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A small clip that sells half the world

author:Nanjing Jiangbei New Area was released

The guests were like a cloud, the atmosphere was warm, and more than 300 top experts and doctors gathered in the huge venue. On the tea break table not far away, overseas businessmen from Germany, Britain, Switzerland, Saudi Arabia and other countries chatted happily while eating......

Such a scene happened at the ceremony site of the inauguration of the new production base of Nanwei Medicine not long ago. The brand-new building "set sail" is a milestone and a new starting point for the development of the enterprise - this industry leader, its products have served more than 6,000 hospitals across the country, and its business has expanded to more than 90 countries and regions, covering almost half the world.

Since its establishment in 2000, it has taken 24 years to roll out such an industrial "territory" from scratch, and the beginning of the story can start from a clip.

A small clip that sells half the world

A hemostatic clip can sell for hundreds of millions a year

A long delivery tube sends a small clip to the wound in the body, and the handle at the other end of the delivery tube is pulled, and the small clip is firmly "clamped" to achieve hemostasis and suturing.

In endoscopic surgeries such as gastroscopy and colonoscopy, such hemostatic clips are indispensable, but at one time, the hemostatic clips used in major domestic hospitals were monopolized by foreign brands. It was not until 2015 that Nanwei Medicine's "one-time rotatable repetitive opening and closing tissue clip" was launched, and this situation was finally broken.

"Traditional hemostatic clips are relatively difficult to operate, and it is not easy to open and close accurately." According to the relevant staff of Nanwei Medicine, unlike the traditional elastic arm hemostatic clip similar to the principle of tweezers opening and closing, this hemostatic clip is designed into a smooth opening and closing chute structure, which can not only accurately control the size of the opening, but also rotate 360 degrees to repeatedly clamp the target tissue in different directions, reducing the difficulty and risk of surgical operation.

A small clip that sells half the world

What is more competitive and attractive is the price, which is only 1/8 of the price of imported products with the same performance, which greatly reduces the burden on patients. Because both doctors and patients are very satisfied, this hemostatic clip is also affectionately called "harmony clip" by medical staff, and quickly opened up the market. Until today, "Harmony Clip" is still one of the star products of Nanwei Medicine, a small clip, with an annual output value of hundreds of millions of yuan.

In addition to the "Harmony Clip", there are also "Golden Clips" and "Three-Arm Clips" that can close large wounds, and "Traction Clips" that are suitable for endoscopic mucosal dissection. The "clip family" continues to grow, and Nanwei Medicine has also run a world on this track, forming three major product series: endoscopic diagnosis and treatment, tumor intervention, and minimally invasive neurosurgery.

Medical-engineering cooperation, small clips can also be "first"

In July 2019, with the sound of a gong on the bank of the Huangpu River, Nanwei Medicine became the first company in the city and the first batch of listed companies on the Science and Technology Innovation Board in the country.

Why can a small clip accurately "snipe" clinical needs, quickly open up the market, and help Nanwei Medicine rush to the science and technology innovation board? Among them, there are many details of medical and engineering cooperation.

"Actually, we started selling non-vascular stents." According to the relevant staff, when the hospital was docked for sales, the doctor put forward a lot of suggestions for improvement on the products sold by Nanwei, but looking at the market, most of the products are difficult to meet the clinical needs, "So, we decided to roll up our sleeves and do it ourselves, and cooperate with doctors to make products that the market really needs." ”

A small clip that sells half the world

The establishment of the enterprise is closely connected with the clinic, and the cooperation between medical and engineering has naturally become the "gene" of Nanwei Medicine - the establishment of a translational medicine department, specializing in the development of new products with front-line doctors, during the molding of each product, the R&D personnel will listen to clinical suggestions and repeatedly run in the details.

Under such an innovative model, now, in the exhibition hall of the new building of Nanwei Medicine, there is an exclusive exhibition area of medical and engineering cooperation achievements, where many products are displayed.

The "Portable Radiotherapy Particle Esophageal Stent" developed in collaboration with the team of Teng Gaojun, academician of the Chinese Academy of Sciences and president of Zhongda Hospital affiliated to Southeast University, prolongs the survival of esophageal cancer patients with brachyinterstitial radiotherapy; "Endoscopic ultrasound-guided anastomosis stent and electroimplantation system" for the treatment of pancreatic pseudocysts can reduce the mortality rate of peripancreatic fluid after severe pancreatitis from 60% to less than 5%...... One by one, the "first" products benefit patients and also make Nanwei Medicine "run faster".

Towards the "new", the big future of the small clip

"At that time, a well-known gastroenterology expert in our country went overseas to give a lecture, and when he came back, he told us that he had found a very remarkable product in China."

At the inauguration ceremony of the new production base of Nanwei Medicine, Dr. Markus Heiss, Director of Visceral, Vascular and Transplant Surgery in Germany, and Masatoshi, CEO of MC HEALTHCARE HOLDINGS, shared their stories of "first acquaintance" with Nanwei.

When its business expanded to more than 90 countries and regions, and built a sales and service system that deeply cultivated the world's major markets, the 24-year-old company has truly become a "giant ship" in the industry.

According to reports, if measured by time, 60 Nanwei medical products will be used for clinical diagnosis and treatment every minute; Every minute, 58 people around the world use Nanwei medical products, including 40 people in China and 18 people abroad; There were about 27 biopsies per minute and 22 hemostasis closures......

A small clip that sells half the world

Now, the new building covers an area of about 13,600 square meters, which will further expand the production capacity of endoscopic diagnosis and treatment instruments, improve product quality and production efficiency, and enhance the company's market competitiveness.

"Rather than saying we're entering a new building, it's more accurate to say we're entering a new era." Just as Long Xiaohui, chairman of Nanwei Medicine, sighed affectionately at the ceremony, he has always been guided by innovation and moved towards the "new", and this small clip may also pry up a greater future.

Source | Xinhua Daily, Life and Health Office, Nanwei Medicine

Text | Gao Yuan

Release | Zheng Hao

Audit | Liu Yuntao

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