laitimes

Selling technology cheaply? The state spent 20 years of painstaking research on shield machines, but they were only sold at 1/10 of the price abroad

author:90 companies

#头条创作挑战赛#

There is no doubt about the importance of shield machines in the field of infrastructure, but what people did not expect is that China spent 20 years of painstaking research on shield machines, but in the international market it was only sold at 10% of the price abroad, which also caused many people to discuss, thinking that this is selling technology cheaply.

Selling technology cheaply? The state spent 20 years of painstaking research on shield machines, but they were only sold at 1/10 of the price abroad

With the upgrading and transformation of China's manufacturing, we have completed breakthroughs in many fields that have been stuck, and even completed corner overtaking in many fields. Nowadays, in many fields of industrial manufacturing equipment, the dependence of the United States and the West on Chinese industrial equipment is constantly increasing.

Among the equipment that has completed technological breakthroughs in the mainland, the shield machine is obviously a very dazzling new star. After realizing the importance of the shield machine, Continental invested a lot of manpower and material resources and set up a special R&D team to build a domestic shield machine.

With the continuous efforts of domestic scientific researchers, the mainland's shield machine technology is also developing rapidly, and on September 29, 2020, the 1,000th domestic shield machine rolled off the assembly line. Not only that, judging from the public market data, the mainland's shield machine has won 90% of the domestic market share, completed the localization of the shield machine, and got rid of the dependence on imported shield machines. At the same time, the continental's shield machine has also won nearly 70% of the global market share, and a large number of countries are lining up to buy the mainland's shield machine, after India also ordered 8 domestic shield machines in one go.

Selling technology cheaply? The state spent 20 years of painstaking research on shield machines, but they were only sold at 1/10 of the price abroad

With the rapid development of domestic shield machines, many people also feel honored, but what people did not expect is that there are gradually some doubts. That's why the price of domestic shield machines is basically only 10% of that of foreign shield machines, which is too low.

The importance of the EPB is undeniable, and it is now indispensable equipment for infrastructure construction in the field of excavation and mining, such as underground tunnels and mountain tunnels. With the rapid growth of the global economy, more and more countries have begun to build subways and high-speed railways. The construction of these infrastructure is often difficult to avoid the excavation of various tunnels, which is why the demand for shield machines is increasing worldwide.

However, it is precisely because the shield machine is very important, so when many countries buy a shield machine, they often give priority to not the cost performance, but the technical level and market reputation. The shield machine industry in the United States and the West has developed relatively early, such as Japan, Germany, and the United Kingdom are all world-renowned shield machine veteran powers.

Although the technical level of China's shield machine is developing very rapidly, it is excellent in various performance parameters. However, when the domestic shield machine was just introduced, there was no example that could prove this. If China's shield machine and foreign shield machine are at the same price level, many countries are actually more willing to buy foreign shield machines, after all, after the test of the market, at least can understand what level it is.

Selling technology cheaply? The state spent 20 years of painstaking research on shield machines, but they were only sold at 1/10 of the price abroad

It is precisely for this reason that if China's domestic shield machine wants to open the international market, it must adopt a price reduction strategy, and only a low enough price can attract other countries to buy. Only by gradually having a good reputation in the market will more customers be willing to try domestic shield machines.

However, before the emergence of domestic shield machines, the shield machine technology was mastered by a few countries in the United States and the West, and with this technical barrier, these countries raised the price of the shield machine very high. This has a high profit margin, which also means that when China, an emerging challenger in the shield machine market, emerges, foreign shield machine companies will definitely try their best to suppress the development of domestic shield machines.

If the domestic shield machine adopts the strategy of price reduction, but the price reduction is not high, this will actually lead to foreign shield machine manufacturers to reduce the price together. For example, if the price of the shield machine in the mainland is 9% of that of foreign manufacturers, then foreign manufacturers will also reduce to this price. At the same price level, in fact, many consumers will choose to buy more familiar foreign shield machines.

Selling technology cheaply? The state spent 20 years of painstaking research on shield machines, but they were only sold at 1/10 of the price abroad

It is precisely for this reason that if the domestic shield machine wants to break the situation and open up the foreign market, it must come up with a price that foreign shield machine manufacturers cannot come up with. It just so happens that with the huge production capacity advantage of Chinese manufacturing and the blessing of the completed industrial chain, the cost of domestic shield machines is much lower than that of foreign manufacturers.

Even if the domestic shield machine is only sold at about 10% of the price of the foreign shield machine, it still has a lot of profit margins. Nowadays, the domestic shield machine is also driven by the price strategy, and gradually open up the foreign market, which actually means that as long as the shield machine is upgraded, the mainland gradually increases the price of the new shield machine, and under the market influence that has been obtained, there will still be a large number of countries choose to buy domestic shield machine.

Selling technology cheaply? The state spent 20 years of painstaking research on shield machines, but they were only sold at 1/10 of the price abroad

Many people may think that as a world-renowned infrastructure power, the mainland can sell these shield machines in the domestic market. In fact, this is not the case, the domestic demand market is important, but if you want to really promote the development of the industry, the most important thing is to achieve enough advantages in the international market.

If you agree, please like, welcome to forward, leave a message and share.

Read on