117 If the fire can be made like this, everyone here is responsible!
BB Ji 丨 Text
"117", this number is a very mesterious wave in the recent Internet wave.
There are many stories behind the numbers that can be remembered by the Internet, 9527 is the most cameo code in Stephen Chow's movies, and 857 is a symbol of young people's carnival nightlife.
Behind the recently popular "117" is a story that was not favored at the beginning but eventually changed its fate, a story about the game.
There is such a hardcore realistic FPS game, and when many people assert that it can't catch fire, it has completed a counterattack in the player's word of mouth, and the fire is out of the circle.
- It's "Dark Zone Breakout".
It's not for nothing that I suddenly talked about this game. Because "Dark Zone Breakout" may have one of the most desperate planners in the gaming industry, 117.
You must know that in the context of contemporary players, the essence of game planning is to try to pit the enemy of your wallet balance, naturally there will be no good face, and it is common to be scolded. Most planners choose to bear it silently, knowing that they are the "back pot position" in the team and crying silently at the workstation.
However, the dragged 117 does not believe in evil, feels that it is not his own style to be a person with his tail between his legs, and takes the initiative to register a personal account on social platforms, for fear that others will not find the target.
Someone asked him: "Aren't you afraid of being scolded worse?" ”
He replied, "What am I afraid of? Have I ever been afraid? ”
The operation saw that his own planning was so brave, and the inspiration for the whole life suddenly came. Thinking that since the plan is so "hated", it is better to directly sacrifice to the heavens and provide everyone with a chance to beat 117.
So on the night of July 2, the old buddies in the dark area heard that 117 turned on the live broadcast, and they all rushed into the frontline fortress to snipe "dog planning", and hundreds of thousands of players watched 117 give First Blood and make video slices.
The popularity of 117's live broadcast soared to the sky like a rocket - its popularity entered the seventh place in the national list and the second place in the regional (Shenzhen) list, as if reminding the audience that "the dark area is on fire" at all times.
The most annoying thing is that there is a beautiful anchor on the Internet who specializes in black silk long legs and wipes the edges, just because of the same name as the game planner 117, every day some players go to the wrong place and run to the comment area to build a team.
Fortunately, many old brothers in the dark area are determined, even if they linger in the gentle township, they do not forget to type a message of "weakening man-machine". Of course, this is all a small episode, in fact, everyone knows that they are playing terriers.
Seeing the growing popularity and number of fans of Game Planning 117, players in the dark area who followed the whole life couldn't help but wonder: Is this game really popular?
Their sensation is not an illusion, and the dark zone is really a little hot now.
At station B, "Dark Zone Breakout" has unknowingly climbed to the top 1 position in the shooting game category, and this is largely due to the player's community's ability to play memes.
If you often visit Douyin or B station, you may find that in some military UP master videos, there are always strange barrages or comments, yes, these are the memes of dark zone players.
For example, as soon as the barrage sees the red berets, someone brushes "Ajax" (the boss of the Dark Zone Novice Map Farm, the original boy group); As soon as I saw the shooting and shooting video abroad, Qing Yishui's "fighting egg" (the homonym of "deer bullet" in the game).
Not long ago, on Father's Day, "Garbage Boy" went to the Guangdong public "DV Live" program to order songs, and the target was "Dark Zone Breakthrough Righteous Father Dick Vinson", and there was laughter under the video.
Dick Vinson is a profiteer in the Dark Zone game, oh no, infiltrating the instructor. Every day at 6 o'clock, 12 o'clock, 18 o'clock, the system will randomly refresh the goods, and from time to time there will be some low-priced goodies.
(Fire to TV)
At this time, many garbage boys came online, bowed down in front of Dick Vinson, praying for more good things, like what 30,000 level 6 A and 90,000 room keys...
Those high-end materials can be sold and can easily earn a small goal, so many people love and hate Dick Vinson. Of course, he should not have imagined that he would receive "blessings" from players on TV.
Although there are many people in the dark zone player community, there are also many people who express disgust with the phenomenon of "dark zone ghosts" blooming everywhere, and it is recommended that everyone do not go around KY (inappropriate speech).
But in turn, it also shows that everyone is obsessed with the game, so there are various spontaneous Amway behaviors, through the Internet to show their identity, find like-minded friends, and form "tap water".
But compared with the "exceptionally hot" atmosphere of the game community, the official of "Dark Zone Breakout" is very low-key.
The reason for choosing "muffled to make a fortune" is probably also related to the stereotype of "Dark Zone Breakout". After all, it stands to reason that hardcore games usually have a smaller audience.
(Complex interface, explosive amount of information pouring in)
Because the threshold is high and difficult to get started, it is very easy to dissuade. Even if mobile games like the dark area have simplified the difficulty of getting started, the learning cost is still particularly high.
Some casual players who want to experience it easily can't accept the consequences of failure, and are likely to abandon the game halfway, and the official best is to silently optimize.
But unexpectedly, more players played the game and formed a word-of-mouth effect.
Of course, if you dig deeper, you will find that in the tide of life in the dark area, the official plays more of a role in setting up the stage, allowing players to have room to be creative.
Just like other FPS projects, Dark Zone Breakout has its own esports events. In a competition called the Golden Cup (don't care about homophony), the official let professional players wear heart rate detection bracelets.
Whenever the safe opened Daikin (high-value items), these professional players and anchors "blushed and jumped" one by one, and their heart rate approached 150.
The audience made up a joke on the spot, "Fortunately, the director added love in front of the number, otherwise I thought it was the number of frames of the game, it turned out to be the heart index..."
Looking at the dense barrage on Station B, it may be difficult for you to think that such a popular "Dark Zone Breakout" is a low-key hardcore game, and you can't even see a hint of familiar "teng".
Low-key and hot seem contradictory, and if you investigate carefully, it can be found.
The producer of "Dark Zone Breakout" is Rubik's Cube, the youngest of the four major studios of Tencent Games. You may not know that there has always been a saying in the industry called "Rubik's Cube is the least Tencent studio." ”
Why do you say that? Because they are very low-key compared to their peers, they rarely put their efforts into marketing gimmicks, and focus more on the quality of the game. And not satisfied with the comfort zone, willing to try something new.
As long as it is really fun, they even dare to bring the "tactical game" gameplay that is extremely hardcore on the PC side to the mobile terminal and make "Dark Zone Breakout", which is contrary to leisure and lowers the threshold to cater to the public's traditional big factory ideas.
I often see players say "the operation of the dark area is top-notch, the game is first-class", 4,000 likes are enough to prove everyone's recognition of the quality of the game, and the second half of the sentence "The dark area planning is not..." - how is it you, 117!
It is no wonder that since the game was launched in July last year, it has continuously expanded its player base in a low-key manner, derived various memes, and finally blossomed everywhere and can be seen everywhere.
The time is fast, and July 11 is the first anniversary of the launch of the dark zone.
With the launch of the new version "Daybreak Conflict", in addition to the update of the content of the battle, such as new guns, new props, new costumes... There is also a new plot, which is also the point that "Dark Zone Breakout" differs from traditional FPS games.
Each version of the dark zone will rely on the original world view, advance the plot according to the timeline, and map props will change accordingly.
The previous version of "Black Gate" revolved around the conflict between the two forces of Black Gold International and White Wolf Company, and an exclusive story PV was produced. Barrage lamented that "it's too bad not to make a movie."
And this "Daybreak Conflict" also brought high-quality cinematic PV:
The elite black gold squad went to the Kitayama Hotel, where they escorted a group of medical expeditions to evacuate... A tragic mortal collision is on the verge of breaking out.
More of the back story is hidden in all corners of the map, and details such as character lines, mission descriptions, and telegram documents allow us to peek into the tip of the iceberg of events.
I believe that many friends who did not know "Dark Zone Breakout" before should have been like me after reading it, ready to enter the dark zone and immerse themselves in the real world built by the game.
The first anniversary is also a good time to enter the pit, and if you play it, you may also integrate into the whole army of the dark zone!