born on the Internet, and this year's password is "Innate Holy Body".

Before knowing the meaning of this word, let's take a look at how many volumes there are in this year's streamers. You can make money by turning on the live broadcast, which is already an old calendar. In the era when everyone can start live broadcasting, how crowded the track is chasing traffic, data can speak.

According to the "Research Report on the Development of Online Audiovisual in China (2024)", by the end of 2023, there are 15.08 million people in the country who are mainly engaged in live broadcasting, of which 95.2% have a monthly income of less than 5,000 yuan, and only 0.4% of anchors have a monthly income of more than 100,000 yuan, which is more cruel than the "28 law".

Under such involution, some people can dig out a niche track and achieve an achievement of tens of thousands of monthly incomes, which shows the gold content of the words "innate holy body".

In February this year, a guy with a thin and long face @Yunnan Ahui posted a selfie on the short video platform, because he resembled the famous star Kobe, he had to be instructed by a master in the comment area: "Dude, go shave your head tomorrow, smear your face, start a live broadcast, and elbow a few times to the camera from time to time to ensure that you don't have to worry about eating and drinking in this life." ”

Kobe Bryant "Innate Holy Body" and his guiding immortals. (Photo/@云南阿辉)

The next day, he started the live broadcast. Within half a month, the number of viewers of a single live broadcast exceeded 100,000. What's even more dark humorous is that he is no longer the first "Kobe" on the Internet.

Do you understand the meaning of "Innate Holy Communion"?

Some people say that he is "born with the holy body of eating live meals". It is said that the word first came from an online novel, which originally referred to a very strong physique of cultivating immortals, and was later used by netizens as "congenital ×× holy body" to describe people who are very talented in some aspects.

Abstract? I think abstract is right. Now, "Congenital Live Eucharist" refers specifically to ordinary people who look like a certain celebrity, they don't have to be "real", as long as they are "abstract", but as long as there is a trace of god-likeness, they can imitate spoofs and live broadcast to make money.

As a result, some people imitate celebrities, some imitate Internet celebrities, and even some imitate those imitators, forming an endless "nesting doll" wonder.

Unexpectedly, there is no real Guo Youcai in this. (Picture/Network screenshot)

Those who are the first to suggest who they look like in the comment section will be happy to mention the title of "Cyber Immortal" - the immortal points the way, pointing out a path to wealth. And the live broadcast room is also evolving into a large-scale cyber immortal cultivation scene.

Becoming an innate holy body is getting simpler and simpler

The fact that two strangers can collide without blood relationship is something we have seen in the legends of the rivers and lakes. "There is another me in the world" is not uncommon, the domineering president will fall in love with the heroine who looks like her first love, "The Legend of Zhen Huan" has been on the air for more than ten years, and everyone knows the lethality of "Guanguan Class".

When the Internet connected the whole world, people suddenly discovered that "white moonshine" can also be wholesaled.

When netizens see an amateur who is similar to a certain star, they will release this picture. (Photo/"The Legend of Zhen Huan")

In April 2022, the anchor "Big Brother-in-law" wore a Lakers jersey to imitate Kobe Bryant's retrospective look, and his similar demeanor made people call "Kobe Bryant is back", and the video received tens of millions of views.

Initially, his poor ball skills and funny posture were angrily reprimanded by Kobe fans. But the "eldest brother-in-law" has been practicing basketball for two years, and this year he even led the team to participate in the Guizhou Village BA competition, and has always insisted on bringing goods in two live broadcasts a day, and now has more than 3 million fans.

Guizhou "Kobe" took a glimpse. (Photo/@大姐夫)

On the way to the peak of Internet "madness", no one takes the ordinary road.

You think that the next Kobe imitator should be a ball skill, but in fact, Yunnan Ahui only needs to turn off the light, with See You Again's BGM, and elbow a few times to the camera, you can get a full screen of reward gifts, the threshold is so low that you don't need to play basketball, in the words of netizens, "God appreciates food".

After one person succeeds, there are countless people who want to replicate success. Many netizens posted selfies asking cyber immortals for guidance, so various "innate holy bodies" were born.

In the front, there is "Bedo Crazy" playing suona online, and in the back, there is "Hanni Wrench" suit and leather shoes, and fluent English and French teach you to be a man.

(Photo/@贝多疯 @汉尼扳)

It doesn't matter if you don't have the talent of "Innate Holy Body", if you really want to eat this bowl of rice, you can "stick to your face the day after tomorrow". Although Hawking can't stand up, as long as he receives a tip, the fake physicist can not only jump up in a second, but also run in a wheelchair.

If you don't have much experience in surfing, I advise you to be mentally prepared before clicking on this kind of video, otherwise you will just go blank and say, "Huh? ”

(Photo/@或斤)

Of course, the "congenital holy body" that looks like a foreigner belongs to a minority after all, and on the imitation show track, the most rolled are still Chinese.

For example, there is no need to ask the basketball world "why is it difficult to play Yao Ming again", because the next "Yao Ming" is performing fingertip spinning in the live broadcast room, and the next "Da Yao" is elbowing "Kobe" in Lianmai PK.

Fake "Kobe" and fake "Yao Ming" are in PK. (Photo/@云南阿辉直播间)

"Xing Ye" and "Wu Mengda" staged a reunion across time and space, and the protagonist group of "Hurricane" cottage gathered in the live broadcast room, you don't know what else you will get in the next second, you only know that even if you really see the star himself, you don't dare to recognize it.

The first sight of "Ma Dongxi", the second sight of "Ma Xidong" and "Ma Xixi", it turns out that the Internet is the best way to test eyesight.

The threshold of "Innate Holy Body" is getting lower and lower, "Hanni Pull" is proficient in cooking and playing the piano, and some people can't learn other people's talents.

At a glance, the crew of "Hurricane". (Photo/Live Screenshot)

The absurdity of this parody show is sometimes beyond people's imagination.

Imitation of this matter, it was originally a celebrity eating meat and an imitator drinking soup, but some latecomers could actually pick out "three dishes and one soup" in the mouths of their predecessors who were not full. Some of the influencer's imitators are even more popular than the influencer himself.

As a "congenital holy body collector", Abin initially followed the example of the shaved guy and posted a selfie on the Internet, "I don't want to be a security guard anymore, ask for directions". It didn't take long for him to become the "anti-fraud Xiao Chen" in the eyes of passers-by. Lao Chen, who was once hotly discussed on the whole network, is still troubled by the dilemma of declining traffic after resigning; And Xiao Chen stuck out his tongue casually, and the number of video likes and popularity in the live broadcast room surpassed Lao Chen, which can be called "anti-Tiangang".

Lao Chen and Xiao Chen live broadcast with microphones, Xiao Chen and Xiao Chen imitators connected with microphones, and Xiao Chen also asked Lao Chen if he wanted to join, and the absurdity of the contemporary Internet turned into a concrete image at this moment.

Xiao Chen doesn't need to cheat, twist his body and stick out his tongue, and he will have attention. (Photo/@保安阿斌)

As we all know, traffic comes and goes quickly, and if you want to catch it, you have to fight for speed. Guo Youcai has just exploded into popularity, and many people who look similar to him have sprung up, vying to be "the most imitator".

But be careful, when you find a "congenital holy body", you should hurry up and appreciate it, because the tasting period of Ta is really short. For example, Yu Wenliang withdrew from the network after a few months of not being popular, and it was much more difficult for "Yu Wendian" to increase his fans.

But the Internet has finally succeeded in creating a wealth myth, and some people can make a lot of money by simply dressing up ugly with a face similar to that of a well-known person.

They can explode and make money, and everyone here is responsible

While the "Innate Holy Body" is exploding, imitation is becoming more and more infinite. A very small number of people stand at the top of the traffic with their appearance and talent, "they have always been imitated and never surpassed". Nowadays imitation does not need to transcend the Buddha-figure, it is enough to be more abstract than the Buddha-figure.

Speaking of which, imitation is not a new idea. Long before the popularity of short videos, celebrities were the objects of imitation, and large and small imitation shows were born. Even some people have become stars by imitating them.

Chen Guokun, for example, stood out from Bruce Lee's many imitators. He was once favored by Stephen Chow, and wore the same Bruce Lee robe in the movie "Shaolin Football", doing his signature moves, and later became a real actor, playing Bruce Lee in different movies many times.

(Photo/"Shaolin Football")

However, sometimes it's only one step away from paying homage to spoofing. Zhao Benshui's imitation of Zhao Benshan has begun to take shape in the style of the current Internet: compared to acting in sketches, he mainly wears Zhao Benshan's appearance, and attracts people's attention by eating nails, chewing glass, and holding bicycles. He also appeared on the "Avenue of Stars" and participated in commercial performances in various places, but was finally warned by Zhao Benshan before he stopped imitating.

In the past, he became famous by imitation, and the most important channels were on TV and movies, such as "Open the Door", "Happy Star Face", "Variety Show" and other programs have become popular with a group of artists. Nowadays, the live broadcast lens has lowered the threshold for imitation, anyone can shoot short videos, start live broadcasts, and imitate anyone in any way, and the rivers and lakes of imitation are quickly crowded and chaotic.

Zhong S and Wang Dafei. (Photo/@汪大菲 (Happy Version))

The copycat version of ESO that exploded two years ago, a group of people will also learn to dance, and the "Congenital Holy Body" has gone down to a higher level, interpreting all kinds of rotten stalks to the extreme.

Zhong S and Wang Dafei quarreled in the live broadcast room, repeatedly saying "When will you return the mattress to me" and "Are you a man", forcing Wang Xiaofei to shout "I am real".

Wang Baoqiao and his ex-wife chatted about marriage gossip in the live broadcast room, and also claimed in a high-profile manner that they wanted to recruit an agent surnamed Song, and it didn't take long for them to apologize to Wang Baoqiang with their ID cards.

This British and adamn demonstrate "effective swearing". (Photo/@这英 (Shake Version))

Nothing is serious, everything can be deconstructed, I learn from you, you learn from him, and the traffic will follow. Internet celebrities and imitators make a lot of money, live and die quickly, the audience ridicules them, envies them, and then forgets them, and their fingers slide to jump to the next live broadcast room, forming a set of standard processes with an infinite loop.

It is worth mentioning that whether it is an immortal who is guiding the way in the comment area, or going to the live broadcast room to take out real money to reward the "Congenital Holy Body", in this live show, the presence of viewers has always been very high. For netizens, knowing that it is fake, it is just a picture.

Imitators and netizens who watch fun, two types of people find each other in the torrent of the Internet, singing and harmonizing, which together constitute the wonder of the contemporary Internet.

It's just that the boundaries between the two are becoming more and more blurred. In the comment area of every "Innate Holy Body", there are always people who post selfies to ask the immortals for guidance, maybe they will also turn into "cultivation results" one day.

(Photo/@云南阿辉评论区截图)

In the final analysis, the exaggerated words of "innate holy body" and "cyber immortal guidance" themselves imply a certain pursuit - the pursuit of traffic and wealth.

After Yunnan Ahui became popular, he earned 80,000 yuan in more than 10 days, close to the average annual salary of the locals. Lu Ha, who imitated star Lu Han, revealed last year that he "earned 35 million in 7 months with goods". The old joke "Everyone in the country gives me one dollar, and I will have 1.3 billion yuan", why is it not realized in the live broadcast room of "Innate Holy Body"?

Everyone is questioning, "Why is this making money?", and everyone is thinking, "Why didn't I make this money?" Some people are willing to landscape, objectify, and alienate themselves, while others envy or criticize, but they just don't have the opportunity or can't let go of their bodies to become "innate holy bodies".

Almost no one remembers that last year's Internet was still popular "be yourself", and even if they did, they couldn't help but ask: In the face of traffic and money, the true meaning of "being yourself" is to run desperately towards your own desires?

Proofreading: Meet

Operation: Lu Zirui

Typesetting: Chen Yi

View original image 497K

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