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The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

In the scorching summer of July, the Rural Revitalization Promotion Group of the School of Economics of Chongqing Technology and Business University embarked on a practical inspection trip to the pioneer community of Huangjia Town, Pengshui County, Chongqing. The purpose of this event is to gain an in-depth understanding of the current situation of local bee sugar plum cultivation and rapeseed oil industry, and to explore effective ways of rural revitalization.

The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

"There is Li Zhimi, or to sue Fu. Drink the liquid of the ice dog and weep. "The bee candy skin in Huangjia Town is green and yellow, round like jade, big and full; The plum has a crisp taste, sweet as honey, sweet with a slight acidity, and the flesh is not only crisp but also off-core. The plums that spread all over the mountains bask in the sun and hang on the branches, attracting everyone's attention.

The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

In the Bee Candy Li Science and Technology Demonstration Park in Huangjia Town, the team members listened to the detailed introduction of Tian Fei, the local leader of getting rich. Since the introduction of bee candy plum in 2016, the leader has gone to Guizhou to study three times. In a few years, through the establishment of cooperatives and the introduction of advanced technology, more than 80 villagers have realized a new model of participating in dividends with land shares, which has brought great help to local employment and economic development. Tian Fei's bee sugar plum planting base covers an area of about 300 acres, in the planting process, each catty of plums consumes about 4 catties of fertilizer, a plant output value of about 70 plums, in recent years using a more mature grafting method for planting. The ripening season is usually in mid to late July, a week or two before the plums are officially harvested.

The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

Honey plums have won market recognition for their unique taste and high sweetness (up to 16°-20°), however, production has declined due to increased rainfall this year. Despite this, the combination of online and offline sales strategies still shows its market potential. In order to promote the sales of bee candy plums, members of the Rural Revitalization Promotion Group used the online live broadcast platform to attract traffic to local products, attracting 213 views and receiving tens of thousands of likes, effectively enhancing the popularity of the products.

Under the leadership of Wang Zhengqin, the comprehensive commissioner of the pioneer community of Huangjia Town, Pengshui County, the members of the promotion group briefly visited the local tourist landscape Red Army Street and felt the unique architectural style and traditional cultural charm of the local area. The solid and heavy blue brick paving, the wooden structure, brick ridge, and eaves in the building reflect the characteristic charm of traditional Chinese culture, and every pillar, beam, door and window exudes the charm of the years.

The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

In the afternoon of the same day, the team members went to the rapeseed oil industry inspection site. The scent of rapeseed oil wafted from the streets, and under the guidance of the scent, the members of the promotion group found a store specializing in oil extraction. The oil press roars, and the roasted rapeseed is processed one after another under the action of the conveyor tube, and finally the fragrant rapeseed oil is finally made.

The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

Huang Daai, who specializes in rapeseed oil extraction in Huangjia Town, Pengshui, warmly received the members of the promotion group. According to reports, Huang Daai's family has been extracting oil for more than 30 years, and the rapeseed oil is famous far and wide, and even Guizhou people come here to extract oil. Generally speaking, the oil yield of general vegetable oil extraction is not high. However, the oil yield here can usually reach more than 35%, and if the sun is abundant that year, the rape can absorb enough sunlight, and the oil extraction rate can reach up to 48%. And compared with other oil extractors, Huang Daai's oil extraction needs to go through several high-temperature processes, the shelf life can reach 3 years, and the processing fee only needs 5 cents a catty, if the farmers who need to process do not need to process the remaining oil cake (usually used to make fertilizer, feed, etc.), they can be processed for free.

The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

Zhao Shunjing, a student from the School of Economics of Chongqing Technology and Business University, preached the concept of "lucid waters and lush mountains are invaluable assets", and introduced the relevant theoretical knowledge and practical methods in simple terms through video explanations and knowledge quizzes, and gave small gifts to the children who answered the questions correctly. Finally, the team leader and the leader of the pioneer community presented pennants to each other to express their support and gratitude for each other's work.

The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries
The "Gold on Red Land" Rural Revitalization Promotion Group went deep into Huangjia Town, Pengshui County, to empower the bee sugar plum and rapeseed oil industries

The social practice activities of the "Gold on Red Land" Rural Revitalization Promotion Group not only deepened the students' understanding of the development of rural industries, but also brought practical help and publicity to the bee sugar plum and rapeseed oil industry in the pioneer community of Huangjia Town, and contributed to rural revitalization. As the sun sets, the streets and alleys of the pioneer community of Huangjia Town, Pengshui, and the frogs chirping and flowing water are also shrouded in golden afterglow, forming a beautiful picture together.

Upstream News Tan Ke Intern Cui Can

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