Since the merger of Changan Mazda and FAW Mazda into one Mazda in 2021, the market has paid special attention to the "action" of Changan Mazda in products after the merger. Recently, we learned from the changan Mazda official that the new Mazda CX-5 has fully opened pre-sale, and the pre-sale price is from 179,800 yuan. For reference, the official guidance price of the current Mazda CX-5 is 179,800-245,800 yuan, and the price of the new Mazda CX-5 is expected to be further reduced according to the law that the pre-price is generally lower than the final pricing.
However, in terms of product strength, although it is only a modification, there are many product upgrades of the new Mazda CX-5. Among them, in terms of appearance design, the changes in the new Mazda CX-5 are mainly reflected in some design details such as the inside of the grille, bumpers, front and rear combination lights. Inside, the new car's central control screen has been upgraded from 7 inches to 10.25 inches, and it is equipped with a multi-functional LCD instrument.
In terms of intelligent configuration, the MZD Yuelian system has also been upgraded to the standard of the whole system. In addition to the intelligent interconnection system, the new car is also equipped with reversing images and reversing radar as standard in the safety of the whole series. Among the joint venture competitors at the same level, there are not many who can fully implement these two major configurations as standard. In addition, the new car has also upgraded the i-ACTIVSENSE intelligent safety assistance system, with MRCC adaptive cruise, SCBS low-speed brake assist system, BSM blind spot detection system and other driving assistance functions.
In terms of power, the new car is expected to continue to offer two engine options, 2.0L and 2.5L, and the transmission is matched with a 6-speed manual transmission. Of course, the man-horse control texture is still the soul of Mazda, in terms of control, the new car will also be equipped with an upgraded version of the acceleration vector control system, as well as i-ACTIV AWD intelligent four-wheel drive system.
As one of the world's most popular TOP10 models, the Mazda CX-5 has improved its overall competitiveness a lot after this upgrade, and it is expected to receive a good response in the market. It should be known that in January this year, Changan Mazda 3 Onksela won a sales performance of 13,157 vehicles, an increase of nearly 9,000 units compared with December last year.
For the new Changan Mazda, this also laid a good foundation for its merger to create a "one Mazda" image. It is understood that Changan Mazda's annual sales target in 2022 is to challenge the annual breakthrough of 200,000 vehicles, and the growth rate is about 13%-15%. Previously, Fu Yuanhong, executive vice president of Changan Mazda, had identified that in terms of product planning, changan Mazda will be the first year of the new Changan Mazda, and by 2023, new products, new upgrades of existing mass production products and new modifications will be put on the market one after another.
In the specific planning of these products, these new car products will be upgraded and evolved in intelligent configuration, as well as safety technology, interior and exterior configuration, at the same time, the new car will also focus on the two keywords of sports and youth.
In this light, the new Mazda CX-5 is undoubtedly the model that has led the way in this trend of upgrades and changes. On the basis of the final pricing is expected to be further reduced and the configuration is more abundant, the new Mazda CX-5 is also expected to join the Mazda 3 Axela to drive Changan Mazda's breakthrough in the sedan and SUV market.