Starting the day with a cup of coffee has become the choice of many people at the moment. Now, Jiangchuan also has its own coffee production base - Yunnan Guxun Coffee Co., Ltd. With a forward-looking vision and industrial scientific and technological strength, the company has built a high-quality production line, so that the fragrance of Jiangchuan coffee will float to the whole country.
Walking into the production workshop of Yunnan Guxun Coffee Co., Ltd. in Xiongguan Township, the workers poured pure coffee powder and glucose and other raw materials into the mixer in turn according to the recipe, so that they were fully mixed and evenly mixed, and then packaged into strips by the packaging machine, and finally boxed and boxed, which can be packaged and shipped.
Guo Tao, the person in charge of the company, introduced that the company mainly produces black coffee and three-in-one instant coffee, and instant coffee has four flavors: espresso, Blue Mountain flavor, cappuccino and raw coconut latte. The company was officially put into production in March this year, although the time is short, but the production technology has matured, can produce 1 ton of instant coffee and 400 kilograms of black coffee per day, mainly in the online e-commerce platform for sales, there are orders all over the country, the sales volume is very considerable.
Guo Tao, head of Yunnan Guxun Coffee Co., Ltd.:
Major e-commerce platforms, Douyin, Tmall, and Pinduoduo all have supplies, and the sales channels are relatively mature.
In order to ensure the taste and quality of the product, Yunnan Guxun Coffee Co., Ltd. controls the quality of coffee from the source, and the coffee powder comes from Hougu Coffee, a well-known local coffee brand in Yunnan. In addition, the company has a dedicated team responsible for collecting consumer experiences and continuously adjusting and optimizing product formulations based on consumer feedback.
Guo Tao, head of Yunnan Guxun Coffee Co., Ltd.:
The recipe needs to be constantly upgraded, and different flavors of coffee are blended according to the needs of customers, so that they have their own unique taste, and others will know that it is produced by Guxun as soon as they drink it.
With the demand of consumers for coffee taste, the next step, the company will customize roasted coffee beans to tailor their own taste for customers. At the same time, the scale of production will be expanded to add new impetus to rural development.
Source synthesis: Jiangchuan release reporter Du Shasha, Li Dan, Li Weicheng
Editorial Release: Western Mobile Media