In the current real estate market, each region is building its own core, and the real estate projects being developed are also improving their quality and creating luxury homes.
The park has always been the ceiling of Suzhou, and it is also the place with the most luxury houses in Suzhou, and there are projects such as Suzhou Peach Blossom Spring, Lakeside Four Seasons, and Tongque Terrace.
Recently, a new project in the park has also attracted the attention of many buyers under the name of "luxury housing". However, when we dig deeper, we find that its actual performance is far from the title of luxury house.
This project is the Zijin Philippe Jiadi cooperated by Poly Real Estate and Beijing Jinyu.
Zijin Philippe Jiadi is located in the north of Zhongxin Avenue, the south of Xiluo Lane, and the east of Jinxi Street, which was won by Beijing Jinyu on November 29 last year, with a transaction floor price of 39,027 yuan / square, with a total price of 2.896 billion yuan, a premium of 30%, and was a proper land king at that time.
The plot ratio of the Zijin Philippe Jiadi project is 1.5, and the western-style house community created is not much in the park at that time, but the recent land auctions are all low-density plots, which is no longer strange.
The area of Zijin Philippe Jiadi starts from 190 square meters, and the maximum is 260 square meters. has always claimed to build a "luxury house" in Suzhou, and even claimed to set a benchmark for Suzhou luxury houses.
For luxury houses, everyone's first impression is that they are expensive, low-density communities. The specific standard is relatively vague, and the editor deliberately found the standard of the mansion in Baidu Encyclopedia, but there seems to be no matching point in the Philippe Jiadi.
Recently, after the "baptism" of various advertisements by developers, Xiaobian almost believed, we are tired of seeing the gorgeous rhetoric, and we will pour cold water on it to analyze this "mansion" from another angle, please look at it rationally for buyers.
Next, we will compare these aspects to see if Zijin Philippe Jiadi meets the standards of luxury houses
First, is the regional location irreplaceable? Although Feili Jiadi is located in Suzhou Industrial Park, but it belongs to Shengpu Street, Shengpu Street in the park is relatively general in terms of planning and resource support, saying that it is irreplaceable, it should not be, the environment and supporting facilities of Qingjian Lake are superior to it, at present, the park is the core location of Shuanghu, where it is really irreplaceable, there are many plots similar to Feili Jiadi, there are car workshops in the south, Qingjian Lake in the north, and even the nearest Xietang planning is better.
In addition, the area has a mediocre performance in terms of educational resources, and the surrounding community is currently divided into Xingyang School District. This is undoubtedly a major shortcoming for families who pursue a high-quality educational environment. At a time when education is increasingly a family focus, this shortcoming has made Philippe Armor lose much of its appeal among many luxury property competitors.
Second, the environment: Xiaobian deliberately went to the surrounding area of the project to step on the plate, it seems to have nothing to do with elegance, natural resources may be the most on the south side of the river and the trees on both sides of the road, the east side is mostly factories and living areas, the west side of the river is the children's hospital, the north side is the undelivered Greentown Yunlu, and the south side is the main road of Zhongxin Avenue. The entire city interface is not impressive. Take a look at the image below
Third, in terms of products, when it comes to the product itself, in addition to various renderings and unfinished sales offices, there are also floor plans. The photos from the scene are as follows:
Taking the 225 square meter apartment as an example (as shown below), the first thing that catches the eye is the three pillars, of which there is a pillar standing abruptly in the middle of the living room, which greatly affects the integrity and aesthetics of the space, and also limits the placement of furniture and the fluency of activities. The other two pillars are on the balcony, which not only affects the view and lighting, but also makes the use of the balcony space cramped and irregular. What's even more incredible is that the second bedroom door is set on the balcony, which brings great inconvenience to the occupants. In addition, the secondary bathroom is a dark guard, with poor ventilation and lighting conditions, which can easily lead to problems such as humidity and odor, which seriously affects the comfort of living. This kind of house design is like a product many years ago, and I believe the designer is still very "senior".
In order to facilitate the comparison, we called up the house type of the same area of the nearby project (Tianyu Oriental 228 square meters) as a comparison, and the difference is clear at a glance in the same area segment (as shown in the figure below). If it's you, which one do you prefer?
Finally, there are many hidden dangers in terms of branding. Philippe Jiadi is jointly built by Poly Real Estate and Beijing Jinyu.
Poly Real Estate has always focused on building rigid demand projects in Suzhou, lacking development experience and brand accumulation of luxury residential projects. The so-called "luxury house" built in recent years is also Junhuafu, and the project took more than one year to open, and it missed the best period. At that time, Junhuafu positioned itself as a high-end, creating large-area products, if it was launched in a timely manner, it might be able to make a splash, but now it is alive and thin, and there is no sound for the first time, fortunately there is a good partner (Hengtai) who repurchased the listing, otherwise the data is very embarrassing, perhaps in order to "cover people's eyes", after June, immediately collect evidence again, but according to the feedback from the case, the first batch of licensed houses can still be sold, you know this routine.
Beijing Jinyu is the first time to enter the Suzhou market, and its projects in other places have repeatedly appeared rights protection incidents, and recently it was even rumored to have a loss of 750 million yuan in the first half of the year, and 13 billion yuan in bonds due within a year. This undoubtedly casts a shadow on everyone's confidence, and there are some worries about the later delivery.
Whether the building is beautiful or not is still on paper, and can only rely on the developer's previous works as a reference. Some time ago, Zijin Philippe Jiadi held a press conference and brought a group of high-end home furnishing supplier bosses to the platform, but there is one thing to note, not all products are the same for high-end brands, and there will be a "special version".
In addition, the grapevine said that the cooperation between the two sides has not been smooth sailing, it is rumored that there has been a gap, and in the early promotion stage, because some small things are entangled, the node has been repeatedly delayed. It is not known whether this partnership will affect the quality control of the project and the later property services.
To sum up, although Zijin Philippe Jiadi is under the banner of "luxury house", it has obvious deficiencies in terms of region, product and brand. When choosing a property, buyers should keep their eyes open, understand all aspects of the project in depth, and not be confused by the flashy publicity, so as not to leave regrets in their future residential life.
It is reported that the first price of Zijin Philippe is expected to be 6w+, and the total price is expected to start at 1200w, this price can be picked at will in Suzhou, the project is expected to be open in early August, and we are advised to actually see the scene before deciding whether to buy, the current market is a buyer's market, calmly treat all kinds of publicity. The editor will continue to pay attention to the situation of the project in the future.
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