When it comes to Moutai and Wuliangye, two big men in the wine circle, many netizens joked: "People who drink do not buy, people who buy do not drink", because the price really makes us ordinary people unable to climb high.
In order to enter the low-end market, Moutai and Wuliangye launched a series of wines that the people can afford to drink. But the question arises again, so many varieties, what is the difference between them, people are stupid to distinguish.
Today, the wine is small and fat, and I will give a good talk about Maotai and Wuliangye's low-end series of wines, and who has the highest cost performance.
First, Moutai low-end series of wine
Moutai Prince Wine and Moutai Welcome Wine are the middle and low-end series of wines directly under Moutai in Guizhou, and they are also the two most popular wines among consumers, but the difference between the two is still quite large.
Moutai Prince Wine is the mid-range product closest to Feitian Moutai and its brewing process is the same as that of Moutai. The brewing of Moutai wine needs to go through seven times of wine extraction, and if it reaches the standard of Moutai wine, it is stored and mixed with Moutai wine, and if it does not meet the standard of Moutai wine, it is used to blend into prince wine.
Moutai wine and Moutai Prince wine are different in storage time and different base wines. Moutai Prince wine 3 years of cellaring, 21 types of base wine mixed with a small number of new wines of the year, the amount and quality of base wine compared with Moutai, there is a certain gap, but it is still a rare good wine!
Moutai Prince Wine is divided into many series, among which the quality of 1999 is more similar to the style of Moutai wine: the entrance is elegant and delicate, the throat is mellow and smooth, and the taste is three, and you can see "millet flowers", "pearl chains" and "full of stars".
Moutai Welcome Wine is a low-end product of Moutai with a price of about 100 yuan. Welcome wine is a grade worse than Prince wine, which is steamed with Moutai wine and discarded lees, and then added some fresh sorghum and new wine koji to brew the "sand wine", the production cycle is short, there is no need to cellar, and the wine yield is high. However, in the same price of 100 yuan liquor, Moutai welcome wine is still good value for money.
2. Wuliang series wine
Wuliangye, Wuliangchun and Wuliangol are highly similar, but there is a world of difference behind them.
The three liquors are the core products of Sichuan Yibin Wuliangye Distillery, which are strong aromatic liquors, which are high, medium and low price respectively. At present, the price of 52 degrees Celsius is expensive, between 1200 and 1300rmb; between 221 and 300rmb in Wuliangchun and between 60 and 80% of Wuliangol, the price is more affordable.
All three series of wines are brewed with the same ingredients, but in different orders. Liquor is divided into special songs, head songs, two songs and so on according to the order in which the wine is taken. Wuliangye liquor uses the highest quality liquor for the original wine brewing, and the remaining base wine, and then selected relatively high-quality, according to different market positioning to produce a series of wines.
Secondly, there are also differences between wuliang alcohol and wuliangchun. Wuliang alcohol is mainly "light and elegant", which is an innovative taste liquor, mainly for young consumers. Compared with the traditional taste of Wuliang, the wine ququ flavor of Wuliang alcohol products should be lighter, highlighting the strong but not strong, fragrant and not colorful fragrance and elegance, which not only maintains the style of Wuliang's strong fragrance, but also is closer to the needs of a new generation of consumers in terms of aroma and taste, with softness, elegance and freshness as the main style characteristics.
In the hearts of many wine lovers, WuliangChun is one grade higher than Wuliangye, and it is also the mid-range wine that is closest to the taste of Wuliangye. The main product of Wuliangchun is a typical Wuliangye style Wuliangye strong traditional taste, with a rich cellar aroma, a thick and sweet entrance, a harmonious aroma, and a sweet and comfortable taste.
Each brand of liquor has products that meet different grades and different price points, and it is the most cost-effective to choose the most cost-effective of them. In a word, I can't afford to drink Maotai and taste the prince's wine; I can't afford to drink Wuliangye, taste Wuliangchun, and when we have money, we will drink it back.
If there was a bottle of Maotai and Wuliangye in front of you, which bottle would you choose to drink?