The importance of appearance for a car is getting higher and higher, so the car circle has also spread the "value is justice" statement, but I think this sentence can not be too one-sided understanding, for the strength of the model to look good is the icing on the cake, if there is no strength in the face value is the existence of "vase". In the end, the exterior interior is not the whole of a car, such as these small SUVs, although the shape is unique, but the sales are not good, are their strength really vulnerable? Let's take a plate together.
FAW Toyota Yize IZUA
Toyota is one of the more comprehensive car companies in China, whether it is a car or an SUV field, there are products that can be taken, but when the eyes focus on the market segment, the situation is different. For example, the small SUV , Yize , only gained a monthly sales performance of 1205 vehicles in January, which seriously dragged the brand's sales ranking.
At the beginning of the listing, Yize has gained widespread attention with its excellent appearance design. Yi ze's front face is still dominated by a simple style, and the size of the grille and headlights is relatively large, with a strong sense of visual impact. The position of the wheel arch has a clear upward bulge tendency, such as the self-width body shape, full of sports atmosphere, the rear part of the car using a large angle slip back design, coupled with the top spoiler design, also to create a sense of sport.
The excellent exterior design does not continue to the interior, sitting in the car, full of plastic texture, the center console and the two sides of the door panels using more hard plastic and plastic materials, for young users is not attractive. The seats are also mostly made of fabric, which is not easy to clean. More importantly, the rear seat space is too narrow, Yize's wheelbase is only 2640mm, coupled with the roof of the back shape, the rear leg space and head space are more crowded, and the trunk has also been affected. Compared with the same level of joint venture models, Yize's pricing is somewhat high, the current guidance price is between 130,000-170,000, and then Toyota released a new entry-level compact SUV a few years ago, Ruifang and Fenglanda, the price basically coincides, which may also mean that Yize and C-HR will withdraw from the Chinese market, and the plunge in sales is expected.
Geely ICON
Geely ICON is a more special appearance of the car, the shape is square, but not as rough and unrestrained as the hardcore SUV, according to the reason should be more popular with young people, but its monthly sales have always hovered below 2,000 vehicles, last month only sold 564.
The grille of the front face of Geely ICON is very recognizable, close to the closed shape, which makes it look more like a new energy vehicle. Split headlights, suspension roof, tough body lines are all design highlights, the design of the rear and front of the car echo each other, the whole car looks full of personality, the originality is also very high.
In the interior of the car, Geely ICON uses many geometric elements, which looks sci-fi and is refreshing compared to the traditional interior. From the perspective of size parameters alone, the difference between Geely ICON and Toyota Yize is not large, and the wheelbase is also 2640mm, but due to the relatively regular body shape, the sense of openness in the car is significantly better than the latter. The reason why consumers really give up on it is that ICON is equipped with a 1.5T three-cylinder engine, which is an extremely sensitive topic in the domestic automotive market, and icon is obviously hit by the muzzle. What is your attitude towards the three-cylinder engine? Feel free to give your thoughts in the comments.
Jeep Liberty Man
When it comes to the comparison, the joint venture car company In the GAC FCA ranked second, I am afraid that no one can claim the first, in January, the sales of all its models fell to less than 1,000, of which the Free Man is only a miserable 33.
Jeep Liberty Design Style is a school of its own, with both the tough temperament of a hardcore SUV and the fashion sense of an urban SUV, and the front of the car has a strong sense of power. Circular retro headlights and plum-shaped taillights have high recognition, and their appearance is more outstanding.
Like the aforementioned Toyota Yize, the interior and appearance of the JEEP Liberty are like the products of two eras, there are no highlights to speak of, and the sense of grade is relatively general. In terms of space, its wheelbase is only 2570mm, the length is only 4240mm, and the performance of the rear seating space and the trunk space is relatively general, which is inferior to the mainstream models of the same level. Even if the sales are not good, the price of the free man is currently relatively firm, and the whole series only has a discount of about 5,000 yuan, and the cost performance is average. More importantly, after the merger of parent company FCA and PSA, the issue of GAC FCA's shares has been unresolved, and everything in the future is unknown, which also aggravates the user's anxiety about the JEEP brand, and the willingness to choose is naturally lower.
Write at the end
Combining the situation of the above three cars, the space performance, price, three-cylinder engine, interior design, brand power and other reasons in the car may lead to a rapid decline in the competitiveness of the product, what aspects do we value most in addition to the appearance when purchasing a new car? Which of the above cars has the most regretful sales, welcome to leave a message at the end of the article and express your opinion. (Text/Understanding the Car Master Brother Driving the Wind)
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