Xinmin Evening News (reporter Li Yineng) Yesterday, Xincun Township, Chongming District, ushered in the closing ceremony of the third rice culture festival in 2021 and the first "rice field and starry sky" tent festival activities, the traditional program rice competition was held at the same time, and the hand-drawn map of the tourism route featuring rural leisure tourism was released for the first time.
(Photo: Xu Cheng)
In the national AAA-level tourist attraction "Rice 1968", the traditional program rice tasting competition arrived as scheduled. The ten kinds of rice selected this time are the experimental varieties of the Shanghai Academy of Agricultural Sciences in Xincun Township, and have been tasted and beaten by experts and guests. The reporter experienced 10 kinds of high-quality rice at the scene, which can be described as having its own advantages, some sticky, some smooth, some sweet, can meet the various requirements of the "dry rice people" for rice, and finally "Shenyou R1" won the most popular award, "Chongxiang Japonica 201" won the "Best Taste Award", and "Nan Japonica 46" won the best quality award.
The keynote speech was a highlight of the closing ceremony, with the theme of "Sharing the Harvest Celebration and Painting Rural Revitalization Together", the keynote speech invited three industry professionals who have cooperative relations with Xincun Tourism and are engaged in mid-to-high-end experience travel services, wildlife conservation, and youth growth camp experience to talk about the future development pattern and opportunities of Xincun from their own perspective.
In recent years, the rapid development of the rice culture town industry in Xincun has successfully created two national AAA-level tourist attractions in two years, where four small sacred beasts and elk have settled down here, bringing the people a real and bulging bag of money. More than 3,000 mu of high-quality rice orders have brought at least 100,000 yuan per household to more than 70 family farms; the development of the integration line of industry, tourism, agriculture and tourism has made the domestic sales of Guanhua kitchenware from less than 500,000 yuan per year at the beginning, to 5 million yuan in 2019, to 28 million yuan in 2020, and then to more than 50 million yuan in 2021, so that the foreign trade foundry enterprises that can accommodate more than 1,200 jobs are reinvigorated; the Chia Tai 3 million egg project is officially put into production. The first batch of eggs have been sold before the National Day, and it is expected to supply 800 million safe and delicious eggs to Shanghai citizens every year in the future; during the National Day, the rooms in the high-end homestay of Daoxiang Flower House, which has just opened, are full every day.
This summer, on the basis of comprehensive collection and repeated summarization and refining, Xincun Township proposed to inherit and carry forward the characteristics of the new village of "reclamation and expansion as the foundation, enterprising as the core, and innovation as the soul", and create a pastoral complex with "three lives synchronized" production and life ecology and "trinity" of agricultural and cultural tourism. At the second township party congress held recently, it was proposed to create a global tourism scenic spot with a global script, a local scene, and elements everywhere in batches and levels, and strive to pursue a beautiful life community of "home and beauty, wisdom everywhere, and happiness for everyone", and take a solid and steady step towards building a demonstration and leading effect of the Shanghai suburban rural revitalization practice demonstration area.
It is understood that the first "Rice Field Starry Sky" tent festival, which opened yesterday, made good use of the pastoral background advantages of Xincun Township, and the citizens could camp and cook by the sea of rice in the fragrant osmanthus flowers, look up at the stars at night, and enjoy this unique autumn suburban tourism experience.