Guangqi Honda's "Yunxin Zhiyuan" plan? To put it bluntly, it's a big gamble!
To be honest, after reading this plan, I can't help but ask: is Guangqi Honda going to the sky or going to the sea?
Not to mention the rhetoric that pure electric vehicle sales will account for 100% in 2035, let's just say how big a wave can the 6 new pure electric models really set off? You know, in the current automobile market, pure electric models are blooming everywhere, and they are all over the street!
Guangqi Honda is going to play big? Or are you pretending to be a ghost? In my opinion, this is clearly digging a big hole for himself, and it is also called the "era of smart electricity". Tsk, that's ironic!
Wait, let's take a closer look at this so-called "Yunxin Zhiyuan" plan. Wow, it's really dazzling and full of tricks! What APP, cloud exhibition hall, online mall, all kinds of things, dazzling. Is this about treating users as guinea pigs and doing a big experiment?
Let's talk about the "Manic Dream Festival" and "Dream Equation", it makes people shudder when they hear it. Is this going to be a car show or a concert? Do you want to turn a 4S store into a Di kitchen?
But then again, Guangqi Honda's operation reminded me of a play I watched when I was a child: "The Lion's Big Mouth".
No, isn't Guangqi Honda opening its mouth wide this time and wants to swallow the entire auto market? But the question is, it's really hard to say whether this bite can be swallowed.
If you want me to say, instead of engaging in these bells and whistles, it is better to do a good job of the product in a down-to-earth manner. After all, no matter how high-end marketing is, it can't replace the reputation brought by a good car.
But then again, Guangqi Honda's operation has taught other car companies a lesson: how to complicate simple things. That's amazing!
Finally, the editor would like to ask: does Guangqi Honda want to build a future car brand full of technology, or will it turn itself into a large-scale magic show? What do you think about this?