Since 2022, the chip shortage has not improved significantly, coupled with the intensification of the price of raw materials for power batteries, resulting in an increase in the production cost of enterprises, many car companies have raised sales prices, ranging from thousands of yuan to tens of thousands of yuan, the rigid demand for new energy vehicles is stronger, the price sensitivity is relatively low, and the impact of price increases is relatively limited.
In March, 85,000 units were sold in the plug-in hybrid market, up 183.3% from the same period last year.
The TOP10 manufacturers sold a total of 76,000 vehicles, contributing 90% of sales performance, and the highest market concentration. BYD is the largest company, with monthly sales of 51,000 units ranked first; Ideal Automobile ranked second with 11,000 units.
The sales volume of the TOP car series is clearly differentiated. Song PLUS DM-i, Qin PLUS DM-i, Ideal ONE, Tang DM sales ranked high, and the monthly sales of the rest of the car series were obvious. The Destroyer 05, as the first car series of BYD's ocean series, has its own heat, and has generated some orders this month, ranking 9th.
According to the analysis of public opinion of Fortis Intelligence, this month's plug-in hybrid market feedback a total of 131 problems, involving 82 quality problems, accounting for 63%, body accessories and electrical appliances, engines / motors are the problem points with more complaints; service problems account for 26%, sales fraud-related problems are the most significant; other problems account for 11%, mainly around suspected allocation reduction, suspected design defects.
Among the specific problems, the number of complaints that do not match the publicity ranks high, and more users feedback that the BMW 5 Series new energy vehicle system is inconsistent with the publicity, and some functions are missing; the suspected allocation reduction problem mainly focuses on the suspected reduction of the Tailgate of the Volvo XC60 new energy induction in asia-Pacific.
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