Red Network Moment News Correspondent Chen Yan Qin Liu Meng Reported from Changsha
What will the future of the experience look like? The answer of "post-90s" returnee Hu Shuang is that the diagnosis and treatment of common diseases and the management of chronic diseases can be completed in the scene of the nearest primary medical institutions to home, and can enjoy the same quality services and advanced technologies as hospitals. At present, he is taking Yi Hong's health and striving towards this goal.
The sense of purpose of "entrepreneurs" is often a gradual process. During his college years, Hu Shuang saved the first bucket of gold in his life by doing campus group buying business. After that, he went to the United States to study and opened an online store on Amazon, earning a lot of money. "It should be said that I have tasted some of the material sweetness brought by entrepreneurship, but I think entrepreneurship should not be limited to individuals, but also can be done more meaningfully." With this thinking, combined with the biomedical major studied in the United States, Hu Shuang began a new journey of entrepreneurship - the research and development and application of new technologies. In 2017, Hu Shuang returned to China and officially founded Yihong Health. Starting from scratch, the company has received 7 rounds of financing in 5 years, and in addition to achieving personal achievements, the social significance of Yihong Health has become prominent.
Refuse to lie flat and learn to be a creative generation
In 2010, when Hu Shuang entered the university, he was secretly determined to achieve economic independence as soon as possible. He aimed at the campus market, built a campus group purchase life service platform, helped students solve problems in their study and life, and thus earned the first bucket of gold in their lives. In his senior year, Hu Shuang successfully got an offer from the State University of New York at Buffalo through personal efforts.
Studying abroad is not easy, and Hu Shuang, who is abroad, also has new ideas in entrepreneurship - he tries to start a foreign trade business on Amazon, apply for sellers, create his own brand, sell jewelry, and when stable, he earns about a thousand dollars a day.
After graduating from graduate school, Hu Shuang saw the rise of a lot of outlet industries, under the influence of the entrepreneurial tide, he founded a one-to-one real-time English spoken English online education platform in Silicon Valley, but due to the break of the capital chain, the project only lasted for half a year, and then began to fall off a cliff, and finally declared failure. After experiencing this failure, Hu Shuang realized that in addition to entrepreneurship, technology and product innovation are equally important, and then Hu Shuang began to return to his field of expertise.
Perseverance, step on the bumpy road of entrepreneurship
After trying in different industries, Hu Shuang chose to return to his biomedical engineering major to start a business. He found that compared to going to the hospital to register, pay fees, and endless queues, it would be much more convenient if basic physical testing could be achieved at home. With the support of professors and lab friends, Hu Shuang began to focus on the research and development of a new generation of POCT "instant detection" products that combine artificial intelligence and mobile Internet in the United States. After two years of research and development, Hu Shuang returned to China with the product and prepared to try the cattle knife, but he touched a nose of ash.
In the early days of returning to China, Hu Shuang contacted potential family patients through pharmacies, clinics, communities and other places, tried to publicize and train various ways, so that patients could accept this machine that could detect minor diseases and chronic diseases without leaving home, but because the product concept was too advanced and the audience concept was lagging behind, it was difficult to promote the product.
But Hu Shuang did not give up, since the family scene does not work, perhaps to bring the product to the clinic, health center, community hospital and other medical scenes closest to the family. So Hu Shuang restarted market research, planned the feasibility of the project, persuaded the shareholders, and finally decided to land the project in Changsha and start the transformation.
Have the courage to innovate and serve more than 30,000 grassroots medical institutions
After adjusting the direction, Yihong Health takes the needs of primary medical scenes as the starting point for developing products. Due to the complexity and diversity of the primary medical market, the hardware conditions and the professionalism of practitioners are also uneven, and Yihong Health's POCT products are also facing many problems in the early stage of sinking to the grass-roots level. Errors in doctors' operations have led to the inability to obtain accurate results, the machine cannot connect to the wiFi of the hospital, and the detection time is too long. Therefore, in the design and research and development of products, Hu Shuang's team continues to iterate products, and is committed to achieving portable, fast, safe and accurate diagnosis to meet the needs of primary medical scenarios to achieve grass-roots adaptability. In 2018, Yihong Health completed the research and development of the first product.
Due to the fact that Yihong Health mainly focused on equipment research and development in the early stage, it lacked corresponding sales and operation channels and mature models, and the sales growth was very slow. In this regard, Hu Shuang began to adjust the company's organizational structure, set up a sales department, invited senior partners in the industry to help, built its own sales channels, and innovated the sales model. Immediately after that, Yihong Health set up an operation department, vigorously carried out education and training, changed doctors' visiting habits, changed patients' concept of seeing a doctor, and revitalized the entire national market through a series of measures.
Last year, Yihong Health successfully developed China's first cell image method dry blood cell analyzer suitable for primary medical institutions, and has obtained 119 patents under application, and has obtained a class II medical device license, has a third-party laboratory testing qualification, and its accuracy has been recognized by the China Institute of Food and Drug Control.
Crawling on the medical entrepreneurship track, stepping on pits, hitting walls, anxiety, Yihong Health has not stopped moving forward. In 2022, Yihong Health, which has been established for more than 5 years, has developed from the first two people to more than 2,300 employees across the country, covering 29 regions and more than 300 cities across the country, providing comprehensive services for more than 30,000 primary medical institutions.
What is the point of starting a business? When Hu Shuang saw a mother holding a confused child and getting high-quality medical services in the grassroots clinic, it took less than 10 minutes from diagnosis, treatment, and medicine to leave, he also had the answer in his heart. "Entrepreneurship is not only about releasing your own value, but also about generating positive social significance!" The grassroots level is stronger, and the people's medical places and experiences are more convenient. It can bring real changes and convenience to the lives of ordinary people, and everything Yihong does has meaning. ”
"Making it easier to see a doctor is Yihong's corporate mission all along." Hu Bibi said, "Through the optimization and research and development of our products, doctors can make it easier to operate and diagnose diseases more simply. At the same time, it is more convenient and simpler for ordinary people to see a doctor. He said that in the future, Yihong will follow the strategy of diagnosis, service, treatment and brand, so that the people can see small diseases and common diseases at the doorstep of their homes, and can also enjoy the same services and technologies as hospitals.
【Maker Profile】
Maker name: Hu Shuang
Entrepreneurial projects: digitally driven integrated primary care services
Entrepreneurial Motto: Seek a great career with like-minded people and share the joy of success.