Lantu's bosom friend is about to get on the ship......
However, this time, the "bosom friend" containing the "Hua" gene chose a brother factory.
On June 17, it was announced that VOYAH's all-new pure electric family SUV will be produced at Dongfeng Nissan's Yunfeng plant.
However, neither VOYAH nor Dongfeng Nissan has responded so far.
However, from the relevant announcement disclosed by the Ministry of Industry and Information Technology, it can be seen that the new SUV "Bosom Friend" model of VOYAH has appeared in the new car declaration catalog, and the production address is displayed as "No. 8 Yunfeng Avenue, Junshan Street, Wuhan Economic and Technological Development Zone, Hubei Province", which is the location of Dongfeng Nissan's Yunfeng plant.
This news is not unfounded.
In fact, on March 21 this year, when VOYAH and Dongfeng Nissan's Wuhan plant carried out party building and co-construction exchanges. From the speech of Jiang Tao, COO of VOYAH Automobile and chairman of the labor union, it has been revealed that the teams of both sides are reasonably promoting the new project, and you can get a glimpse of the clues.
Why did the VOYAH pure electric "bosom friend" SUV choose Dongfeng Yunfeng OEM instead of self-produced?
As we all know, the original factory of VOYAH is located in Hanyang Jinkou, Wuhan, which belongs to the transformation of Dongfeng Renault factory, and there is only one main production line in the factory, which has been in operation for many years. However, in order to produce sedans, SUVs, and MPV models with completely different body and chassis sizes, the power system covers range extension, pure electric, PHEV, and the manufacturing department is facing a lot of pressure to produce increasingly complex models.
Especially in the face of the new model FEEY318's higher production standards, higher quality standards, and higher intelligent machinery standards, the on-site operation space is more stretched.
In view of the situation, in order to meet the production needs of the current models on sale, more production lines need to be opened to support VOYAH to further expand its product portfolio and climb to higher sales volumes.
The appearance of Dongfeng Yunfeng's OEM is not unexpected, and it can even be exaggerated to say that it is also saving Nissan's surplus production capacity of new energy.
Some netizens said that you picked up a cheap ...... and sold it.
Are you sure?
As we all know, the current life of Dongfeng Nissan is not easy.
According to retail data, Dongfeng Nissan's cumulative sales in 2023 will be 673755 units, of which the cumulative sales of ARIYA will be 3,702 units. In the first five months of this year, 251455 units were sold in the ARIYA and fell to an average of less than 300 units per month, and even the X-Trail e-Power, which Nissan is proud of, did not see the top.
Precisely, these new energy models are still produced at the Dongfeng Yunfeng plant in Wuhan.
At the beginning, Dongfeng Nissan's Wuhan Yunfeng factory was a customized factory for the three-cylinder X-Trail and electric Arrow, with a designed annual production capacity of 300,000 vehicles, including seven process workshops, including stamping workshop, welding workshop, painting workshop, resin workshop, assembly workshop, tire pressing workshop, battery PACK workshop, etc., and has a complete new energy vehicle manufacturing industrial chain.
It is said that at that time, Nissan positioned the X-Trail e-Power and ARIYA as popular models, but there was no splash or topic at all. According to the data, the output of Dongfeng Nissan's new energy vehicles in 2023 will only be 41,883, resulting in a pitiful low capacity utilization rate of Dongfeng Nissan's Yunfeng plant, which has been in a state of semi-shutdown since it was put into production in 2021.
Even during the BYD Tang big sale, there was a period of time when the welding and painting of the Dongfeng Yunfeng factory were used by Changsha BYD to OEM Tang's body.
Think about it, this time Dongfeng Yunfeng to the VOYAH OEM "bosom friend" brand is not a fuss, maybe with the big sale of the VOYAH bosom friend SUV, one day Dongfeng Group announcement will show that due to market demand Yunfeng factory sold to VOYAH Automobile, do you say that such things will continue to happen?