Nehe City Rong Media Center
Xu Qin emphasized when investigating and inspecting the summer summer tourism work
Continue the trend of ice and snow tourism out of the circle
Promote the whole season of Longjiang cultural tourism
Zhang Anshun participated
On July 8, Xu Qin, Secretary of the Provincial Party Committee and Director of the Standing Committee of the Provincial People's Congress, investigated and inspected the development of the tourism industry and the guarantee of summer tourism services. He stressed that it is necessary to fully implement the spirit of General Secretary Xi Jinping's important exposition on tourism development and the important instructions of the important speech of our province, conscientiously implement the deployment of the National Tourism Development Conference and the Tourism Industry Development Conference of our province, continue to strengthen the construction of capacity and style, continue the hot momentum of ice and snow tourism, expand the "summer +" industrial chain, promote the comprehensive brilliance of characteristic cultural tourism in all seasons, and create a world-class summer resort, ice and snow tourism resort and ice and snow economic highland.
Xu Qin came to the China Baroque Creative Design Center to communicate with the heads of cultural and creative enterprises and learn about the creative design team, cultural and creative product development, and business operation model. He pointed out that the development of the creative design industry has unlimited potential, and encouraged enterprises to draw creative inspiration from the excellent traditional Chinese culture and Longjiang characteristic culture, give full play to their own advantages, strengthen digital and intelligent empowerment, launch characteristic cultural and creative products, actively cultivate new scenes and new formats, and create and lead cultural tourism consumption.
In summer, Sun Island is lush and cool. Xu Qin inspected the campsite, "Meet Harbin" and other special cultural tourism projects. He emphasized that it is necessary to promote the deep integration of Sun Island's excellent ecology with architectural culture and music culture, enrich characteristic cultural tourism projects, and actively develop new business formats such as camping economy, sweet economy, and night economy, so as to show the unique charm of Sun Island and polish the golden signboard of Longjiang tourism. He urged enterprises to strengthen safety supervision, do a good job in service guarantee, and create a safe and high-quality tourism environment for tourists.
Harbin Ice and Snow World Ice and Snow Museum has been certified by Guinness as "the world's largest indoor ice and snow theme park", and it has become popular all over the Internet as soon as it is opened. After listening to the introduction of the operation of the scenic spot and the service of tourists, Xu Qin pointed out that it is necessary to extend the popularity of ice and snow tourism, make good use of digital and information-based display methods, better meet the personalized and multi-level play needs of tourists, and create a more artistic, more historical, and more international new business card for enjoying ice and snow in all seasons.
Xu Qin emphasized that in the middle of summer, Longjiang tourism ushered in the golden season. All localities and relevant departments should fully practice the important concept of "lucid waters and lush mountains are invaluable assets, and ice and snow are also invaluable assets", conscientiously implement General Secretary Xi Jinping's important instructions on vigorously developing characteristic cultural tourism, continue to innovate the tourism development model, optimize and enrich the supply of products, develop more cultural and tourism scenes, cultivate more consumption formats, and promote Longjiang tourism to be popular and popular all year round. It is necessary to do a good job in the "summer +" article, launch more high-quality routes and special products such as forest tours, wetland tours, and Jiejiang tours, and make good use of cultural and creative vehicles, performing arts, festivals, events and other carriers to enhance the sense of experience and comfort, so that tourists from all walks of life can enjoy Longjiang and enjoy the coolness. It is necessary to improve tourism services, benchmark international first-class standards, improve the service quality of the whole chain of "food, housing, transportation, travel, shopping and entertainment", build a fast-forward and slow-travel, accessible and convenient transportation system, improve tourism supporting facilities, promote the application of smart tourism, strengthen the creative design of cultural tourism, develop characteristic tourism products, build a strong professional tour guide team, mobilize the whole people to be a good warm-hearted "waiter", and create a more warm tourism service brand. It is necessary to strengthen publicity and promotion, carry out brand marketing activities for the whole country around the world, broaden the "online and offline" publicity channels, and show the whole area of Longjiang and the charm of the four seasons to tourists at home and abroad, so that Longjiang tourism will become more and more influential and reputational. It is necessary to strengthen safety management, continue to investigate and rectify risks and hidden dangers in the fields of transportation, fire protection, special equipment, etc., strengthen monitoring and early warning of extreme weather, improve emergency plans, and allocate rescue personnel to guard the lifeline of tourism safety.
Provincial leaders Zhang Anshun, He Liangjun, Yu Hongtao, and the main responsible comrades of relevant departments directly under the provincial government participated.
Source: Longtv News Network
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