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Less than 50 billion market value to "cut the belly to apologize", the company executive has made a profit of more than 27.23 million yuan

author:AI Finance and Economics

Written by AI Finance and Economics Xue Yongwei

Editor/ You Yong

Today's A shares, a new thunderous "cut belly" concept stock.

The incident stemmed from a recent dynamic in the circle of friends by Chen Yubi, deputy general manager of NORD Shares: "Please support NORD, next year's market value is not 50 billion, I apologize." Below the text, there is also a poster of his speech at a summit. Since October 26, screenshots of the "50 billion market value military order" have been circulated on the Internet.

Some investors are already on the move. In the stock bar of NORD shares, some shareholders said, "I will buy a hand today with a cut belly." Some shareholders also said that this is the company's executives speculating on the company's stock price, "starting to play the entertainment circle that set, deliberately making mistakes, and forcibly bringing goods."

On October 27, nord shares rose sharply, closing at 25.10 yuan, up 6.54%, a record high.

The matter quickly attracted the attention of the CSRC, and the Shanghai Stock Exchange quickly issued a letter, "Please disclose and rectify your company immediately after receiving this work letter." Nord shares said in the response that the incident occurred on the evening of October 22, and Chen Yubi's relevant remarks in the screenshot were an operation error when setting up a small number of friends in the WeChat circle of friends to be visible, and the object of the release was only a small number of friends. It also said that he had deleted the content immediately within a short period of time after discovering it.

NORD stressed that the outlook for the company's future market value in the screenshot is based on the individual's outlook for the securities market in the new sector of electricity, and "does not provide investment advice to anyone and does not represent the company's position".

Less than 50 billion market value to "cut the belly to apologize", the company executive has made a profit of more than 27.23 million yuan

Screenshot of nord share clarification announcement

Where does NORD shares come from?

What is the origin of this "desperate stock recommendation" company?

According to public information, NORD co., Ltd. was formerly known as the Changchun Heat Shrinkable Material Factory founded by the Changchun Institute of Applied Chemistry of the Chinese Academy of Sciences, and the current main business is the research and development, production and sales of electrolytic copper foil for lithium-ion batteries, and its products are mainly used in the production and manufacture of lithium batteries.

Lithium batteries are the hottest track at present, driven by new energy vehicles, the stock prices of industry leaders such as Ningde Times have hit a record high. Nord shares have also stepped on the wind, and have risen a lot before the executives issued thunderous remarks, which can be called a big bull stock this year.

At present, NORD co., Ltd. ranks 7th in the total market value of 118 companies in power transmission and transformation equipment, and is a well-known supplier of new energy lithium battery materials. In 2018 and 2019, CATL was the largest customer of copper foil for lithium batteries of NORD co., Ltd., achieving a total sales revenue of 395 million yuan and 485 million yuan, accounting for about 20% of the total revenue of the year.

Benefiting from the heat of the entire industry, NORD shares in 2021 interim report shows that the revenue is 2.008 billion yuan, an increase of 153.42% year-on-year, and the net profit attributable to the mother is 201 million yuan, a year-on-year surge of more than 12 times, and its performance is more eye-catching. The share price of NORD shares rose from the lowest point of 6.64 yuan to 25.10 yuan, with a total market value of 35.1 billion yuan, and the stock price increased nearly 4 times. However, if we want to reach the "market value of 50 billion" in Chen Yubi's mouth, we need to continue to rise by about 50%.

The development of NORD shares still has some volatility. In September this year, when NORD shares planned to increase by 2.288 billion yuan, the CSRC paid attention to the fact that from 2018 to the first half of 2021, although the operating income of NORD shares was relatively stable, the net profit fluctuated greatly; the balance of accounts receivable was higher, and the balance of accounts receivable in the half year reached 1.599 billion yuan; and the balance of monetary funds, short-term borrowings and long-term borrowings was higher. From the perspective of longer-term development, affected by the cyclical fluctuations in copper foil prices, the performance volatility of NORD shares in the past decade is also large.

As a vice president, Chen Yubi's hard work is also closely related to his own interests. The company's stock price rose, and he was the direct beneficiary.

In 2016, Chen Yubi, who has been working in the industrial chain for many years, was nominated as the executive deputy general manager of NORD Shares. Judging from some of the company's arrangements, NORD shares are quite important to this executive.

In February this year, NORD co., Ltd. launched the first equity incentive plan, granting 30 million stock options to the backbone of the company at a price of 7.55 yuan per share. Among them, Chen Yubi received the largest share of allocation, reaching 1.5561 million shares. Today, the stock price of NORD shares has exceeded 25 yuan. This also means that, after deducting the cost price, Chen Yubi has profited more than 27.23 million yuan from equity incentives.

However, industry insiders also pointed out that the executives of listed companies so casually touted and predicted the company's stock price, suspected of violating the law.

According to the Administrative Measures for Information Disclosure of Listed Companies, the time for the information disclosure obligor to publish information on the company's website and other media shall not precede the designated media, and shall not replace the reporting and announcement obligations that should be performed in any form such as news release or answering reporters' questions, and shall not replace the temporary reporting obligations that should be performed in the form of regular reports.

On the evening of the 26th, the Shanghai Stock Exchange also issued a regulatory work letter to NORD Shares, requiring the company and relevant responsible persons to attach great importance to this matter, "All directors, supervisors and senior management of the company should strengthen the prudence of publicly releasing information, and avoid publishing major and sensitive information, inappropriate remarks that may cause market misunderstandings and affect the company's market image." ”

Curse from the mouth of the executives

In the A-share market, the executives who have come out of the mouth are not alone.

The 100 billion "tooth mao" executives who have recently been sent to the hot search are one of them. On October 17, tongce medical's stock price fell for two consecutive trading days. Some shareholders questioned, "Tongce Medical's stock price, such a little performance, maintaining such a high price, buying this company's stock, are all pigs who deserve to be killed." ”

In response, Lu Jianming, chairman of Tongce Medical, personally replied on The Snowball, "(This) is not a shareholder we welcome, and it is our shame that they buy our shares." In the interaction between Lu Jianming and the doubters, there are also words such as "a mouth that stinks worse than the toilet".

The mutual hatred lasted for many days. Lu Jianming posted that he had been "entangled, slandered and insulted every day" by dozens of vests and thousands of private letters over the past few years. Concurrent weibo wrote, "The mind is quiet and easy to seek the law of the long life, and it is difficult to be mad and when you are a teenager." However, the chairman's anger has not stopped the downward trend of the stock price, and as of today, the stock price of Tongce Medical still has no momentum of rebound.

When it comes to the impact of executives on investors, the story of Qianyan Yam Machine is even more tragic. In May 2019, when minority shareholders asked at the shareholders' meeting "can we get our hard-earned money back", Liu Xianghua, chairman of Qianyan Medicine Machine, said, "You originally came to gamble, and our stock just fits you." "In September 2020, the Thousand Yam Machine withdrew with a flat plate, and during the delisting period, the Thousand Yam Machine harvested 29 up and down boards. Some investors said that "550,000 has shrunk into thousands of pieces."

Successful entrepreneurs have experienced similar incidents. On the afternoon of January 16, 2019, Dong Mingzhu, who claimed to be "illiterate to the stock market", not only posted the 2018 revenue and tax payment data of Gree Electric Appliances in advance at the extraordinary shareholders' meeting of Gree Electric Appliances, but also knew all about the sensitive issues of shareholders on dividends, successors, and Yinlong New Energy.

On the same night, Gree Electric Appliances quickly released its 2018 performance forecast, but it still failed to successfully "make up the pot". Because of the early disclosure of performance information, a few hours later, Miss Dong was also issued a warning letter by the Guangdong Securities Regulatory Bureau. The warning letter said that Dong Mingzhu should conscientiously draw lessons, earnestly strengthen the study of securities laws and regulations, and standardize the behavior of releasing information to the outside world.

Back to this "cut belly" incident, two days later, NORD shares will also disclose the third quarter report of 2021, and what follow-up will be followed by the "cut belly" story, and we can only wait and see the market performance at that time. Previously, Xiang Lehong, chairman of Lege Shares, was pushed into the hot search for accusations against fund company Ping An Asset Management. The shares of Lege shares also rose rapidly the next day, and the trading volume increased significantly. But Lege shares were soon beaten back to their original form, and the stock price fell back.

After all, relying on thunderous remarks to attract attention is not a long-term solution.

This article is originally produced by AI Finance and Economics, an account of Caijing Tianxia Weekly, without permission, please do not reprint it on any channel or platform. Violators will be prosecuted.

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