Text: The return of the Holy Demon of Fighting
Huawei made a "purchase" of cost performance, and where will the thousand-yuan machine in the mobile phone market go?
In the mobile phone market, if you want to talk about the big brother of domestic brands, then there is no doubt that the answer must be "Huawei", which is self-evident.
Recently, I wandered around the e-commerce and saw a mobile phone, called "Huawei Enjoy 70Z", facing this mobile phone, I didn't pay much attention to the price and features, but paid more attention to the battery life, lamenting that Huawei began to gradually realize the importance of "battery life".
In the face of this reality, there is a real idea in my mind that "domestic big brothers are beginning to realize the importance of battery life", so the next cost-effective market must be a phenomenon of change, so how should other domestic "little brother" brands face and deal with it? I do not know.
First of all, the old rules,I'll briefly talk about the configuration and parameters of "Huawei Enjoy 70z",After all"I am in the digital,The heart is in the truth",Therefore, it is also necessary to deviate slightly from the configuration and parameters,On the one hand"Huawei Enjoy 70z"The price is899element"The corresponding version128GB",So it follows that its basic positioning is"Cost performance",But the cost performance here is biased towards the grade of low-end mobile phones,I hope you know this cognition。
The picture comes from the network
On the other hand, the screen is used6.75 inches,Although it is not a high brush,Refresh rate60HZ,But the LCD material makes the screen of this mobile phone gradually have a strong eye protection ability,From the LCD point of view, the screen can have an indifferent thought。
Finally, in terms of other experiences, although the price of this mobile phone is less than 1,000 yuan, it still has its own corresponding advantages and features, including the "battery life6000mAh battery and HarmonyOS 4" mentioned at the beginning of the article, to be honest, especially HarmonyOS 4The "stable" experience does make the older people have a feeling of admiration.
After all, when a person is older, he or she doesn't care about the extreme, but he cares a lot about the "stable" feature, and HarmonyOS 4 can definitely guarantee it.
From objective frustration to nirvana rebirth, and now to the resumption of flagship innovation, the road that Huawei has taken as a brand can be described as "extremely difficult", but it is worth noting that "Huawei's objective frustration incident" does give the brand a very realistic idea, in the previous issues, I talked about it roughly, this idea is "Huawei used to be mainly biased towards flagship, high-end, machine emperor as the core" route to develop the fuselage, so after the innovative function, the pricing also tends to be not cheap "This is a fact"
However, now Huawei has gradually begun to return to reality through "objective frustration", believing that if a brand wants to be noticed, sold and supported, it must be supported by the broad working party
It is as soon as this idea appears,We can clearly see that Huawei is changing,The series nova that used to belong to young people,At present, it has become the grade of a real fragrance mid-range machine,This change is worthy of praise,At the same time, I want to say the truth"If you look at the initial high-profile Huawei,A mobile phone like Huawei Enjoy 70Z will basically not have any obvious improvement in the experience",But now Huawei enjoys the 70Z experience in addition to not being able to pursue the ultimate, A normal and basic gaming experience can be easily achieved
On the surface, this move is indeed Huawei's foothold, but if you look at it from a deep perspective, "it is also the inevitable route of the entire industry", because as we all know, although the current mobile phone market is very aggressive, it is still important to "return to reality" behind this radicalness, because Huawei, the domestic big brother, has announced its own "route" strategic adjustment and transformation, is there a certain pressure and challenge to other domestic brands?
To be honest, in the future, cost-effective and mid-range machines must be the mainstream, and flagships are just a factor to ensure the active development of the mobile phone market, this is my opinion. You can refer to it